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Custom Vans, Inc., specializes in converting standard vans into campers.

Depending on
the amount of work and customizing to be done, the customizing can cost less than
$1,000 to more than $5,000. In less than 4 years, Tony Rizzo was able to expand his
small operation in Gary, Indiana, to other major outlets in Chicago, Milwaukee,
Minneapolis, and Detroit.
Innovation was the major factor in Tony’s success in converting a small van shop into
one of the largest and most profitable custom van operation in the Midwest. Tony seemed
to have a special ability to design and develop unique features and devices that were
always in high demand by van owners. An example was Shower-Rific, which was
developed by Tony only 6 months after Custom Vans, Inc., was started. These small
showers were completely self-contained, and they could be placed in almost any type of
van and in number of different locations within a van. Shower-Rific was made of
fiberglass, and contained towel racks, built-in soap and shampoo holders, and a unique
plastic door. Each Shower-Rific took 2 gallons of fiberglass and 3 hours of labor to
manufacture.

Discussion Question
Where would you locate the two new plants? Why?

SOLUTION

To determine whether the shipping pattern can be improved and where the two new
plants should be located, the total costs for the whole transportation system for each
combination of plants as well as the existing shipping pattern costs will have to be
determined.

In the heading identifying the combination being discussed, Gary and Fort Wayne will be
omitted because they appear in every possible combination.

The derivation of total costs and optimal solutions for each combination is found on the
succeeding pages.
In summary:
Total cost: Detroit and Madison  $10,200
Madison and Rockford  $10,550
Detroit and Rockford  $11,400

Because the total cost is lowest in the Gary–Fort Wayne–Detroit–Madison combination


($10,200), then the new plants should be located in Detroit and Madison. This system is
also an improvement over the existing pattern, which costs $9,000, for now an extra 300
units can be shipped at an additional cost of $1,200.

In terms of average total costs:

Status quo: $9,000 for 450 units  $20.00/unit


Proposed:  $10,200 for 750 units  $13.60/unit

Thus, the two new plants would definitely be advantageous, both in terms of demand and
in minimizing transportation costs.

(a) Existing pattern:
Initial solution—Northwest corner rule:

Currently implemented solution:


Total cost  200  10  50  30  40  100  100  15
 $9,000

(b) Considering Detroit and Madison:


Initial solution—Northwest corner rule:

Because a plant at Detroit could purchase a gallon of fiberglass for $2 less than any
other plant, and one Showerific takes 2 gallons of fiberglass, a systems approach to
transportation warrants that $4 (2  2) be deducted from each price quoted in the case
for shipments from Detroit.

Because a plant at Madison could hire a laborer for $1 less per hour than the other
plants, and one Showerific takes 3 labor hours to build, then $3 (3  1) should be
deducted from each price quoted for shipments from Madison.

Optimal solution
Total cost  200  10  100  20  100  2  100  40

 50  22  50  15  150  1  $10,200

(c) Considering Madison and Rockford:

Initial solution—Northwest corner rule:

Optimal solution:

Total cost  250  10  50  5  100  2  22  50


 100  30  50  25  150  15  $10,550

(d) Considering Detroit and Rockford:

Initial solution—Northwest corner rule:


Optimal solution:

Total cost  200  10  100  20  100 50  15  150  1

 150  30  $11,400

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