Trainer Bio

Md. Sohan Haidear

Founder and CEO,

Smartifier Academy

Certified NLP Practitioner

25 Online Courses Completed

Creator of 200+ Educational Videos

Project Lead at 10 Minute School

Content Manager at Finding Bangladesh

 Education

MBA, Institute of Diploma, 1 Year Practical BBA HSC, Science

Business Administration Filmmaking
Disclaimer
Lean Startup Method

Build Measure Learn

Validated Learning
• Hypothesis
• Validation
Strategy
• Objectives - KPI
• Customer Psychology
• STP
• Research
• Survey
• Buyer Persona
• Empathy Map
• Storyboard
• USP
• Competitor study
• Sales Funnel
• Acquisition funnel
• Loyalty funnel
• Execution
• Control & Contingency Plan
Objectives
• No of units
• Vanity metrics – like, comment, share
STP
• Segmentation
• Target Market
• Positioning
Buyer Persona

Courtesy: Betterstories
Empathy Map
Storyboard
AIDA Model
Product Life Cycle
Customer Value Matrix
Customer Type Matrix
Study Competitors’ Strategy
• Communication
• Operation
• Product/Service Design
• Etc.
Sales Forecasting Sample - 1
Sales Forecasting Sample - 2
Execution Timeline Sample
Contingency Plan Sample