Color Terminology

Before we go into the nitty gritty aspects of color theory, let�s go over some
essential terms.

Guide to Color in Design: Color Meaning, Color Theory, and More � Color Wheel
Hue refers to the pure, saturated colors seen on the color wheel above.
Tints are achieved by incorporating elements of white to brighten and desaturate a
single hue. Tints of a color are often much calmer than their saturated
counterparts.
Tones are achieved by adding gray to a hue, dulling the overall chroma.
Shades are achieved by adding portions of black to a single hue, creating a darker
hue.
Saturation refers to the overall intensity, or chroma, in a color. A pure hue is
more saturated than its tint or tone.
Value refers to the general lightness or darkness of a color. A lighter hue has
more value than a darker hue.