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The effect of advertising on sales performance of consumers goods

advertising has positive effect on sales performance of consumer goods.

Effective advertising can increase sales of consumer goods. Advertising has effect on sales performance
of consumer goods:

 Creating Brand awareness of consumer goods


 Building brand image of consumer goods
 Increasing retailers or wholeseller orders of consumer goods
 Providing quality information of consumer goods

Creating brand awareness of consumer goods

Advertising help in creating brand awareness of consumer goods may includes qualities that distinguish
your products from competitors. It putting efforts that help in Generate sales and reveneu.

e.g when someone says “I need a Kleenex,” you know they're referring to a tissue.

Building brand image of consumer goods

Advertising help in building strong brand image on consumer goods .

e.g: Coca-cola is a brand known for a product best used at the time of happiness, joy, and good
experience. It is the 'original cola' and has a 'unique taste'

Increasing retailers or wholesellers orders for consumer goods

When advertising create image on them then they order consumer goods because demand increases
and also increase profitability needs.

Providing quality information of consumer goods

Advertisement of consumer goods providing quality information every aspect of products. It would help
companies to generate profit as well as high advertising. Huge demands , huge profit, huge consumers.

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