Professional Documents
Culture Documents
Talha Presentation Topics For International Business
Talha Presentation Topics For International Business
International Business
(These all will be included in final exams as well)
1. Today's International Environment – Why Go Global?
Global Trends, Emerging Markets, Free Trade Developments, Globalization of Business
2. Cultural Environment
Cultural Customs and Traditions, Practical Aspects of Doing Business Internationally.
3. International Economics
Role of Government Trade Policies, Free Trade vs Protectionism, Exchange Rates, Balance
of Payments, Trade Constraints, Emerging Economies, Taking Advantage of Free Trade Agreements
4. International Marketing
Foreign Market Identification, Entry Mode Selection, Identifying Potential Customers, Distribution and
Regulations, Adaptation vs. Standardization in Product Design and Marketing, Global Advertising
Strategies