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CISCO ENGAGEMENT GUIDE

Let’s get you started..!!


This On-boarding deck assumes that your Company is already a Registered Partner with Cisco.

 If your company is new to Cisco, complete Partner Registration Follow us


at
 For user id registration support, please email web-help@cisco.com

 Kindly check Step by Step Guide on becoming a Cisco Registered Partner.

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Agenda
This Help Document is an On-boarding Deck for Partner’s SE’s to link all the basic information about how to engage with Cisco on a regular basis. The Slide includes Roles and
Responsibility, Most frequently used tools, Cisco Services, Best Practices, Incentives & Programs and Training Calendar

Partner Tools and Platforms Services Incentives & Programs Know Your Technology

CCW: Register deals, configure and dCloud: The Cisco Demo Cloud Partner Plus : Invitation-only, multi- Black Belt Partner Academy
price products, software and related TAC: Technical Post-Sales Support level and partner growth program Collaboration
services, and submit orders. Cisco Rewards : Cisco-funded
GVE: Global Virtual Engineering for Data center
Customer Service Hub: Open PH incentive program
Enterprise networking
customer service cases for help OIP: Opportunity Incentive Program
CXC: Customer Experience Center Security
Cisco Support Community: Access SIP: Solution Incentive Program
the latest technical support content Smart Accounts and Smart Licensing Devnet
Smart Accounts and Smart TIP: Teaming Incentive Program
Cisco Sales Connect: Access and Meraki
view the latest content across all Licensing: Access control your Cisco Cisco START
software licenses across your Internet of Things
solutions and architectures Commercial Xcelerate
company
CVENT : Check all the Partner
Enablement trainings and events MINT (Mentored Install Network
Training) Providing partners with
QPT: Quickly generate a bill of hands on deployment experience
materials and estimate pricing for and training
Cisco solutions
Cross Architectural Sales Play
Global competitive War room

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
What is my role as an SE in alignment with Cisco?
Partner with the Account Executives in a pre-sales technical role

Responsible for showcasing Cisco product solutions, customer presentations, many to one hands on sessions, running proof of concepts, etc.

Consult, influence and design solutions to meet our customer's business requirements

Gain access to the broad palette of Cisco technologies and applications in a variety of vertical markets

Keep up-to-date on relevant competitive solutions, products and services. Assist with the development of formal sales plans and proposals for
assigned opportunities.

Actively participate as a specialist on assigned Virtual Team and provides consultative support in their area of specialization to other Systems
Engineers.

As a New systems Engineer these are your main SE Priorities:

Programmability & Understanding Business Core infrastructure Focus


Simplicity Digital Experience
Automation Architecture

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Getting Started

STEP 1 : Obtain a CCO ID


Each employee must generate a username and password (CCO ID) for themselves on Cisco.com to protect their
privacy, ensuring training in progress and other information they view is their own. Please follow these instructions to
obtain a CCO ID. Email Cisco with problems establishing a Cisco.com account. All of the benefits of obtaining
Cisco.com ID can be found here

STEP 2 : Get yourself enrolled in PSS


Request help from your Company’s Administrator to get yourself assigned to your company on Partner Self Service
tool. CCO ID is required for a contact to have access to Cisco resources; if you add a contact with an Email ID, they
will not have access.

STEP 3 : Find out your Cisco rep at Cam Locator


The Account Team Directory (CAM locator) allows you to view the Cisco Team associated with a given account. By
entering a company name and selecting a country, the Account Team Directory will return the Cisco Team members
associated with the matching account(s). If your Company does not have a Cisco representative assigned, reach out
to your Distributors

STEP 4 : Access the channel Partner Welcome Kit


This online partner kit contains links to tools and programs designed to help you succeed in today's markets. We
encourage you to take advantage of these materials to grow your Cisco practice

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Self-paced Documents
Cisco provides a Number of Documents and trainings to prepare you for Sales. These documents have been created to facilitate the key
information you need on programs, tools and resources.

We have short-listed, but not restricted, 4 self-learning documents for you.

3. Take the Sales New Hire


1. Download The SELL 2. Download the Partner 4. Become a Services
Acceleration Program
document Guide Expert with Accelerate
(SNAP)

• The SELL “Sales Enablement • The Partner Guide is an • This virtual Training for • Accelerate is a global online
Learning Lifecycle” is a information source for our Partners curriculum focuses platform that provides training
presales navigation portal for Partner Community; it has on product and solutions in Cisco Services. Access
Partner Community Sales been created to facilitate the training. more than 80 assets and
Teams as it relates to the key information you need on resources for sales, marketing,
selling motion/sales process - programs, tools and • The SNAP Virtual Training and practice enablement. Gain
“Getting a deal done in the resources. builds your knowledge across the knowledge necessary to
field”. Cisco Architectures and helps understand the services,
• For easier access to the you understand how to solutions, and architectures
• Use The SELL To find in- Guide, you can save the Guide position and sell Cisco that Cisco offers.
depth information on to your desktop as a PDF solutions, products and
promotions & programs, services. Take the self-paced • Visit Accelerate at
training, and competitive learning curriculum here: www.cisco.com/go/accelerate
positioning on architectures. https://salesconnect.cisco.co
m/#/program/PAGE-1263

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
PARTNER TOOLS

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Partner Tools
Need to find your Partner Account Manager or update your Partner Contact
Information? What if you need help with planning a Cisco deployment? Then
this single page can serve as your resource! Click HERE for a complete list of
tools available to you.

Most Visited tools

Cisco Commerce (CCW) Additional Partner Tools

Partner Access Online (PAL)

Partner Self Service (PSS)

Program Management and Application (formerly CSApp) A through J K through


P
Quick Pricing Tool

Total Program View (TPV)


Q through
Service Access Management Tool T through Z
S
Who is my Cisco Rep

Also see Support Tools and Resources

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Commerce (CCW)
Cisco Commerce, a Cisco sales platform, allows partners to register deals; browse through the rich catalog; configure and price products, software, and related services; and submit orders. Cisco
Commerce also interacts with Cisco’s internal sales tool, Salesforce.com (SFDC), to share opportunities resulting in quotes and orders.

Supported Services
Contact Us
• Information and support for order-related issues including  Hours of operation :Monday – Friday ( 8am – 9pm EST)
changes and expedites  Contact us :Call us at 1-800-553-2447
https://www.cisco.com/cisco/web/siteassets/contacts/index.html
 Tool Link: https://apps.cisco.com/Commerce/home
• Information and support regarding creating or submitting Cisco
deals and quote

Escalation/Prioritization Path
• Information and support for configuring Cisco products and  Feedback link :https://apps.cisco.com/Commerce/home --> Help (Right
services bottom Corner)
Register Configure  Open a Ticket/Support case : https://www.cisco.com/cisco/psn/web/workspace
Quote Order
Deal

Reference Documents

 Best Practices /User guide : Getting Started with Cisco Commerce User
Real time guidance to Guide
Integrated, flexible Increased Dramatically improved
valid selections productivity by  Video Tutorial : Operation Exchange Community(Home)  TrainingCisco
workflow for deal usability
registration, reduces errors automatically Commerce(CCW)
configuration, pricing integrating the Minimized data entry
Intelligent validations
and quoting quote into the Intelligent defaults from
Rich interaction and Ordering process user profile
efficient navigation
For Dedicated CCW training please contact your Cisco
Distributor

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Customer Service Hub
Customer Service Hub is a unified case management platform where you can submit, view and manage Cisco customer service cases. Get help with
orders, quotes, returns, deals, service contracts, reporting, training, tools access, and more.

Supported Services
• Orders, quotes, returns, deal support, service contracts, profile/login,
tool access, training, reporting and feedback are just some of the Contact Us
case types that can be managed in Customer Service Hub.
 Hours of operation : Monday – Friday (8am – 9pm EST)
 Portal : Customer Service Hub

Out of Support Boundary


Escalation/Prioritization Path

 Feedback link :
• Technical support cases (TAC) are not managed within Customer https://app.smartsheet.com/b/form/07e04c579cc0443d83300efb6b64095a
Service Hub. If you are looking for technical support, open a TAC
Support Case  Open a Ticket/Support case : contact cs-support@cisco.com
Via http://www.cisco.com/ciso/web/support/index.html

Please check the below docs before contacting CSC :


Reference documents
 Cisco Customer Service Hub - Partner Community page
 Customer Service Central FAQs

 How to use Click-to-Chat in Customer Service Central

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Community
Communities provide a place for members or participants to search for information, read and post about topics of interest, and learn from each other. On the Cisco Support Community you
will find:
 Discussions where you can post questions and answers
 A substantial number of high quality technical documents posted by community members
 Blogs, videos, and community forums where you can share your technical knowledge Contact Us

 Hours of operation : 24X7X365 support


 Contact Us : Contact
 Tool Link : https://supportforums.cisco.com
Supported Services
• Find technical answers and attend events

• Post questions, contribute knowledge, and collaborate through Escalation/Prioritization Path


discussion forums and social media channels
 Feedback link : Community Feedback
• Contact technical experts (customers, partners, and employees)  Escalation Path : csc-support-escalation@external.cisco.com
 FAQs : http://wwwin.cisco.com/c/cec/organizations/cisco-
services/ts/tso/gtc/cin/agent/csg/community-csc.html#N
• View technical documents, whitepapers, presentations, answered
questions, blog posts, videos, and recorded and live webcasts

Reference Documents

 Training Links/Help Documents :


https://community.cisco.com/t5/help/faqpage
More about Cisco Community

The Cisco Support Community is Cisco's largest online customer community, with
over 780,728 members, 153,289 solutions and 865,387 discussions.

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Sales Connect
SalesConnect is the digital platform simplifying the sales content experience by providing the right content needed to sell SalesConnect has several features making it
more, and sell faster.
easy to find the content needed as well as
SalesConnect provides a single place for Sales to access and view the latest content across all solutions and architectures. download, share, and provide feedback.
SalesConnect is designed for sellers, by sellers and voted best platform experience by sellers.

How to Access SalesConnect Search for Global Sales Kits


Pre-created bundles of
For your convenience, SalesConnect is accessible through related content
desktop and mobile.
• To access the desktop website, please use this URL: Create Content
Filter to view content by
http://salesconnect.cisco.com Architecture, Product,
Briefcases
Content can be organized
Industry, and more, or into personalized
Search by keyword briefcases and shared via
• For Cisco employees SalesConnect can be found on the eStore for email

Mobile.
• For partners, SalesConnect is available on Apple App
Store/iTunes (iOS version) and on Google Play (Android version)
Escalation/Prioritization Path
View Featured, New,
Feedback link : Send questions/feedback to the SalesConnect Team. Trending, and
Access Sales Hubs,
Recommended
Open a Ticket/Support case Report a Mobile issue - sc-mobile-support-ph@cisco.com including major
content
sales event content
Report a Desktop issue - sc-desktop-support-ph@cisco.com (GSX, Partner
Call 1 800 553-NETS (6387) Summit)
For general inquiries contact: salesconnect-inquiries@cisco.com

**ALL Continuous Learning Queries should go to continuous_learning@cisco.com . This


includes questions on points, availability, training, issues, technical support, etc. Please do
NOT use the mailers above for Continuous Learning questions.

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
CVENT - Architectures & Engineering Partner Enablement

Cvent is a Global Event Management platform used for Partner Enablement trainings and
events. The current Cvent Global account supports partner facing events (and some
employee events)

EMEAR CVENT CALENDAR

APO CVENT CALENDAR

APJC CVENT CALENDAR

CVENT trainings are available for the below architectures

• Enterprise networking
• Collaboration
• Data center/Virtualization
• Security
• Internet of Things (IoT)
• Cross- architecture

You can opt for the training depending upon your inclination

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Quick Pricing Tool
The Cisco Quick Pricing Tool (QPT) is designed to help you quickly generate a bill of materials and estimate pricing for Cisco solutions addressing the needs of small to midsized customers. Using a
clear graphical interface and user profiles, account managers can easily select products and options without the need for technical assistance.

The products covered are:


Contact Us
•Cisco Unified Communications Manager Express
•Cisco Unified Communications Manager Business Edition 4000  Hours of operation : Monday – Friday (8am – 9pm EST)
•Cisco Unified Communications Manager Business Edition 6000  To get access to QPT, send email to qpt-ww@cisco.com
•Cisco Webex Named User  Tool Link : https://qpt.cisco.com/#!/login//
•Cisco Meraki
•Cisco Simple IT
Escalation/Prioritization Path

 Feedback link : qpt-feedback@cisco.com


 Contact QPT team: qpt-ww@cisco.com
For your convenience, QPT is accessible offline through desktop

•Allows quotes to be completed on-site directly with customer, without


Reference Documents
network connectivity
Cisco Quick Pricing Tool At a Glance
•Software needs to be installed on PC
Cisco Quick Pricing Tool Overview
•Link to download and install the tool:
Getting Started http://www.quickpricingtool.com/downloads/setupqpt.exe

1. Nominate an Administrator • Quick Pricing Tool is also available in the following languages: English,
• with valid CCOID – Cisco username French, Italian, Spanish, Portuguese, Simplified Chinese and German

• If a minimum of one person at your company is already established with a


2. Request Access at www.cisco.com/go/qpt with your Company name, Quick Pricing Tool (QPT) account, then you must contact your QPT Partner
Cisco ID, Email Address, Distributors Admin at your company to request an account.
3. Receive a confirmation email from QPT
4. Download and Install QPT

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
CISCO SERVICES

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
dCloud: The Cisco Demonstration Cloud

Cisco dCloud is a self-service demonstration offering that provide Cisco Employees, Customers and Partners with a robust way of experiencing Cisco Products and Solutions.

Contact Us
Supported Architectures and Training
 Hours of operation : 24 *5 ( Sunday 18:00 CST - Friday 18:00 CST )
• Analytics & Automation
 Contact Us : https://dcloud2-sng.cisco.com/support?page=contact
• Application Centric Infrastructure  Tool Link : https://dcloud.cisco.com/
• Cloud /Collaboration / Customer Care
• Data Center / Enterprise Networks
• Internet of Things (IoT) /Meraki/ Mobility Escalation/Prioritization Path
• SD-WAN/ Security / Service Provider / Services  Feedback link : https://dcloud2-sng.cisco.com/support?page=feedback
• Training and Labs  Open a Ticket/Support case : https://dcloud2-
sng.cisco.com/support?page=ticket
Out of support Boundary
• dCloud do not provide support on demo customization however users
are highly recommend to customize the content
Reference Documents
Use Cases for dCloud
 Best Practices/Training Links/Help Documents : https://dcloud-
• Use dCloud for Customer Demonstrations cms.cisco.com/help
• For personal trainings, Labs and Proof your concepts  Video Tutorial : https://dcloud-cms.cisco.com/help/videos
• Run a partner Training.
• Showcase cisco partners our technology with pre-build , scripted Demos for an event
• dCloud Partner Proposal Library – repository of proposal templates:
https://proposals.cisco.com
Cisco Demo Zone:
https://www.cisco.com/c/en/us/products/demos.html?dtid=osscdc000283
Connect With Us
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Customer Experience
Also find Services for various
Global expertise, innovation, and service quality to help you achieve extraordinary business results. Architectures...
Visit us to know more at : http://www.cisco.com/c/en/us/services/overview.html
Contact: https://globalcontacts.cloudapps.cisco.com/contacts/selectsOptions/en_US
Cloud

Collaboration

Data Center and Virtualization

Enterprise Networks

Advisory Implementation Training Optimization Managed Technical Routing and SD-WAN


Achieve desired Speed Develop talent Improve Manage and Keep IT working
business results deployments truly capable of efficiency, optimize your IT consistently,
with technology and simplify IT transforming performance, and network efficiently, and
guidance and with proven businesses in and productivity assets in the securely. Security Services
expertise. methods. the digital age. to boost the cloud and on-
value of your premises.
resources
Service Provider

Enterprise Switching

Wireless & Mobility

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
TAC - Cisco Technical Assistance Center
Cisco's Technical Assistance Center solves our customers and
partners toughest problems. The global team ensures that
partners get expected business outcomes, providing a TAC Email/Language Support: TAC Phone Support:
superior customer experience. English: tac@cisco.com Asia Pacific +61 2 8446 7411
Hanzi (Chinese): chinese-tac@cisco.com Australia 1 800 805 227
Kanji (Japanese): japan-tac@cisco.com New Zealand 0800 44 6237
Hangul (Korean): korea-tac@cisco.com Europe +32 2 704 5555
TAC Supports: US/Canada 1 800 553 2447
Check your Country’s support Contact

 180+ countries

 22 locations Contact Us
 Hours of operation : 24X7X365 support
 10+ languages  Worldwide Contacts : https://www.cisco.com/c/en/us/support/web/tsd-
cisco-worldwide-contacts.html
 5800+ TAC engineers, advisors & support  Email: tac@cisco.com
 TAC Feedback

For detailed information on TAC overview, Collaborative Partner


Support Services, TAC service request, Best practices;
please visit the below link:

https://salesconnect.cisco.com/open.html?c=8d6f5979-6257-437e-
9ab5-783746b415ec

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
GVE for Partner Help (Global Virtual Engineering)
Global Virtual Engineering for PH offers Pre-sales technical enablement to all Cisco employees, partners and distributors, on all Cisco products

Supported Services
Contact Us

 Hours of operation : 24 hours a day / 5 days per week / 24 languages


 Contact Us : Web Form , Email ,Salesforce ,
Approved • Cisco BOM https://communities.cisco.com/community/partner/programs_tools/partnerhelplin
Partners (Click here) • Cisco Product or Service Info e
• Partner Tools Support  Tool Link : https://www.cisco.com/c/en/us/partners/support-help/presales-
helpline.html

Escalation/Prioritization Path

• Cisco BOM  Feedback link : gve-case-escalation@cisco.com


• Cisco Product or Service Info  Open a Ticket/Support case :
• Partner Tools Support http://www.cisco.com/c/en/us/partners/tools/partner-helpline.html
• Cisco Design  Case Escalation : To escalate a case, you can send an email to gve-case-
Cisco Sales Team (Click escalation@cisco.com
• Customer / Opportunity Engagement
here)
• Partner Enablement
• RFP / RFI Technical Assistance Reference Documents
• Cisco Sales Enablement Services
• Competitive Assistance  Best Practices/Training Links/Help Documents:
http://wwwin.cisco.com/c/cec/organizations/sales/wwse/gve-
engagement.html
Out of Support Boundary  Knowledge Base :
https://communities.cisco.com/community/partner/programs_tools/partnerhelpline
• Request for Proposal (RFP) support and competitive analysis inquiries
• Contact your Partner Account Team Reach us when :
 You need presales technical support
• Post Sales inquiries
 You have questions on product information, including assistance with
• Contact Technical Assistance Center (TAC) product/technology selection and inquiries, pricing, configuration validation,
• Network implementation assistance creation of bill of materials, and partner tools support
• Contact Planning, Design, and Implementation (PDI) Help Desk
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Customer Experience Center (CXC)
Cisco Sellers can welcome customers and partners to Customer Experience Center facilities to experience Cisco's innovative solutions in a hands-on environment. Cisco Customer Experience
Center provides state-of-the art facilities and capabilities for briefings and demonstrations to partners and customers. Our Test Drive and Technical Solution Workshop program offers access to
Cisco executives and subject-matter-experts to discuss business/technical solutions and future transformations through Cisco products and solutions. Demonstrations are delivered by professional
demo presenters at our Customer Experience Center locations, in-person and also via virtual technologies such as Telepresence and WebEx.

Best Practices for Scheduling CXC session Contact Us

 For any questions or help required regarding submission of a request


Customer please reach out to customerengagementsandevents@cisco.com
Expand Pre-Brief Cancellatio
Lead Time Engageme
Agenda Calls ns
nt
Check Indicate Meet Notify the Events request form
Availability Speaker
Schedule Preferenc
with Team
the Speakers ASAP  To access Customer Engagements and Events request forms, please go
e
Briefings 2 Enter Draft to this link for a guide on how to submit:
to 5 Agenda  https://cisco.box.com/s/hiejgi3jmi23udhl9xub9xuaevo2p3ed
Note if you
weeks would like Meet with Reschedule
ahead Indicate the CXC to Demo with
Briefing recruit Engineers Customer To know more about CXC:
Needs presenters  https://www.cisco.com/c/en/us/about/customer-experience-
centers.html?dtid=osscdc000283

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Smart Accounts and Smart Licensing
A Smart Account is a Customer or Partner managed centralized account that provides you with full visibility and access control to your Cisco software licenses across your company. Smart
Accounts, which are set up on software.cisco.com, are similar to online bank accounts where users can store, manage, and move assets from one place to another.

With your Smart Account you can: Contact Us


 Manage, organize, and move software assets wherever they are needed most, in a centralized
environment Hours of operation : 24 *5 ( Sunday 18:00 CST - Friday 18:00 CST )
 Easily track your software assets and allow access to your authorized Partners Contact Us : sa-adoption-support@external.cisco.com
 Optimize software investments by quickly identifying unused licenses - For all SA issues related to Smart Accounts Management :
- smartlicense-it-support@cisco.com
- Smart Licensing queries - ask-smartlicensing@cisco.com
Reference Documents Audience
- For all license management issues
Software Operation Exchange Page All Tool Link : http://cisco.com/go/smartaccounts
Training Schedule http://cisco.com/go/smartlicensing
Orderable Smart Licensing SKU List
FAQ More details on creating Smart Accounts:
• Request Customer Smart Account
Module 1: Overview and Smart Accounts in CSC Partner/ Distributor/ B2B • Setup Customer Smart Account
Module 2: Purchasing and Assigning Smart Accounts in CCW Partner/ Distributor
Module 2: Purchasing and Assigning Smart Accounts for B2B B2B
Module 3: License Management with Smart Accounts Partner/ Distributor/ B2B Today’s Customer Pain Points
• PAKs(Product Activation Keys) and licenses are tied to the individual; limiting
Smart Accounts and Smart Licensing for End Customers End Customer access and complicating RMA process
• Manually register all PAKs in LRP; time consuming process
Smart Accounts Leading Practices - Partners Partner/ Distributor/ B2B
• Lost or undelivered PAKs involve extra effort for partners and customers
Request Holding Smart Account Quick Reference Guide Partner/ Distributor/ B2B
Complete Holding Smart Account Setup Quick Reference Guide
Request Customer Smart Account Quick Reference Guide Partner/ Distributor/ B2B/ What’s changing with Smart Accounts for PAKs?
Complete Customer Smart Account Setup Quick Reference End Customer • PAKs, Devices, and licenses are visible at the enterprise level, simplifying
Guide license management
• PAKs are automatically available in License Registration Portal (LRP) when
Assist a Customer with Smart Account Set Up Quick Reference Partner/ Distributor/ B2B assigned to a Smart Account upfront in CCW Order
Guide • Guaranteed Delivery – PAKs will be available to all users with access to the
Smart Account
Assign a Partner to Manage Account on your Behalf Quick Partner/ Distributor/ B2B/
Reference
© 2018 Guideand/or its affiliates. All rights reserved. Cisco Confidential
2019 Cisco End Customer
Your Smart Account is Here! Partner/ Distributor/ B2B
Mentored Install Network Training (MINT)
Providing our Partners with hands-on deployment experience and training

Overview
Performing your first major customer deployment with Cisco DNA Center, SDWAN, or ACI can be like jumping out of an airplane for the first
time. Despite all of your training and validation within Black Belt, you might still want a risk-free way to gain hands-on experience. Just like
skydiving, the MINT program allows you to conduct your first couple of deployments in tandem with an expert that has significant experience
deploying these technologies. Now you can procure these MINT offers from Cisco to ensure

What’s the ask?

Cisco Partner Teams:


• Learn more about MINT on
SalesConnect
• Inform Partners about new MINT
offers

Cisco Partners:
• Leverage Mentored Installs to de-risk
deployments
• Package MINT into your deals with Cisco
Sales team MINT Overview and raising request for MINT service:
https://salesconnect.cisco.com/#/program/PAGE-14322

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cross-Architectural Sales Plays

Overview
As a company in FY20, we are focused on driving multi-domain, cross-architectural sales plays that deliver true and complete outcomes for
our customers. These will be rolled out in phases over the next four quarters with each play containing multiple architectures, industry use
cases, and comprehensive partner resources. Further, each will be specific to a customer segment. Click here to see available plays!

What’s the ask?

Cisco Partner Teams:


• Align with Segment and Geo Sales Plays
• Attend Internal Trainings
• Download and Deliver the Partner
Socialization Deck

Cisco Partners:
• Get Enabled & Engage Customers w/ X-
Arch Message Cross Architectural Sales Play :https://salesconnect.cisco.com/#/program/PAGE-
• Complete Learning Maps 15453

• 7-10 Assets per Sales Play Cross architectural Sales Play Overview:
https://salesconnect.cisco.com/open.html?c=28b7e981-98fa-49c8-9577-af133a8cc085

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Competitive War Room - Winning with Experts and Insights

Global Competitive Support: In 4 Hours:


Scope & Scale https://cwr.cisco.com
Winning Game Plan
Tactics

Who we support
Lead with
World Class Partner/Internal
Differentiation Sales Team
Global Support

Engage Expert What we provide


Resources
Comprehensive
Cross-Architecture
Competitive Support

Implement
Competitive Where you go
Best Practices
Sales Connect

© 2019
© 2019 Cisco
2018 Ciscoand/or
and/orits
itsaffiliates.
affiliates.All
Allrights
rightsreserved.
reserved. Cisco
CiscoConfidential
Confidential SalesConnect
PARTNER PROGRAMS PORTFOLIO

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Integrated Partner Programs Portfolio Stack By Program
Global Local New

Customer Deal Registration Invitation Only / Additional


Channel
Financing Financing- Eligibility Criteria
Financing
CFIP

Partner P + Elite
Development P + Prestige
JMF/MDF Big Bets Smart Bets CMSP VW- o
VW-MDF/CASH
Funding MDF/CASH r

Solution
Lifecycle Integrator Commercial Commercial
Rewards Partner Blackbelt
Incentives Program Xcelerate Champs
Program

Rebates VIP CSPP GIP

New Account
Discounts Hunting Teaming Migration Not for Resale Arch Local
Breakaway GPN
OIP TIP MIP NFR Promos Promotions
(NAB)

Eligibility Business Specialization – Customer


Base Discount Certifications , Specializations , Authorizations
Experience Specialization

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
For more information on the programs please access the Programs Playbook
KNOW YOUR TECHNOLOGY

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Black Belt Partner Academy
The Cisco Black Belt Framework is a Simplified & Uniform education framework across all Cisco architectures and solutions, to help Cisco’s partners’ become proficient in Selling,
Deploying and Supporting Cisco latest technologies and software solutions.

Ever since it’s roll out in APJC in FY18, Black Belt has seen great adoption among all sorts of Partners due to its unique offerings such as role based enablement, designed for step-up
competency elevation along with Return on Education(RoE) metrics for both Partners as well as Cisco.
.

We have specially designed Black Belt Framework across our architectures and
new technologies.

• Each framework is broken down into 3 tracks – pre-sales, deployment and


support, and each track is then further divided into 3 proficiency levels.
• All trainings can be accessed online through SalesConnect, webinars and
instructor-led trainings (ILTs).
• You will be awarded with a Black Belt certification of completion and Black belt
rewards points upon completing each level.
• Each participant will contribute 20 Continuous Learning Points per track at the
completion of each level
• Get more details here: Black Belt Framework

Begin your Black Belt Recognition : Enroll here to start your journey.
Advanced Architecture Specialization Register Now
• Complete all the levels in each track and you will receive a Black Belt certification.
• Black Belt certified engineers will contribute to the Cisco Continuous Learning points
requirement for their company’s Advanced Architecture Specialization.

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
The Cisco Learning Network
The Cisco Learning Network is a social learning community focused on IT networking technologies. The mission of the Cisco Learning Network is to provide learning tools, IT training resources and
industry guidance to anyone interested in building an IT career through Cisco certifications. At Cisco Learning Network, you can find technical information and professional networking opportunities, which
will help advance your certification goals.

By joining the Cisco Learning Network you will: Contact Us


If you encounter a technical issue or have feedback on the site,

1 2 3 4 please open a support case: Certification Online Support.

When you open a case, please be sure to Include:


•Your Cisco Learning Network UserId
•The type of browser you are using and the version
•Your Phone number
•Description of the issue you encountered with a screen shot or the steps
Be a part of the Prepare for Interact with Mentor, Share, you followed that led to the issue
Community Success Professionals Achieve Please allow 48 hours for a response.
•Join the Community •View Exam Topics •Join or Start a •Recertification
•Explore Certification •Access Study Discussion •Exam Pricing
Paths Material •Join a Study •Book Your Exam Cisco Learning Network Premium
•Stay Connected •IT Training Videos Group A Cisco Learning Network Premium subscription, which is only $10 per
and Seminars •View and Attend a month, enhances your free membership by opening a private, members-
Virtual Event only area, which gives you access to a searchable library containing more
than 600 additional high-quality self-study video resources. To learn
GETTING STARTED: more about the Premium offerings, visit the Premium page here.
Join the Community Provide Feedback
Explore Certifications
Assess Your Skills
View Exam Topics
Frequently Asked Questions Mobile version of the Cisco Learning Network:
(FAQs) Visit and bookmark http://cln.cisco.mobi from your mobile device.
Access Study Materials
Find Study Groups
IT Training Videos and Seminars

With more than 800,000 members registered globally, the Cisco Learning Network is a truly international learning experience intended to help support lifelong learning and
sustainable education for its members.

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Connect with Us
Enterprise Network
The Network. Intuitive. Built on Cisco DNA
The New Era of networking
Cisco Digital Network Architecture (DNA) delivers intent-based networking solutions and services that turn network traffic data into actionable insights. It helps make business decisions faster, mitigate
more security threats, and manage the unprecedented scale of connected devices and services more easily.

Know more of Enterprise Networking Find More about us at


• Switching  Partner community page link:Partner Community for DNA
• Routing  Mailer alias : GVE
• Cisco DNA Center
• Software Defined Access Training sessions
• Upcoming Partner Interactive Webinars

Demo /Lab For Enterprise Networking

• Product/ Technology Support


• Cisco DNA Center Automation and Assurance v1.2.10 - Instant
Demo
.

Certifications

EN Black Belt Partner Academy

• CCNA R&S Focus Products


• CCNP R&S
• CCIE R&S Wide range of network infrastructure products suited for business
of any size and scale
References Campus LAN Switches – Access Cisco SD-WAN Wi-Fi 6 (802.11ax) Solution
• 5 Signs you need Network upgrade ISR 4000 Series Cisco DNA Spaces
Campus LAN Switching - Core and
• Cisco Digital Network Architecture ISR 800 Series Cisco Mobility Express
Distribution
• Cisco Enterprise Network Blogs 800 industrial ISR Open Roaming
Cisco Catalyst Digital Building
900 Industrial ISR Wave 2 APs (1800,
Switches
2800,3800)
Data Center Switches
AIR-CT5520
Cisco DNA Analytics and Assurance
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential AIR-CT3504
Cisco Meraki Outdoor & Industrial AP
.
Meraki
Simplifying across IT with cloud management:
• A complete cloud managed networking solution .
• Wireless, switching, security, communications, EMM, and security cameras
• Integrated hardware, software, and cloud services & Leader in cloud-managed networking
• Among Cisco’s fastest growing portfolios & Over 140,000 unique customers
• Over 2 million Meraki network devices online

Find More about us at


Know more of Meraki  Partner community page link: : Meraki community for partners
 Mailer alias : GVE: support@meraki.com
 https://meraki.cisco.com/  Rewards programs : Incentives & Promotions
• Free Meraki Access Points for Customers
• Meraki Promotion
• Incentives & Promotions • Cisco Start
• Free Meraki Access Points for Customers • Meraki Customer Webinars - Customer Free MR, MS, MX
• Meraki Promotion outlined in T&Cs
• Cisco Start • Meraki Free Trial – Customer Free Trials outline in T&Cs
• Meraki Customer Webinars - Customer Free MR, MS, MX
outlined in T&Cs
• Meraki Free Trial – Customer Free Trials outline in T&Cs Training sessions

• Recorded Training sessions :


• Training & Events
• TechWiseTV
Certifications • Webinars

• Certified Meraki Network Operator


Focus Products
100% Cloud Managed IT
.
• Meraki Cloud Managed Wireless
• Meraki Cloud Managed Security & SD-WAN
• Meraki Cloud Managed Switches
• Meraki Cloud Managed Security Camera
• Meraki Systems Manager
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
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Data Center
Your key revenue opportunity today is in the data center. Learn how to create value and stickiness with your customers by shaping the future of their business: ruled by data, driven by
applications, and driven by the ability to make better business decisions, faster with artificial intelligence. IDC estimates that by 2021, consulting services for worldwide data center
infrastructure will reach $19.7B, integration services $39.7B, for a total of almost $60B in service revenue. We are helping customers to double down in three primary areas: increased
automation, on-ramp to multicloud, and pervasive security. Learn how to realize your fair share with Cisco’s intent-based networking, compute, and storage for the data center.

Know more of Data center


Find More about us at
• DC Cisco Design Zone
• Cisco Data Center SalesConnect Portal  Partner community page link:
• Please subscribe to the New APJ DC Partner Community for the latest
Specific Tools and services For Datacenter news, promos, offers and tutorials : APJ DC Partner community
• Data Center Partner Community is designed to provide you with timely
• Cisco Interactive 3D Models information and direct interaction with Cisco business and technical
• Hyperflex calculator: HX Sizing Tool professionals.
• Cisco IOS-to-NXOS Migration tool
• Cisco UCS Platform Emulator  Enrollment to rewards program – https://www.cisco-
• Cisco UCS Power Calculator rewardscentral.com/BlackBelt
• Data Center dCloud Labs
• Cisco Data Center DevNet Site Training sessions
.
• Upcoming Partner Interactive Webinars
Certifications and Program • PIW Past Training Materials
DC Blackbelt Framework • Partner Training
Data Center Specialist Certifications
.
Resale Channel Certification Program
Focus Products
Resale Channel Specialization Program
Cisco APJ Partner Program Playbook Analyze. Simplify. Automate. Protect. Cisco brings them together
with a consistent policy across the entire hybrid cloud domain.
Details on implementation/ Configuration
• Cisco Intersight • Cisco Workload
Guides/Troubleshooting Guides • Hyperconverged Optimization Manager
• Hyperflex Troubleshooting Guide
Infrastructure • Cisco Nexus 9000
• Application Centric Infrastructure Troubleshooting Guide
• Cisco ACI • Cisco Unified Computing
• UCS C-series Troubleshooting guide Further Cisco Resources
• Cisco CloudCenter Systems
• UCSM Troubleshooting guide Cisco Data Center Collateral
• Cisco Tetration Analytics
• N9K troubleshooting Guides N5K troubleshooting guides Cisco Data Center Blog
• N7K troubleshooting
© 2018 Guide
2019 Cisco and/or N3K Config
its affiliates. Guide
All rights reserved. Cisco Confidential
Follow us Cisco
at Blogs
Collaboration
• Vision: To deliver a single collaboration experience that spans all modes of communication.
• Mission: To put “no compromise” collaboration into every room, desk, and pocket.
• Cisco strategy: To provide solutions that are experience centric, cloud connected, value extended.

Know more of Collaboration


Find More about us at
• Collaborate Everywhere
• Cisco Spark Meeting Accelerator
 Partner community page link:
• Next Generation Meeting Promotion
https://communities.cisco.com/community/partner/collaboration
• Distributor incentives and promotions
 Mailer alias : apj-pe-operations@cisco.com for calendars and
• APJ workspace bundle promotion
newsletters mailer list.
• Project Liberator
 Send any collab question to collaborateeverywhere@cisco.com
 Enrollment into Reward programs : https://www.ciscorewards.com
Demo /Lab For Collaboration
Training sessions
• http://www.cisco.com/go/cuwp
 Upcoming Partner Interactive Webinars
• https://dcloud2-sng.cisco.com/content/catalogue?filters=CT-
 PIW Past Training Materials
DEMO,ct-labs,CP-DCLO,cp-solution-readineess-engineers,s-
 https://salesconnect.cisco.com/#/program/PAGE-1990
collaboration
 https://communities.cisco.com/docs/DOC-69637
• Customer Experience Centre----Raise a request through OBX
.
.
Certifications

http://www.cisco.com/c/en/us/training-events/training-
certifications/overview.html Focus Products
Improve productivity with collaboration technology
References

• https://salesconnect.cisco.com • Cisco Spark • Cisco BE6000


• http://wwwin.cisco.com/c/cec/organizations/sales/wwse/gve- • Cisco Spark Board • Cisco TelePresence SX Series
engagement.html • Cisco Spark Room Kit / • Cisco TelePresence DX
• http://www.cisco.com/c/en/us/solutions/collaboration/index.html Kit+ Endpoints
• http://www.cisco.com/c/en/us/products/video/index.html • Cisco WebEx • Cisco TelePresence MX
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential • Cisco BE4000 Endpoints
• Cisco IP Phones

.
Security
Cisco’s Strategy for Security aligns to:
• Cisco next generation security solution
• Address security from before, during and after stage (BDA model)
• On premise and cloud solution to meet different requirement.
• Industry specific solutions.

Find More about us at


Know more of Security
 Partner community page link: : Security community for partners
• Security Saleshub  Partner Help: https://www.cisco.com/c/en/us/partners/support-
help/presales-helpline.html
• Security Sales Plays
 Rewards programs :
• Voice of the Engineer (pre-sales) • Fire Jumper
• Tech Talks (deep-dive) • Security Software Promotion
• Cisco Start
• Fire Jumper Training
• Incentives & Promotions
• Security Dynamic Bundle Promotion
Implementation/ Configuration • Security Refresh Promotion
Guides/Troubleshooting Guides • Account Breakaway: Firepower Threat Defense
• Security Software Promotion
• Software Access and Licensing for Partner NFRs and POVs • Cisco Umbrella (14 Day Free trial)
• Technical Support & Downloads • Cisco Easy Pay
• AnyConnect Refresh Promotion
Training sessions

Recorded Training sessions : Firejumper Trainings Focus Products


Detect and stop threats better with our cybersecurity products
Certifications
Cisco Umbrella Next Generation Firewall
• CCNA Security Cisco AMP for Endpoints Next Generation IPS
• CCNP Security Cisco Email Security Cisco Meraki MX
• CCIE Security Cisco Identity Services Engine Advanced Malware Protection
© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Cisco StealthWatch Cisco Threatgrid
Follow us at Cisco AnyConnect Cisco Cloudlock
. Duo Multi-Factor Authentication
DevNet
• Develop new synergies through Cisco API’s and create the building blocks for the Digital Transformation.

• Make your day to day tasks more efficient, scalable and value-added. Challenge yourself to learn an API today @ Black Belt DevNet Track

Black Belt DevNet Track


Programmability Focus area
APJC : https://salesconnect.cisco.com/#/program/PAGE-15478
 Enterprise Networking
EMEAR : https://salesconnect.cisco.com/#/program/PAGE-15462  Collaboration
 Data Center
AMERICAS : https://salesconnect.cisco.com/#/program/PAGE-15445  Security
 IOT
 Cloud

Certifications

DevNet Certifications - https://developer.cisco.com/certification/

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
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Internet of Things (IoT)
Cisco IoT accelerates digital transformation, delivering insight and action from your data. IoT is happening now, creating a new world of value and is ultimately setting a course for
how business is done in the future.

Learn more about IoT products : Simple, automated, intelligent, and secure IoT connectivity from edge to cloud.
Get to know how IoT has evolved multiple industries like Manufacturing, Utilities, Transportation, Smart Cities , Retail, Education ,Government, Healthcare and Financial Services.

Know more of IoT

IoT Products and Solutions Useful Links


IoT Sales Hub
Industry Design Guides (CVD)  Partner community page link: : IoT Partner Community
Devnet-IoT  Rewards programs : https://www.ciscorewards.com
IoT Demo Central
Webinars and Events
Partner Trainings
• Sales Webinar
IoT Authorization • IoT-VAM webinar
IoT Essentials Training Schedule • TechWiseTV
• APJ Calendar

Know more about IoT Products


IE 1000 IE 2000 IE 3000 IE 4000 IE 5000 IE3200
IE3300 IE3400 IE3400 Heavy Duty
IR 1101 IR 800 LoRaWAN
ISA 3000 Industrial Wireless Certifications

GMM IND FND C-Vision CCNA Industrial

© 2018
2019 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
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