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Assignment title- branding

Submitted by
Name- Mariha pervin Chowdhury bristy
Id- 153011043
Course title- bus 314
Marketing Management
Sec- 01
Brand is a big word and it’s a kind of a promise towards people, make them self believe,
secured towards anything.  Anything can be branded, it can be product, people, services
anything but a brand become renown by their passion, security, dedication and values
towards their goal. A logo, a name, a symbol anything is a brand. It is the meaning of product
or service association a company wants its consumer think about them. When Coca-Cola
started its journey it only able to sell only 9bottles but by the time passes and increase
branding in 2010 the same company sold sixteen hundred crore bottles. Brands can take us
anywhere. Everyone wants the brands to be use as verb, like google it skype your family .it is
one of the best feelings. But now a days brands are feelings and believe towards the company
for the consumers and brands are using as a information source as well.

Brand is the confidence, passion, belonging, action, security and a set of unique values. I
agree with that branding definition.

A brand is a name, term, design, symbol, or other feature that distinguishes an organization or
product from its rivals in the eyes of the customer. Branding is all about appreciation.
According to this video brand is a big business. Brand make sure a customer a good source
and a good quality. The power of branding.

Branding is very important for any big business. Because brand is a good source for a
company to build a product quality. Good branding increases the value of a company.

Share the facts from this video are the company name Coca-Cola. In 1886 9 cock bottle were
sold. Then the total GDP of Bolivia, Kenya and Bahrain and 2010 was value at 70452000000
and in 2010 1600000000 cokes sold in world.
Successful branding is the key to outdoing competitors and creating customer loyalty. I make
a brand enhances the relationships with my customers by improving the way to communicate,
collaborate and champion the experience with my brand. On the other hand I am unmaking it
many ways. This is not defining my brand name. Customer loyalty and bad quality.

Increased credibility, it can make apper more established to company with expectation and
standards, increase the value of business this kinds of role branding makes in marketing.

Arong, Milkvita,Walton, pren-RFL group, ACI Company, Grammen phone, Bosundora


group, Baximco group, square group, TalkTalk ect. Most popular company in Baximco,
Grammen phone, Walton pren-RFL Bosundora group we know about those company
popularity. Now a days they branded their products very well.

Brand equity mean to the value of a brand. Brand equity is one of the factors which can increase
the financial value of a brand. Like Coca-Cola Example Coca-Cola Company 1886 year they had
sold only 9 bottles coke. Other side 2010 year they had sold 16000000 bottles coke, so this is
the equity for the Coca-Cola Company.
Coca-Cola increases the brand equity as it offers the significant difference between other soft
drinks, especially Colas. On the other hand, another value that adds up to Coca Cola’s brand
equity is in its long-term association with its customers. Marketers of Coca-Cola constantly
focus on relationship building with its customers, through targeting family bonding and
emotions in its advertisement.

My opinion is about this video already explain. This is very clear that a brand is the very
important for any big company. When Coca-Cola started its journey it only able to sell only
9bottles but by the time passes and increase branding in 2010 the same company sold sixteen
hundred crore bottles. Brands can take us anywhere.

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