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Industry Overview

The size of the Indian Cosmetics Industry globally is $274 billion, while that of
the Indian cosmetic industry is $4.6 billion. According to analysts’ estimates,
the total Indian beauty and cosmetic market size currently stands at $950
million and shows growth between 15-20% per annum. Output per Industry
sources estimate a rapid growth rate of 20% per annum.

India’s cosmetics market is expected to have positive growth in the near


future. The emergence of online retail and increasing inclination of youth
towards skincare and other grooming products is a key factor which is

expected to drive the cosmetics market.


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Increasing demand for herbal cosmetic products among Indian consumers
has created a wide growth opportunity for manufacturers. Rising awareness
towards body aesthetics, especially among women has made India one of the
largest consumers of cosmetic products around the world.

Indian cosmetics market is categorized based on type, demography,


distribution channel, and region. Based on demography, India's cosmetics
market is segmented into men and women consumers. The women
consumers hold the lion’s share owing to the inclination of women towards
beauty products. However, with more manufacturers coming up with men
centric cosmetic products, the number of male consumers is projected to

increase in the coming years.


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Company Introduction
Formed in 1994, L’Oréal India is a transformative beauty leader, providing
consumers of the Indian market with sophisticated, safe, high quality, and
effective beauty products. They market a total of 15 brands, with a wide and
varied range of distribution networks reaching every corner of the country. The
different manners of distribution in different segments of the markets that they
cater to, with their respective brands are:

 mass-market - L’Oréal Paris, Garnier, Maybelline New-York and NYX Professional


Makeup
 hair and beauty salons - L’Oréal Professionnel, Matrix, Kérastase, Cheryl’s
Cosmeceuticals, and Decleor
 selective distribution - Kiehl’s, Yves Saint Laurent, Giorgio Armani, Ralph Lauren, Diesel,
and Guy Laroche

One of the major goals that L'Oréal has set for itself in 2020 is to further its
image as a customer-centric brand, moulding itself after the demands of the
customer and a solid assurance to pursue sustainable growth.

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For ensuring sustainability in its practices, it is important to introspect on


actions and compare the organisation’s performance with its goals. Hence,
every year, under L’Oréal Group Commitments, L’Oréal publishes the
progress made in its sustainable development performances as compared to
the targets set for 2020. Among the many sustainability goals of innovating,
producing, and living sustainably, there is the goal of developing sustainably
with suppliers, communities, and employees. It is important for L’Oréal to
know how to evaluate these in the progress report.

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L’Oréal’s overarching climate change objective for 2030 is to align their


greenhouse gas emissions to the +1.5°C scenario. For this, it will reduce all
greenhouse gas emissions by 50% per finished product. To achieve this goal,
L’Oréal has set numerical targets for every aspect of its activities to include
not only production and distribution facilities but also the raw material supply
chain and the indirect impacts associated with the use of products by their
final consumers.

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L’Oréal is a strong supporter of sharing its growth with its internal and external
stakeholders. Sustainable & inclusive growth is a priority for the company and
it promotes access to work for people from underprivileged communities by
deploying various programs; It also associates its suppliers with its
sustainable development policy, and guarantees its employees the best social
practices all over the world. Their mission in India is to offer to the Indian
consumers the best cosmetics innovations in terms of quality, efficacy, and
safety.

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The planet is moving towards sixth mass extinction. The destruction of natural
ecosystems, in particular, due to agriculture, is threatening our planet and
communities’ resilience to climate change. Most of L’Oréal’s raw materials are
derived from renewable sources and are largely of plant origin. The Group,
which uses approximately 1,600 raw materials from nearly 350 species of
plants, sees biodiversity as an important and growing source of innovation and
is committed to sourcing its ingredients in a sustainable and responsible
manner.

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To define and refine L’Oréal’s next steps in sustainability, L'Oréal has laid the
foundations for seven internal expert panels who have been working since
April 2019, coordinating independent studies and working with outside
partners and civil societies. The outcome of this exercise has been a strategy
with measurable, time-bound impact reduction targets that will guide L'Oréal's
internal transformation, and shape its contribution to urgent social and
environmental needs. Through this strategy under its sustainability initiative,
L’Oréal can positively impact several stakeholders in the environment.

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L’Oréal is a global business leader and has undertaken in-depth


transformation over the last 10 years. The transformation has been aimed at
reducing impact across value chains. This has required L’Oréal to reinvent
products with the central goal of sustainability in mind. However, with
increasing environmental and social concerns, termed as an “emergency” by
Jean-Paul Agon Chairman and CEO of L’Oréal, the company wishes to bring
about a more radical transformation through their vision for 2030. This action
has been called “L’Oréal for the Future”. L’Oréal views the sustainable and
inclusive revolution as the dawn of a new era. An era with one ambition: a
more beautiful future for all.

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By 2030, 100% of L’Oréal’s strategic suppliers’ employees will be paid at least


a living wage covering their basic needs and those of their dependents,
calculated in line with best practices. By 2030, L’Oréal will help an incremental
100,000 people from disadvantaged communities gain access to employment.
By 2030, 3 million people will benefit from L’Oréal’s social engagement
programs (access to water, access to education, and vocational training). By
2022, the Product Environmental and Social Labelling system will apply to all
the Group’s rinse-off products. By 2030, all the Group’s products will be eco-
designed. These are some of the ways L’Oréal is improving its business
ecosystem as it strives to achieve sustainability goals.

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