Q1. Which brand detergent and shampoo do you keep a stock for?

Option a) kesh kanti

Option b) dove

Option c) Pantene

Option d) Any other

Q2. How would you rank the preferred brands by the consumer? (One being the most preffered)

Option a)

Option b)

Option c)

Q3. What is the next best product on demand if the preferred product isn’t available?

Option a) daily b) weekly c) monthly d) others

Q4. Which is the most selling detergent brand in your store?

Option a)

Option b)

Option c)

Option d) Any other

Q5. Which is the most selling shampoo brand in your store?

Option a)

Option b)

Option c)

Q6. Do you receive incentives on fullfiling the targets set by the company?

Q7. In case of shampoo, which segment has more demand

Option (a) hairfall

Dandruff

generic

Q8. Depending on which factor does a consumer choose the product?

Option a) Quality

Option b) Competitive pricing

Option c) Free gifts and discounts

Q9. How do you convince the customer for product b in case product a is not available?

Q10. (after knowing the most preferred brand) Who do you think is the biggest competition of this brand and why?

Q.11 depending on the location of your shop( raghunathganj), which product size has more demand
sachet or bottle(shampoo), small packets or bigger one or bar(detergent)?