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wastes COLLEGE OF ENERGY ECONOMICS AND SOCIAL SCIENCES PUTRAJAYA CAMPUS FINAL EXAMINATION SEMESTER 1, 2019/2020 PROGRAMME Diploma in Mechanical Engineering Diploma in Electrical Engineering Diploma in Computer Science SUBJECT CODE, : LDEDI13 SUBJECT : Leadership and Entreprenuership DATE : September 2019 MASA :2 Hours INSTRUCTIONS TO CANDIDATES: 1. This paper contains SEVENTY NINE (79) questions in EIGHTEEN (18) pages 2. Answer ALL questions. 3. Write ALL answers for Section A and Section B on the provided OMR paper and write ALL answers for Section C and Section D in the answer booklet provided. 4. Write the answer to EACH question on a new page. 5. There are FOUR (4) sections in this paper: Section A, Section B, Section C and Section D. 6. This question paper must be submitted at the end of the exam. THIS QUESTION PAPER CONSISTS OF 18 PRINTED PAGES INCLUDING THIS COVER PAGE Page 1 of 18 LDEDI/3, Semester 1, 2019/2020 SECTION A: MULTIPLE CHOICES (50 QUESTIONS, 50 MARKS) Please CIRCLE the BEST answer from the choices given. Instru I. An entrepreneur (a) works for someone else (b) must employ more than five employees (©) is responsible for his or her business success (a) must take college level courses (©) must be at least 20 years old 2. Which of the following is a reward of being an entrepreneur? (a) Making your own hours. (b) Acting on your own decisions. (©) Doing work you enjoy. (d) All of the above. (©) None of the above. 3. Which of the following is NOT generally a personal characteristic of a successful entrepreneur? (a) Courage (b) Cautiousness (©) Creativity (d) Curiosity (©) Hardworking 4, Developing an entrepreneurial mindset will help you _ (a) only if you start a business (b) whether you start a business or work as an employee for a company (© only if you work as an employee (d) invest your money (©) to be a good friend Page 2 of 18 LDEDI13, Semester 1, 2019/2020 5. Which of the following statements is TRUE about personality? (a) Personality is independent of environmental factors. (b) Personality is static. (©) The most common means of measuring personality is through personal interviews. (d) Personality is not affected by hereditary factors, (©) Personality is the sum total of ways in which an individual reacts to and interacts with others, 6 is the sum total of ways in which an individual reacts to and interacts with others. (a) Talent (b) Skill (©) Knowledge (@) Intelligence (©) Personality or I” stand for? 7. What does the Myers-Briggs Type Indicator classification of " (a) Extraverted/intuitive (b) Emotional/introverted (©) Extraverted/introverted (@) Emotional/intuitive (f) Empathetic/innovative 8, What does the Myers-Briggs Type Indicator classification of "S or N" stand for? (a) Sensingfintuitive (b) Social/thinking (©) Stable/informative (@) Sensitive/thinking (©) Stablevinnovative Page 3 of 18 LDEDI/3, Semester 1, 2019/2020 9. power is based on the fear of the negative results from failing to comply. (a) Legitimate (b) Coercive (©) Punitive (4) Referent (©) Abusive 10,___ refers to the degree to which decision making is concentrated at a single point in the organization. (a) Formalization (b) Departmentalization (© Centralization (@) Work specialization (©) Line of command 11, Which of the following is NOT one of the six key elements of organizational structure? (a) Chain of command. (b) Departmentalization, (©) Work specialization. (@ Span of control. (©) Location of authority. 12, Aeronautics Inc., a parts supplier, has departments for government aircraft and contracts, large commercial aircraft clients, and small personal aircraft clients. This is an example of. departmentalization, (a) product (b) function (c) geography (@) customer (©) service Page 4 of 18 LDEDI13, Semester 1, 2019/2020 13. Which of the following types of organizational designs combines two forms of departmentalization, functional and product? (a) Simple structure (b) Bureaucracy (©) Matrix structure (@) Virtual structure (©) Boundaryless structure 14. The major advantage of the virtual organization is its, (a) decentralized structure (b) ability to enhance role clarity (©) Alexibility (@) highly departmentalized structure (© ability to minimize organizational politics 15. An) strategy emphasizes the introduction of major new products and services. (a) innovation (b) cost-minimization (c) imitation (d) organi (©) mechanistic 16, Which of the following is NOT one of the primary ways by which people go into business for themselves? (a) Buying an existing business. (b) Buying a franchise. (c) Starting an independent business. (@) Tal (©) None of the above. 1g over part a business spun off by a large company as its downsizes. Page 5 of 18, LDEDII3, Semester 1, 2019/2020 17. Some of the departments in Procter & Gamble are Tide, Pampers, Charmin, and Pringles. This is an example of departmentalization by {@) function (b) process (c) geography (@) product (©) place 18. The source of business ideas has many forms including _ (a) self-appraisal in the hope of finding something upon which to base a business (b) a systematic search of the environment for opportunities. (©) being in the right place at the right time (d) all of the above (©) none of the above 19. are human needs as shaped by individual personality and culture. (a) Needs (b) Wants (©) Demands (@) Values (©) Exchanges 20. When backed by buying power, wants become (a) social needs (b) demands (©) phys (@) self-esteem needs -al needs (©) exchanges Page 6 of 18 LDEDI13, Semester 1, 2019/2020 21. A(n) some combination of products, services, information, or experiences offered to consumers to satisfy a need or want. (a) market offering (b) value proposition (©) demand satisfaction (@) need proposition (©) evoked set 22. A(n) is the set of actual and potential buyers of a product. (a) market (b) audience (c) group, (@) segment (©) exchange 23. Consumer research, product development, communication, distribution, pricing, and se are all core activities. (a) exchange (b) marketing (c) management (@) production (©) customer relationship management 24, Selecting which segments of a population of customers to setve is called (a) market segmentation (b) positioning (© customization (@) target marketing (e) managing the marketing effort Page 7 of 18 LDEDI13, Semester 1, 2019/2020 25. Which of the following is NOT one of the five factors included in the Big Five model? (a) Agreeableness (b) Conscientiousness (©) Intuitiveness (@ Emotional stability (©) Extraversion 26. According to the Big Five Model, a person who scores _ is easily distracted, disorganized, and unreliable, (a) low on emotional stability (b) high on openness to experience (©) low on agreeableness (4) high on extraversion (e) low on conscientiousness 27. According to the Big Five Model, people who score high on the __ dimension are creative, curious, and artistically sensitive. (a) emotional stability (b) extraversion (©) openness to experience (A) agreeableness (©) conscientiousness 28. Which of the following differentiates introverts from extraverts? (a) As compared to extraverts, introverts tend to be happier in their jobs and in their lives as a whole. (b) Introverts are more socially dominant than extraverts. (c) Introverts experience more positive emotions than extraverts. (d) Introverts are generally more assertive than extraverts. (©) Introverts are less impulsive than extraverts. Page 8 of 18 LDEDI13, Semester 1, 2019/2020 29. Leadership is best defined as (a) the ability to influence a group toward the achievement of a vision or set of goals (b) the process of drawing up formal plans and monitoring their implementation (©) the process of carrying out the vision and strategy provided by management (d) the process of coordinating and staffing the organization and handling day-to-day problems (©) the proper use of the influence gained exclusively as a result of one’s organizational position 30. Which of the following statements regarding leadership is TRUE? (a) All leaders are managers. (b) Formal rights ensure good leadershi (c) All managers are leaders. (@) All leaders are hierarchically superior to followers. (e) Non sanctioned leadership is as important as formal influence 31. As part of the orientation for her internship, Rania was informed that are the people who direct the activities of others in an organization. (a) directors (b) managers (©) subordinates (@) line workers (©) CEO 32, Ben, a production plant manager, reports to Dan, a general manager. Dan is a (a) top managers (b) middle managers (c) supervisors (d) first- (©) none of the above \e managers, Page 9 of 18 LDEDI13, Semester 1, 2019/2020 33. Andrew employees to run those machines. Andrew is engaged in reviewing next week's orders, scheduling orders to machines, and assigning (a) planning (b) organizing (©) leading (@) controlling (©) manipulating 34, Wasting resources is considered to be an example of. (@) inefficacy (b) ineffableness (©) inefficiency (@) ineffectiveness (©) effectiveness 35. Today, the basic management functions include (a) planning, organizing, commanding, and coordinating (b) planning, organizing, coordinating, and controlling (©) planning, organizing, directing, and controlling (@ planning, organizing, leading, and controlling (©) planning, organizing, legitimating, coordinating 36. Establishing strategies for achieving organizational and leadership goals is a part of the function. (a) leading (b) coordinating (©) planning (@ organizing (©) directing Page 10 of 18 LDEDI13, Semester 1, 2019/2020 37.___ developed a categorization scheme for defining what managers do, consisting of ten different but highly interrelated roles. (a) Henri Fayol (b) Abraham Maslow (©) Henry Mintzberg (@) Peter Drucker (©) Peter Adams 38. Connie has an idea for a new product she would like to produce and market. Mintzberg would consider the activities necessary to form and launch her company to be part of the role. (a) planning (b) resource allocator (©) negotiator (d) entrepreneur (©) academic 39. Technical skills include (a) experience gained by experiments that are used in performing managerial tasks (b) job specific knowledge needed to proficiently perform work tasks (©) the ability to work well with individuals and groups (@) skills managers use to think and to conceptualize about abstract and complex situations (e) giving private and confidential information to competitors. 40. Leaders with good know how to communicate, motivate and lead to get the best out of their people. (a) interpersonal skills (b) conceptual skills (c) technical skills (@) empirical skills (©) interest Page 11 of 18 42, 43, LDEDII3, Semester 1, 2019/2020 leaders inspire followers to transcend their self-interests for the good of the organization and can have an extraordinary effect on their followers. (a) Transformational (b) Transactional (©) Task-oriented (d) Laissez-faire (e) Transcendental If a leader's main concer is accomplishing his/her group's tasks, the University of Michigan studies label this leader (a) employee-oriented (b) high in consideration (©) relationship-oriented (@) low in initiating structure (©) production-oriented Leaders who clarify role and task requirements to accomplish established goals exhibit a(n) style of leadership, (a) transformational (b) transactional (©) charismatic (@) authentic (© situational Page 12 of 18 LDEDI13, Semester 1, 2019/2020 44, The art and science of choosing target markets and building profitable relationships with them is called (a) marketing management (©) positioning (©) segmentation (d) selling () differentiation 45, Which of the following involves evaluating each market segment's attractiveness and selecting one or more segments to enter? (a) Market Segmentation (b) Differentiation (c) Market Targeting (@) Servicing (©) Positioning 46. Which of the four Ps describes the goods-and-services combination the company offers to the target market? (a) Price (b) Promotion (©) Product (@) Place (©) Package 47. In the four Ps of the marketing mix, design, packaging, services, and variety all fall under the category of (a) product © price (©) promotion (d) place (e) position Page 13 of 18 LDEDI13, Semester 1, 2019/2020 48. Bandi Bethad has its sales and marketing people assigned to markets in specific countries, regions, and districts. This is an example of which type of marketing organization? (a) Geographic (b) Product (©) Functional (@) Divisional (©) Psychographic 49. A company's total marketing communications mix consists of a special blend of advertising, sales promotion, public relations, personal selling, and direct-marketing tools that the company . This is also called uses to communicate customer value and build customer relationshi (@) direct marketing (b) integrated marketing (c) the promotion mix (@) competitive marketing (@) target marketing 50. The use of short-term incentives to encourage the purchase or sale of a product or service is, called (a) direct marketing (b) sales promotion (©) personal selling (@ public relations (©) publicity Page 14 of 18 LDEDI13, Semester 1, 2019/2020 SECTION B: TRUE OR FALSE STATEMENTS (25 QUESTIONS, 25 MARKS) (False) in the OMR paper. Instruction: Indicate whether the statement is T (True) or 51. Innovatio a necessary part of entrepreneursh 52, Figurehead, leader, and liaison are all interpersonal leadership roles according to Mintzberg. 53. Marketing is managing profitable customer relationships. 54, Human needs are shaped by culture and individual personality. 55. Departmentalization refers to the degree to which jobs within the organization are standardized, 56, Narrow spans of control increase the speed of decision making. 57. In centralized organizations, top managers make all the decisions, and lower-level managers merely carry out their directives. 58, As compared to a decentralized organization, a centralized organization can act more quickly to solve problems. 59. The organizational design of simple structure is highly risky. 60. The strength of the bureaucracy lies in its ability to perform standardized activities in a highly efficient manner. 61. The difference between human needs and wants is that needs are not influenced by marketers. 62. Market offerings are limited to physical products. 63. Only sellers of products, services, and ideas practice marketing; buyers do not. 64. Market segmentation is the process of seeking fewer customers and reduced demand for profit maximization only. 65. Today, the Internet links individuals and businesses of all types to one another and to information all around the world... 66. An experience such as a vacation can be defined as a market offering. Page 15 of 18 67. 68. 69. 10. " 72. 2B. 74. 15. LDEDI13, Semester 1, 2019/2020 A great leader can inspire employees professionally and personally. Entrepreneur must understand and manage both the power and the peril of social media Managers play an important role in dealing with various challenges being faced by organizations today. A leaders's job is all about personal achievement. Determining who reports to whom is part of the controlling function of management. Conceptual skills are less important to top leaders. Innovation is confined to high-tech and other technologically sophis Entrepreneur need to be alert to the changes in trends so that they will always be relevant, Vision 2020 was idealized by Tun Dr. Mahathir Mohamad to modernized Malaysia in many aspects. Page 16 of 18 LDEDII3, Semester 1, 2019/2020 SECTION C: SHORT ANSWERS (3 QUESTIONS, TOTAL 15 MARKS) Instruction: Please answer ALL the questions. 1. List FOUR (4).personal characteristics of being an entrepreneur. [4 Marks] 2. List FIVE (8) elements of modern mark [5 Marks} 3. Explain the accurate definition for all of these terms: (a) Market offering (b) Legitimate power (©) Expert power [6 Marks] Page 17 of 18 LDEDII3, Semester 1, 2019/2020 SECTION D: SHORT ESSAY (1 QUESTION, TOTAL 10 MARKS) Instruction: Please answer ALL the questions. Most entrepreneurs are risk-takers by nature. Many entrepreneurs jeopardize all that they have when they decide to launch a business. Explain FOUR (4) risks of being an entrepreneur. [10 Marks] -END OF QUESTION PAPER- Page 18 of 18

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