Prepared for

Muhammad Maruf Ibne Wali

Senior Lecturer
Department of Management
North South University

Prepared by

Fahim Hasnat 171 2722 630

Nawshin Jahan 173 1258 030
Raisa Tasnim 162 0443 630
Supply Chain Management Sohini Saayantani Saha 173 1114 030
(Mgt314) Towfique Hassan Shovon 161 2357 030
Introduction

British American Tobacco

Bangladesh (BATB) is an affiliate
of British American Tobacco
Group. It was established in
1910 in Bangladesh. . The
comapny was renamed
Bangladesh Tobacco Company
(BTC) in 1972, after
Bangladesh’s independence
from Pakistan. But it was
rebranded as British American
Tobacco Bangladesh (BATB) in
1998.
BATB had set up its first depot in
Dhaka, at Armanitola. The slogan
of British American Tobacco
Bangladesh is "success and liability
go together. "BATB was among the
first companies to be listed on the
Dhaka and Chittagong Stock
Exchanges and currently ranks
among the top 10 companies.
Industry Analysis
British American Tobacco (BAT) is a
multinational limited company that
SWOT bargains in tobacco and nicotine
items. Attributable to its size, it is an
aspect of the Financial Times Stock
Exchange 100 file (FTSE 100), which
Strength records the biggest organizations by
market capitalization in the London
Stock Exchange (London Stock
Weakness Exchange 2018).

Opportunities

Threats
Process Mapping
(Existing One)
Techniques
BATB use to
Forecast the
Demand

Historical Trend – past sales data

observation

Simulation – Observe macro

economic factors to analyze the
demand

Analysis of their Goals

Difficulties
In
Existing
Process
Map
Technical issues in Machineries

Issues in Demand Management

Differences between Standard and
Company’s Process MAP

Lean manufacturing allows BATB to

minimize bottlenecks ensuring elimination
of unexpected costs and reduced amount
of profits. With this approach, BATB
effectively prevents issues like
overproduction, high lag times,
transportation inefficiency, poor work
standards, over processing, inventory
mismanagement and production defects.
Challenges Faced by BATB

Manufacturing Problem

Demand Planning Problem

Recommendations
British American Tobacco should explore the promising prospects within
the tobacco advertise to improve its solid execution.

BAT ought to abuse its strengths to preserve large productivity.

Invest in investigate to screen and degree the impact of tobacco control approaches in line with Article 20
of the WHO FCTC.
THANKS