1.Profitable business option for both retailers as well as the buyer.

The retailer gets a

large number of customers and massive sales. Similarly, a buyer receives a significant
discount on the things that he buys frequently.
2.All products are sold under one roof. No matter what you want to buy you can find it in
your nearby discount retail stores.

3.Products are sold at massive discounts in discount stores. This is why a large
segment of the population prefers to shop from discount stores.

4.In discount stores, one can find several options for one product. You can buy any
product as per your budget and requirement.

5.Shopping is comfortable in discount stores. You can buy products that you need at
lower prices in a well-airconditioned store.
1. Products sold in discount stores are usually of cheap quality.
2. Non-durable goods sold in discount stores are of private brands. Only durable goods are
bought from well-known brands.
3.You will not be provided with any assistance in making your purchase decision in discount
stores.
4.Sometimes, it becomes difficult to find a product in a vast store without the support of
salespersons. New shoppers get tired wandering from one section to another section.

5.Shopping in discount stores is very time-consuming. As you are required to go from one
section to another to buy the things on your shopping list.