CAITLIN LOPEZ

(626) 419-4082 · caitlinlopez0315@gmail.com · https://www.linkedin.com/in/caitlinlopez315/ ·

https://caitlin-lopez.weebly.com

EXPERIENCE
JAMS | Irvine, CA August 2019-March 2020
Public Relations (PR) Assistant
 Assisted Senior Digital Marketing Specialist with publishing digital assets onto the JAMS website using
CrownPeak, in order to drive online traffic and coverage of JAMS neutrals
 Utilized Meltwater for media monitoring JAMS coverage and creating newsletters for internal
communication, to ensure understanding of digital platform and executing communication for company
 Assisted Global team and Chief Marketing Officer with administrative work, inputting data entry of
clients/companies and research for company database
 Assisted Senior Public Relations and Content Manager with writing press releases, editing/writing blog
posts, and researching articles about neutrals, gaining experience with writing press materials and
research
 Handled reprint requests for Marketing team, in order to acquire PDF reprint of articles written by
neutrals to publish on the JAMS website
 Scheduled and assign tasks for projects on BaseCamp, to ensure effective communication is sent to
JAMS employees

CALIFORNIA STATE UNIVERSITY, FULLERTON | Fullerton, CA August 2018-May 2019

Social Media Intern
 Published ‘Finals Study Places’ Instagram Story on university’s Instagram, to increase engagement with
campus community; Resulting in 58,330 overall Impressions
 Edited and Published ‘A Chat with Titan Radio’ on university’s Instagram TV (IGTV) channel, using
Adobe Premiere and increasing awareness of student-run radio station by 5%
 Collaborated with 2 other interns and Student Assistants with filming Weekly Calendar videos, in order
to promote campus-wide events on Facebook
 Created idea for university’s Spotify account, in order to create campus-inspired playlists for students
and generated 95 followers
 Became a motivated, self-starter person that coordinated marketing ideas to increase engagement on
social media platforms with supervisor and 2 other interns
 Maintained social media accounts for university’s Facebook, Twitter, and Instagram accounts, to ensure
relevant content was posted

TITAN PUBLIC RELATIONS | Fullerton, CA May 2018-April 2019

Executive Director
 Displayed excellent verbal and written communication skills for client contact and addressing team
members about meetings, workshops, and work for their client
 Arranged and coordinated meeting rooms in student housing for weekly meetings, to ensure consistent
meeting place for firm members
 Acted as a spokesperson for Titan Public Relations at Public Relations Student Society of America
(PRSSA) events, displaying excellent customer service when interacting with PRSSA members about
recruitment for the fall/spring semester
 Provided guidance and direction to 10 firm members, in order to ensure effective team collaboration for
each client
  Handled the social media accounts (Facebook and Instagram) for Titan Public Relations, acting as a
Customer Service Representative, answering any questions and concerns about joining the student-run
firm from followers
 Created the Titan Public Relations flyer using Adobe Illustrator, in order to advertise and promote the
student-run firm

Account Executive January 2018 – May 2018

 Displayed exceptional customer service skills when pitching to external sources about Communications
Week event
 Acted as point of contact between client (Communications Week) and Titan Public Relations, to ensure
effective communication is established
 Led group of two Account Coordinators and brainstormed ideas for client, in order to make
Communications Week successful

THE MUCKENTHALER CULTURAL CENTER | Fullerton, CA June 2018-August 2018

Marketing/Public Relations Intern
 Assisted Chief Communications Officer (CCO) in writing social media posts, in order to have relevant
posts and content posted on The Muck’s social media platforms
 Scheduled tweets and Facebook posts on Hootsuite, to ensure content is posted at a time where there
is engagement and interaction from its external audiences, resulting in a 5% engagement increase for
The Muck
 Wrote press releases for artists/performers performing in the Thursday night concerts, to inform the
Fullerton community about upcoming shows
 Photographed Thursday night concerts/events at The Muckenthaler, using Adobe Photoshop and
Lightroom to edit photos, ensuring high-quality photos are provided for The Muck’s social media
platforms
 Assisted with check-in and checking wristbands for Thursday night concerts, to ensure a safe and
welcoming experience for The Muckenthaler members
 Brainstormed ideas with CCO for Fullerton Farmer’s Market Booth, in order to attract the community
about upcoming events at The Muck

CITRUS COLLEGE | Glendora, CA July 2016-August 2017

Student Ambassador
 Provided general administrative support (phone calls, filing, photocopying documents, data entry) at
Information booth and Outreach Office, while working in a high-volume environment
 Ensured confidentiality of student reports and notices during phone calls with current students about
tuition and fee payments
 Met and interacted with interested/potential students during tours of the campus, creating a welcoming
atmosphere and displaying excellent customer service
 Assisted 7 other Student Ambassadors at college/career fairs and campus events, ensuring team
collaboration skills are in place

ORGANIZATIONS
PUBLIC RELATIONS STUDENT SOCIETY OF AMERICA (PRSSA) May 2018 – May 2019
Vice President of University Relations
 Led group of 3 committee members during Spring semester, providing a learning experience about
PRSSA and my position
 Was able to present oneself professionally in a higher education environment during Public Relations
Student Society of America (PRSSA) panels
 Assisted International Conference committee with creating potential logos for International Conference
bid, writing press releases, brainstorming social media content ideas, and creating Price Breakdown
sheets for International Conference 2019
  Perform other related duties or tasks assigned by other Executive board members, to ensure team
collaboration is established
 Plan and serve food to PRSSA members during panels, in order to provide a variety of food options and
displaying excellent customer service
 Acted as liaison between Communications Inter-Club Council (CICC) and PRSSA, in order to propose
and persuade for money to be allocated to organization

Administration Committee member February 2018 – April 2018

 Assisted Vice President of Administration and 3 other committee members with check-in for PRSSA
members, to ensure a smooth process of event check-in
 Assisted Vice President of Administration with check-in for Regional Conference for agency tour, Friday
night mixer, and Conference, to ensure an efficient process for members and providing excellent
customer service
 Helped with updating PRSSA membership database, in order to maintain the status of current and
active members in the organization

VOLUNTEER EXPERIENCE
St. Dorothy Catholic Church | Glendora, CA December 2013 – present
Community Volunteer
 Assisted the plant booth during Oak Tree Festival, displaying excellent customer service with church
community
 Inputted Data entry for Oak Tree Festival volunteers, to maintain a database for current and active
participants for the festival
 Outreached to 4 local businesses about sponsorship donations for Oak Tree Festival, in order to
ensure a lasting collaboration with the church

The Pablove Foundation |Los Angeles, CA May 2017 – December 2017

Press Photographer
 Represented The Pablove Foundation as a Press Photographer for Band-Aid red carpet premiere, in
order to develop high-quality photos for organization’s website
 Attended The Mowgli’s private concert event at The Pablove Foundation headquarters, taking action
shots of performers

SKILLS
 44 WPM
 WordPress
 Hootsuite
 MailChimp
 Microsoft Office: Word, Excel, PowerPoint, Outlook, Access, Teams
 Google Suite: Google Drive, Docs, Sheets, Slides, Forms, Calendar
 Social Media: Twitter, Facebook, Instagram, YouTube, Tumblr, Pinterest, Snapchat, TikTok
 Adobe Creative Cloud: Illustrator, Photoshop, InDesign, Lightroom, Adobe Spark, Premiere Pro
 Sprout Social
 Facebook Business
 Meltwater
 Cision
 Bitly

EDUCATION
CALIFORNIA STATE UNIVERSITY, FULLERTON May 2019
BACHELOR OF ARTS, COMMUNICATIONS, EMPHASIS: PUBLIC RELATIONS
CITRUS COLLEGE June 2017
ASSOCIATE OF ARTS, COMMUNICATION STUDIES