SVKM’S NMIMS School Of Business Management [ FULLTIME MBA Year:__I__ Trimester: Il ALL DIVISIONS. Academic Year: 2010-2011 Subject: Written Business Communication, Marks: 35 Date: 18/12/2010 FINAL EXAMINATION Ti me: 1.00pm 3.00 pai Figures to the right indicate maximum marks for the question 1. You are the Head — HR, of an organization that employs people from diverse ethnic and social backgrounds. Draft a proposal suggesting that the management introduce a training programme to improve communication within cross-cultural work groups. as) 2. Your institute is celebrating its golden jubilee and will be inaugurating the year- long celebrations on Tuesday, next week. An important industrialist will be the Chief Guest. Prepare a Press Release announcing the inaugural function and giving some of the highlights of the year’s celebrations. (0) 3. You have been identified by the HR Department as a high performer amongst the new batch of trainees in the Marketing Department and have been asked to attend a leadership training program on 22™ December 2010. However you will not be able to attend as you have been selected to deliver a presentation on the same day at a Marketing seminar in Delhi. Write an email to your HR manager in this ‘connection giving details about the reason for your absence. Request her for an adjustment with another training batch. (10)