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Different Marketing Strategies

Marketing is not just one single strategy, but rather a combination of many different
techniques and tactics. Below we've listed some essential marketing strategies that
you should know about. Click on the red links to learn more about each of these
strategies.
 Marketing Plan. Discover what a marketing plan is, why you need to design
one, and the keys to creating a stong plan. Without a marketing plan, a
company or brand can’t reach its goals.
 Digital Marketing: digital marketing is the discipline of marketing which
focuses on developing a strategy solely within the digital environment.
 Direct Marketing: direct marketing is a type of campaign based on direct and
two-way communication that seeks to trigger a result by a specific audience.
 Email Marketing: Email Marketing is one of the most profitable and effective
techniques in terms of return. Naturally, it consists of sending emails to your
audience, therefore, make sure to also define your segments well.
 Mobile Marketing: Mobile Marketing is a broad concept which brings together
all marketing campaigns and actions focused exclusively on mobile platforms
(i.e. smartphones and tablets).
 Viral Marketing: Having something go viral is every company’s dream. Viral
Marketing is like a virus; it wildly spreads from one person to the next and is
capable of going incredibly far.
 Performance Marketing: Performance Marketing is a methodology which
applies various marketing methods and techniques which guarantees
advertisers that they only have to pay for achieved results.
 Inbound Marketing: This methodology focuses on creating valuable content
to attract qualified traffic. In order to attract potential customers, with whom
to work towards the final sale.
Don’t forget that the most important step still remains: start
your own marketing strategy! If you’re looking to launch (or relaunch) a new
product or service, we have much to offer you. Moreover, we would be thrilled to
be your expert partner designated to help you attract visits, fully optimize your
campaigns and get the best ROI!

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