3 3 H E A D L IN E S T H A T E V E R Y H E A L T H
P R O F E S S IO N A L S H O U L D B E U S IN G

Put these eye catching headlines into use and relax as

readers go straight to your articles first.

These
can
be
used
for
ads,
brochures,
letters,
newsletters,
articles,
websites,
classified
ads,


even
business
cards…


To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




These
proven
headlines
can
be
used
for
ads,
brochures,
direct
mail,
letters,
articles,
e‐
zines,
newsletters,
money
magnets,
attraction
marketing
events,
attraction
marketing

devices,
websites,
online
ads,
even
business
cards.
The
art
of
finding
the
perfect
headline

is
testing.
There
is
more
information
on
testing
in
the
Booming
Practice
Advanced

Marketing
Toolkit!


1. BEGIN YOUR HEADLINE WITH THE WORD “INTRODUCING”

INTRODUCING
CHINA’S
ANCIENT
SECRET
TO
FIGHTING
OLD
AGE

INTRODUCING
A
NEW
WAY
TO
FIGHT
BACK
PAIN

INTRODUCING
A
REVOLUTIONARY
METHOD
TO
STOP
ALLERGIES

INTRODUCING
THE
LATEST
ANTI‐AGING
BREAKTHROUGHS




2. B EGIN YOUR HEADLINE WITH THE WORD

ANNOUNCING
A
GREAT
WAY
TO
FIGHT
THE
FLU

“A NNOUNCING ”

ANNOUNCING
AN
ALL
NATURAL
WAY
TO
AVOID
WRINKLES

ANNOUNCING
RELIEF
FOR
BACK
PAIN

ANNOUNCING
A
NEW
HELP
IN
SOLVING
ALLERGIES




3. U SE WORDS THAT HAVE AN ANNOUNCEMENT QUALITY

FINALLY
AN
EXCITING
NEW
WAY
TO
STOP
SMOKING
NATURALLY

THANK
YOU
FOR
MAKING
US
YOUR
BEST
ALTERNATIVE
TO
PHARMACEUTICALS

PRESENTING
A
NEW
WAY
TO
HELP
IBS

TODAY’S
PREFERRED
WAY
TO
QUIT
SMOKING

GOOD‐BYE…
PAIN
KILLERS


To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




4. B EGIN YOUR HEADLINE WITH THE WORD

NEW
WAY
TO
HELP
YOU
SLEEP
BETTER

“N EW ”

NEW
MEDICINE
TO
QUIT
SMOKING
NATURALLY

NEW
HOPE
FOR
DEPRESSION
SUFFERERS

NEW
THERAPY
FOR
BACK
PAIN




5. B EGIN YOUR HEADLINE WITH THE WORD

NOW
AVAILABLE
IN
BOSTON!

“N OW ”

NOW…
LEARN
HOW
TO
STOP
BACK
PAIN

STOP
SMOKING
NOW

LOOK
YOUNGER
NATURALLY
NOW




6. B EGIN YOUR HEADLINE WITH THE WORDS

AT
LAST!

A
NATURAL
WAY
TO
STOP
SMOKING

“A T L AST ”

AT
LAST!

BACK
PAIN
RELIEF

AT
LAST!

BREATHE
EASY
DURING
ALLERGY
SEASON




7. P UT A DATE ON YOUR HEADLINE

BEGINNING
JUNE
1…

DISCOUNTS
ON
ALL
ALLERGY
PRODUCTS

DON’T
MISS
THIS
DAY…
OPEN
HOUSE
ON
SUNDAY
AUGUST
6TH.

10:00AM
TO
5:00PM

JULY
ALLERGY
SPECIAL

HOW
TO
AVOID
COLDS
THIS
FALL




To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




8. W RITE YOUR HEADLINE IN A NEWS STYLE

DISCOVERED
–
ANCIENT
CHINESE
SECRET
TO
FERTILITY

ANCIENT
CHINESE
SECRET
TO
LOOKING
YOUNGER

ACUPUNCTURE
SHOWN
TO
HELP
STOP
SMOKING


9. F EATURE THE PRICE IN YOUR HEADLINE

QUIT
SMOKING
FOR
LESS
THAN
$4.99
A
DAY

ALLERGY
RELIEF
FOR
ONLY
$19.99

WOULD
YOU
SPEND
$75
TO
FEEL
LIKE
A
MILLION?


10. F EATURE A FREE OFFER

FREE
CONSULTATION
TO
QUIT
SMOKING

FREE
STOP
SMOKING
TRIAL




11. O FFER INFORMATION OF VALUE

ONLY
ONE
OF
THESE
METHODS
CAN
HELP
YOU
OVERCOME
ALLERGIES
NATURALLY

DO
YOU
MAKE
THESE
MISTAKES
WHEN
TRYING
TO
QUIT
SMOKING?

FOLLOW
THIS
EASY
STEP‐BY‐STEP
PLAN
TO
QUIT
SMOKING


12. T ELL A STORY

HOW
I
QUIT
SMOKING
NATURALLY

HOW
I
OVERCAME
IBS
WITHOUT
DRUGS

OFTEN
MOST
PEOPLE
FAIL
WHEN
THEY
TRY
TO
QUIT
SMOKING

DURING
THE
FIRST
MONTH
HIS
BACK
PAIN
REDUCED
SO
MUCH…




To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




13. BEGIN YOUR HEADLINE WITH THE WORDS “HOW TO”

HOW
TO
TURN
50
AND
LOOK
AMAZING

HOW
TO
BE
MORE
LIMBER
AS
YOU
AGE

HOW
TO
STOP
BACK
PAIN

HOW
TO
QUIT
SMOKING

HOW
TO
END
ALLERGIES




14. B EGIN YOUR HEADLINE WITH THE WORD

HOW
OUR
PATIENTS
LOOK
10
YEARS
YOUNGER…
NATURALLY

“H OW ”

HOW
YOUR
ENERGY
CAN
BOOST
FROM
LOW
TO
GO


15. B EGIN YOUR HEADLINE WITH THE WORD

WHY
THESE
VITAMINS
CAN
MAKE
YOU
FEEL
PEPPIER

“ WHY ”

WHY
YOUR
FEET
HURT

WHY
YOUR
ALLERGIES
DON’T
GO
AWAY

WHY
SO
MANY
WOMEN
SUFFER
DURING
MENOPAUSE




16. B EGIN YOUR HEADLINE WITH THE WORD “ WHICH ”/“ DO YOU ”
WHICH
OF
THESE
FIVE
SKIN
PROBLEMS
WOULD
YOU
LIKE
TO
END?

WHICH
OF
THESE
STOMACH
PAINS
IRRITATES
YOU
THE
MOST?

WHICH
OF
THESE
FIVE
THINGS
KEEPS
YOU
FROM
SLEEPING
AT
NIGHT?

DO
YOU
HAVE
THESE
SYMPTOMS
OF
NERVOUS
EXHAUSTION?

DO
YOU
HAVE
THESE
SYMPTOMS
OF
PREMATURE
AGING?


To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




17. B EGIN YOUR

WHO
ELSE
WANTS
TO
QUIT
SMOKING?

H EADLINE WITH “ WHO ELSE ”

WHO
ELSE
WANTS
A
KISSABLE
COMPLEXION
WITHIN
30
DAYS?

WHO
ELSE
WANTS
TO
END
BACK
PAIN
FOR
GOOD?




18. BEGIN YOUR HEADLINE WITH THE WORD “WANTED”

WANTED!

MAN
OR
WOMAN
WHO
WANTS
TO
LOSE
WEIGHT.

WANTED!
WOMEN
WHO
WANT
TO
LOOK
10
YEARS
YOUNGER

WANTED!

MAN
OR
WOMAN
IN
PAIN.




19. B EGIN YOUR HEADLINE WITH THE WORD

THIS
ANCIENT
CHINESE
SECRET
HELPS
YOU
TO
STOP
SMOKING

“ THIS ”

THIS
YEAR,
END
YOUR
BACK
PAIN

THIS
IS
YOUR
MOST
NATURAL
WAY
TO
OVERCOME
IBS




20. B EGIN YOUR HEADLINE WITH THE WORD

BECAUSE
YOU
DESERVE
TO
LIVE
WITHOUT
PAIN

“ BECAUSE ”

BECAUSE
SKIN
CREAMS
DON’T
WORK
FOREVER


To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com









21. B EGIN YOUR HEADLINE WITH THE WORD

IF
YOU’VE
TRIED
TO
QUIT
SMOKING


“ IF ”

IF
YOUR
TIRED
OF
LIVING
WITH
PAIN

IF
YOU
WANT
TO
LOOK
YOUNGER
WITHOUT
BOTOX

IF
YOU
THINK
YOU
CAN’T
AFFORD
(product
or
service),
YOU
HAVEN’T
CHECKED
(special
discount,

leasing
terms,
etc.)




22. B EGIN YOUR HEADLINE WITH THE WORD “ ADVICE ”

ADVICE
FOR
THOSE
WANTING
TO
QUIT
SMOKING

ADVICE
FOR
AGING
WOMEN

ADVICE
TO
ATHLETES




23. U SE A TESTIMONIAL - STYLE HEADLINE

LET
ME
TELL
YOU
HOW
I
STOPPED
SMOKING
NATURALLY

MY
PAIN
WAS
GETTING
WORSE
AND
WORSE
–
SO
I
DECIDED
TO
TRY
ACUPUNCTURE

“AFTER
MONTHS
OF
SUFFERING
DIGESTIVE
PROBLEMS,
I
SOUGHT
HELP
FROM
ACUPUNCTURE”

“BY
FAR
THIS
IS
THE
BEST
THING
I
HAVE
EVER
DONE
FOR
MYSELF”




24. O FFER THE READER A TEST

CAN
YOU
PASS
THE
SKIN
AGING
TEST?

HOW
WELL
DO
YOUR
BONES
MEASURE?

TEST
TO
SEE
HOW
STRONG
YOUR
BONES
ARE

FIND
OUT
HOW
YOUR
SKIN
IS
AGING
WITH
THIS
TEST.



To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




25. ACUPUNCTURE

U SE A ONE - WORD HEADLINE

FACELIFT

PAIN

SMOKING




26. BE
STRONG

U SE A TWO - WORD HEADLINE

STOP
SMOKING

LOOK
YOUNGER

BACK
PAIN

HEAD
COLD




27. U SE
BURN
FAT
FASTER

A THREE - WORD HEADLINE

QUIT
SMOKING
NOW

EXCLUSIVE
FACE‐LIFT

FREE
FACELIFT




28. W ARN THE READER TO DELAY BUYING

READ
THIS
BEFORE
YOU
TRY
TO
QUIT
SMOKING

DON’T
EVER
TRY
ACUPUNCTURE
UNTIL
YOU
READ
THESE
FACTS

WARNING:
DON’T
GO
FOR
COSMETIC
SURGERY
UNPREPARED




To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com




29. L ET THE ADVERTISER SPEAK DIRECTLY TO THE READER

THEY
THOUGHT
I
WAS
CRAZY
WHEN
I
WENT
FOR
ACUPUNCTURE
TO
QUIT
SMOKING

I’LL
SHOW
YOU
HOW
TO
STOP
YOUR
BACK
PAIN
FOR
GOOD

AGING
SKIN
HAS
VERY
SPECIAL
NEEDS




30. A DDRESS YOUR HEADLINE TO SPECIFIC PEOPLE

TO
WOMEN
WHO
WANT
TO
LOOK
YOUNGER

ALLERGY
SUFFERS:
LEARN
ABOUT
A
NATURAL
WAY
TO
STOP
THE
SNIFFLES

TIRED
OF
BEING
TIRED?


31. H AVE YOUR HEADLINE ASK A QUESTION

IS
IT
POSSIBLE
TO
END
YOUR
BACK
PAIN?

WHAT
GOOD
IS
AN
EXPENSIVE
MATTRESS
IF
YOU
STILL
CAN’T
SLEEP?




32. O FFER BENEFITS THROUGH FACTS AND FIGURES

LOOK
10
YEARS
YOUNGER
NATURALLY

FOR
LESS
THAN
THE
PRICE
OF
A
DAILY
COFFEE,
YOU
CAN
SLEEP
BETTER
AND
HAVE
MORE
ENERGY

75%
REPORT
LESS
PAIN
AFTER
3
WEEKS




33. U SE THE WORDS

NO!
YOU
DON’T
HAVE
TO
TAKE
THE
PAIN

“Y ES ” OR “N O ”

YES!
YOU
CAN
END
THE
PAIN

YES!

WALK
PAIN
FREE
AGAIN

YES!

YOU
CAN
CURE
YOUR
HEALTH
PROBLEM


To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com