Valuation and Negotiation of Technology

Step 2 Comprehend intellectual property

Presented to
Ingrid Tatiana Gomez

Presented by
Jhin Albert Alfonso Salcedo
Ruben Isnardo Aguilar
Leidy Jhoanna Barrera
Code: 212032

School of Basic Sciences, Technology and Engineering

National open and distance university
Monterrey Casanare
October 2020
Contenido
Introduction....................................................................................3
Objectives........................................................................................4
Table of assignments of activities and work responsibilities: one per
group (Activity 3)............................................................................5
PI concepts infographic: one per student (Activity 4)......................5
Problem selection table: one per group (Activity 6).........................7
Draw problem trees by hand: one per student (Activity 7)...............8
Conclusions....................................................................................11
Bibliography...................................................................................12
 Introduction.
Companies today are in the need to incorporate new technologies (IT),
which allow automating processes, creating strategies and objectives driven
by innovation and sustainable development, always seeking to acquire
competitive advantages and positioning in the market, which allows the
satisfaction of all interest groups, in this order of ideas, it is necessary to
create intellectual property that allows it to differentiate itself from the
competition.
For the registration of intellectual property there are several obstacles,
many of them due to the management in the organization, in this sense, a
diagnosis must be created that allows to identify and solve for the
compliance of intellectual property, creating an added value that is difficult
to overcome by the competition.
Objectives.

promote innovation and creativity at the service of economic, social and

cultural development, through a balanced and effective intellectual property
system.

 Analyze the excess time in processing through a problem tree.

 Identify the direct and indirect causes of excess time in processing.
 Identify the direct and indirect effects of excess time in processing.
 Recommend procedures, processes and action plan for optimization
and reduction of processing time.
Table of assignments of activities and work responsibilities:
one per group (Activity 3)

Activities Assignment and Work

Responsibilities
Group Number: 212032_84
Unit name: Comprehend intellectual propertyFolder
Selected topic Student name
Patents Student 1. Name
Copyrights Leidy Barrera
Trademarks Ruben Aguilar
Industrial Designs Jhin Albert Alfonso Salcedo
Trade Secrets Student 5. Name
Student chosen to submit Student Name
the final document to
the Evaluation
Environment:

PI concepts infographic: one per student (Activity 4)

RUBEN ISNARDO AGUILAR
https://www.canva.com/design/DAEIi7m_4yY/xyVugFy2ZHQBRPYw0685Cw
/view?
utm_content=DAEIi7m_4yY&utm_campaign=designshare&utm_medium=lin
k&utm_source=publishsharelink

LEIDY JOHANNA BARRERA 

https://www.canva.com/design/DAEJZ1M4jHg/share/preview?
token=p3eGOyz3tyvmE9h8RwRfRA&role=EDITOR&utm_content=DAEJZ1M4
jHg&utm_campaign=designshare&utm_medium=link&utm_source=sharebu
tton

Problem selection table: one per group (Activity 6)

Problem selection
chart
Group Number:
Unit name:
Obstacles to register Intellectual Votes
Property
Excessive processing time Jhin Albert Alfonso Salcedo
Ruben Isnardo Aguilar
Leidy Johana Barrera
Lack of benefit information
Poor effectiveness in
providing protection
Unfavorable cost-benefit balance
Difficulty meeting requirements
Low internal management capacity
No new ideas are
generated liable to obtain
records
Obstacle selected by the group: Write the obstacle with more
votes
Draw problem trees by hand: one per student (Activity 7)
RUBEN ISNARDO AGUILAR

Problem Tree

Final
effec t
Bankruptcy of the c ompany

Indirec t
There is no ac cess to new There is no differential value in the
Effec ts
investments in the market market

There is no
Direc t Poor performance in
satisfac tion in the
Effec ts business operations
interest groups

Central
Excessive proc essing time
Problem

There are no c uttingedge Company information is not

Direc t There are no efficient processes
tec hnologies and company segmented
Causes and proc edures
innovation

There is no knowledge Manual tasks are performed with

Indirec t Lac k of knowledge of the tools
management area that c ollec ts the margins of error in the areas of the
c auses nec essary for optimization
ideas of the people in the c ompany company
 Problem and Recommendations videos
LEIDY JOHANNA BARRERA 

RUBEN ISNARDO AGUILAR

 Conclusions.

Organizations must promote innovation and development for the creation of

ideas that allows the acquisition of knowledge in order to create a value
proposition in a short time and register of intellectual property for
positioning in the market.
It is important to carry out a diagnosis within the company that allows
identifying weaknesses to solve them, generating strategies that optimize
processing times, creating a difference with respect to the competition in
the same sector, opening new markets and investments.
The people who are part of the organization are a fundamental resource to
be able to improve the productivity of the company, as well as the
acquisition of knowledge that allows continuous improvement and reduction
of time for the registration of intellectual property, such as the acquisition of
technological resources and efficient infrastructure that allows to mitigate
the margins of error in the company.
 Bibliography

 DANE (2019). Technical Bulletin Survey of Technological

Development and Innovation - Manufacturing Industry 2017-2018.
Retrieved
from: https://www.dane.gov.co/files/investigaciones/boletin
es/edit/boletin_EDIT_manufacturera_2017_2018.pdf
 https://youtu.be/x7bDwhGXu4M
 https://www.youtube.com/watch?v=tnHhXtoNSFc