Valuation and Negotiation of Technology

Step 3 Identify technology value

Presented to
Ingrid Tatiana Gomez

Presented by
Jhin Albert Alfonso Salcedo
Code: 212032

School of Basic Sciences, Technology and Engineering

National open and distance university
Monterrey Casanare
October 2020
Contenido
Introduction.....................................................................................................................3
objectives..........................................................................................................................4
Activities Assignment and Work Responsibilities Chart - one per group (Activity
3)........................................................................................................................................5
Valuation methods infographics – one per student (Activity 4)..................................5
Problem selection chart - one per group (Activity 6)...................................................7
Hand draw problem trees – one per student (Activity 7)............................................7
Problem and Recommendations videos – one per student (Activity 9)......................8
Conclusions......................................................................................................................9
 Introduction.

Technology has been introduced into all aspects of our daily lives in such a way that
there is currently no space free from its influence. The age we live in is could qualify as
technological, since most human beings live highly
influenced by technology, and in continuous interaction with it.
Technology should be seen as the sum of man's knowledge and work, in its it struggles
to dominate the natural environment, and to overcome everything that is adverse to it.
We have to keep in account of the great value that technology has as a work of man at
the service of humanity.
 objectives.

 Analyze valuation methods identifying the worth from technology innovation

 seeks to analyze valuation methods.
Activities Assignment and Work Responsibilities Chart - one per group (Activity
3)

Activities Assignment and Work Responsibilities

Group Number: 212032_84
Unit name: Step 3 Identify technology value
Selected topic Student name
Income approach method Ruben isnardo Aguilar
Cost approach method Miguel Jose Ariza Puello
Market approach method Leidy Johanna Barrera
Real options method Ivan Camilo Gutierrez
Other Criteria - Royalties Jhin Albert Alfonso
Student chosen to submit Student Name
the final document to the
Evaluation
Environment:

Valuation methods infographics – one per student (Activity 4)

 Problem selection chart
Group Number: 212032_84
Unit name: : Step 3 Identify technology value
Difficulties in valuing technologies for transfer Votes

Little knowledge of valuation methods by Rubén Isnardo Aguilar

technology managers in charge of Iván Camilo Gutiérrez
the Jhin Albert Alfonso S
process Leidy Johanna Barrera

Lack of information on the market and

commercialization channels
Lack of information on production costs
Ignorance of licenses, patents or similar
technology transfer agreements
lack of communication between developers and
technology managers in charge of the
process
Difficulty selected by the group: Write the difficulty
with more votes

Problem selection chart - one per group (Activity 6)

Hand draw problem trees – one per student (Activity 7)

Problem and Recommendations videos – one per student (Activity 9)

Conclusions
 References

 Cohen, J. A. (2005). Intangible Assets: Valuation and Economic Benefit.

Options Model (pp 84-87). Hoboken, N.J.: Wiley. Retrieved
from https://bibliotecavirtual.unad.edu.co/login?
url=http://search.ebscohost.com/login.aspx?
direct=true&db=nlebk&AN=130922&lang=es&site=eds-
live&scope=site&ebv=EB&ppid=pp_84
 Medellín Cabrera, Enrique Alberto, & Arellano Arellano, Alejandro.
(2019). Technology valuation at universities: Difficulties and proposals. Contaduría
y administración, 64(spe1). Retrieved
from: http://www.scielo.org.mx/pdf/cya/v64nspe1/0186-1042-cya-64-spe1-
00005.pdf