ZENNI OPTICAL

One Page Spread

“Seeing is Believing”

VISUAL:
An advertisement with glasses on it. The background is blue to match the teal color Zenni logo.
In the middle of the advertisement is a pair of glasses with a mirror behind it so that way people
can see how they would look in our glasses in the advertisement. Above the advertisement, there
is text that says, “ZENNI OPTICAL BELIEVES IN YOUR STYLE. DO YOU?” Below, in even
bigger lettering, “SEEING IS BELIEVING.” After that, in a smaller font it says, “Take a look at
our style below and see for yourself.” Below the glasses our website and social media should
also be listed. The glasses in the middle of the page should be gray and simple so that way
anyone could fit into them.

HEADLINE: Seeing what matters should never cost a fortune.

COPY:
Should wearing a pair of stylish glasses cost hundreds of dollars in exams, insurance premiums,
and ordering costs? Should you only be limited to a few styles offered in a brick and mortar
store? Why should you settle for a style that is not designed to be an extension of you? With
Zenni Optical, you should not have to settle for less than what you want. Zenni offers its
customers the ability to customize their eyewear to fit their style and order the pair online to be
delivered right to their door. No insurance and no hassle needed to obtain the perfect pair of
glasses. Our prices are quality are worth seeing, because seeing is believing with Zenni. Visit our
website at ​www.zennioptical.com​.

LOGO: ZENNI OPTICAL

BASELINE: (none)

MANDATORIES: (none)