Professional Documents
Culture Documents
I. Introduction
Arsenal London Holding plc. operates
opera as a non-quoted public limited company.
pany. Th
The company is the
100% direct or indirect owner
ner of eeleven subsidiaries of which Arsenal Football
tball Club
Clu plc. is the most
1
famous, as the team of Arsenal
enal Foo
Football Club plays in the Premier League .
Arsenal London Holding hass two m main segments. The first one is the football
all segment
segme which includes
all activities connected to the football
foot business as well as support and provided
ovided services for Arsenal
Football Club plc. by subsidiaries
diaries . The second is the property segment which
ich mainly
mainl focuses on sales
2
of flats and apartments of the High
ighbury Square development.
Revenues Trend
400
350
300
250
in £000
200
150
100
50
0
2010 2011 2012
Revenues 379,856 255,692 243,013
Graph 1 -Sour
Source: Arsenal Holding plc. 2010-2012
Note:: Revenue figures are the total revenue if the years 2010-2012
In the period between 2010 10 and 2012 Arsenal’s revenues declined aroundnd £140 million, which is
mainly due to the final phase
ase of the Highbury Square development as the main part
par has been sold in
2009 and 2010. In the property segment revenues decreased by approximat proximately £150 million,
whereas in the football segment
egment revenues increased by £12 million. These
hese two effects are also
1
The Premier League is an English
glish prof
professional league of the Football Association (FA)
FA) for as
association football
clubs.
2
Highbury Square is an apartment
ent com
complex in Highbury, London with 650 flats and apartme
apartments. It is the
redevelopment of the former football stadium of Arsenal London after the football team mo moved out into the
new Emirates Stadium nearby.
reflected in the total grosss margin which declines from 9% in 2010 to -7% in 2012,
2012 which seems to
result in a lower profitability
ity poten
potential in turnovers. Responsible for this developm
evelopment are operating
expenses of player trading, g, which increased by more than £17 million, whereawhereas other operating
expenses decreased about £102 mi million.
40
30
20
10
0
-10
-20
2010 2011 2012
Profit before
74,151 28,984 50,08
50,084
taxes/interests
without player
er tradin
trading 60,587 43,651 24,04
24,046
without disposal
osal of pl
player
36,014 22,728 -15,37
15,372
registrations
ations
Graph 2 -Sour
Source: Arsenal Holding plc. 2010-2012
Note:: Blue bars
ba depict the total profit before interest and taxes (EBIT),
IT), red bars depict profit before
interest
st and taxes
t (EBIT) without player trading, green bars depict thee total p
profit before interest and
taxes (EBIT) less
le disposals of player registrations.
These facts show that the increase in EBIT is mainly due to player trading results. In the accounts of
2012 are more than £65 million profit
p from players sold, which should normally lead to an even
higher increase in Arsenal’s
’s EBIT. B
But even as the company sold some players,
yers, they also bought new
3
ones with higher salaries , which nearly
n doubled operating expenses of player
layer tra
trading from around
£21 million in 2011 to moree than £4
£42 million in 2012.
3
The purchasing costs are no expenses as the players, or to be more precise their licenses,
icenses, aare recognized in
the balance sheet as intangible assets according to FRS 10 and have therefore no effect
ffect on tthe loss and income.
level in 2010 while overallall profit
profits are getting more dependent on disposals
sposals of player trading.
Nevertheless, Arsenal is still
ill reporting
report positive earnings after interests and
d taxation
taxatio and continues a
period of 9 years without a financial
financia loss.
III.a Liquidity
Assessing arsenals situation on with the current ratio shows an increasingg ability to cover current
liabilities with current assets. This implies
i that Arsenal has sufficient liquidity
ity to meet
me its current debt
and capital expenditure needs.. This T figure matters most to suppliers to assur assure them that the
company is able to payback ack its ddebt and will be therefore more willingg to provide
pro Arsenal with
services and inventories. This is aalso confirmed by the Acid-test-ratio, which hich de
deduces inventories
from current ratios. Even without inventories Arsenal has a current liability ty cover of 1.45 (145%) in
2012, which shows that thee compa
company is not dependent on their inventories. ies. In 2010
20 only cash and
short-term deposits were able ble to cover
c 82% of current liabilities, whereass in 2011 (122%) and 2012
(106%) current liabilities where
here fully
ful covered by those. This is especially due ue to a strong increase of
cash in 2010 (approx. £27 million) aand 2011 (approx. £33 million) from high operati rative cash flows.
Even as both ratios grew weaker aafter a significant increase between 2010
0 and 2011,
20 Arsenal has a
very solid liquidity base.
III.b Efficiency
in number if days
70
60
50
40
30
20
10
0
Working
orking
DCP SHP CCP
capital
ital cylce
2010 12,96 50,51 10,65 52,82
2011 14,32 53,98 14,74 53,98
2012 30,63 55,28 16,5 69,41
Graph 4 - Source:
Sour Arsenal Holding plc. 2010-2012
Note:: DCP is debtor
d collection period, SHP is stock holding period and CPP is
creditor
tor payment
paym period.
Continuing with analysing the cashcas flows of Arsenal Holding plc. showss whethe
whether the business is
funded by sufficient cash-inn and if tthe company generates enough cash itself
elf on the long run to cover
its cash-out and will therefore
ore face no liquidity obstacles.
Operative cash flow
200
151
151,879
150
in £000
100
49,021
50
9,167
0
2010 2011 2012
Graph 5 - Source:
Sour Arsenal Holding plc. 2010-2012
0
-5
-10
-15
2010 2011 2012
Investment
ent CF 11,299 -10,509 -9,563
Capital expendi
expenditures -5,342 -9,546 -8,610
Graph 6 - Source:
Sour Arsenal Holding plc. 2010-2012
Despite a significant declinee in cash flows and the first negative cash-flow in
n 2012 ssince 2004, Arsenal
still generates strong operating
rating ca
cash flows which cover cash-out, but has as to sto
stop the continuing
decline. Otherwise Arsenall will ha have less possibility to invest as they firstt have to pay back their
liabilities.
V. Future prospect
4
Cf. Financial Review; Arsenal Holding plc. 2011/2012.
5
espn.co.uk (2012).
Revenues 2011
in million €
Real Madrid 479,5
479,
F.C. Barcelona 450,7
Manchester United 367
Bayern München 321,4
Arsenal London 251,1
Chelsea 249,8
AC Milan 235,1
Internazionale 211,4
Liverpool 203,3
Schalke 04 202,4
Graph 8 - Source:
Sour Deloitte Football Money League, February 2012
-50
-100
-150
-200
-250
Manches
Manches
Manc Chelsea Liverpool Arsenal
ter
ter City
C London F.C. London
United
2009/10 -
-121,3 -70,4 -19 -15 56
2010/11 -
-197,5 -67 29,7 14,8
Gra 9 - Source: http://swissramble.blogspot.co.uk
Graph
6
Figures of 2012 were not completely
pletely available as some clubs do not have to publish
sh their aannual reports.
7
Cf. Olley, J. (2012).
8
Cf. Benchmark Report UEFA 2010,, p.68.
p.
9
Cf. Financial Review; Arsenal Holding plc. 2011/2012.
weight by considering the actual position in the Premier League. After a good start Arsenal is now
down to 10th position, with now about 5 Points to a place which approves participation in the UEFA
Champions League after taking part in this for 15 consecutive seasons. The loss of revenues
connected with this scenario would potentially drive the business into an overall loss. Also ticket
prices, which are among the highest in Premier League, would have to be lowered, also resulting in a
drop of revenues. In addition, a qualification for the Europe League cannot compensate the revenue
decrease, as revenues from this competition are significantly lower. And in 2014 two of the main
three sponsorship contracts with Emirates and Nike expire10. A negative development of League
performance, which could result in decreasing fans interest, could influence new negotiations. In the
worst case a new sponsor has to be found connected with lower revenues.
Besides that, it is doubtful, if Arsenal starts to invest into new players to make a turnaround in the
league, that they will again be able to sell enough players to equalize cash-out. Therefore it is very
likely that Arsenal will have a significant higher negative cash flow in the next 1-2 years.
Nevertheless, as Arsenal was able to accumulate some profits of the years and have a compared to
other football companies’ good equity ratio of approximately 39% they should be able to endure
some financial distressful years. Also having a look at their gearing development shows that there is
after a ratio of 1.28 in 2012 is now down to 1.09 in 2012. As long-term debt is only from the original
financing of Emirates Stadium, which is really good collateral, there is also only a very small financial
risk.
Another trend in the football world are new private investors buying shares or even whole clubs and
invest huge amounts in these, like for instants Chelsea London or Manchester City. Through
increasing spending of these clubs, the Arsenal prudent model with “sensible wages and a core value
of developing a young group of players over time suddenly appeared outdated”11. But this trend,
which Arsenal suffered from, might be diminished by the new UEFA Financial Fair Play regulation but
on the long run they maybe must also find a new investor which supports them financially.
VI. Conclusion
Arsenal London seems to get into a phase of difficulties, but with such a good financial base,
especially compared to main competitors, the company is well equipment enough to stay on their
path. Even short-term prospective bare some considerably risks; the long-term development is
potentially good. Therefore, this report recommends potential prospect investors to stay patient and
await the development of current season. In the long-term Arsenal has a very good potential to stay
one of the cash cows of football companies in the world.
10
Cf. Financial Review; Arsenal Holding plc. 2011/2012.
11
Cf. Olley, J. 2012.
References
Arsenal Holding plc. (2012). Statement of Accounts and Annual Report 2011/12. [online] Available at:
<http://www.arsenal.com/assets/_files/documents/oct_12/gun__1349166617_ARSENAL_HOLDINGS
_plc_ANNUAL_RE.pdf> [Accessed 2 November 2012].
Arsenal Holding plc. (2012). Statement of Accounts and Annual Report 2010/11. [online] Available at: <
http://www.arsenal.com/assets/_files/documents/oct_11/gun__1318409853_Arsenal_Holdings_plc
_-_Annual_.pdf> [Accessed 2 November 2012].
Arsenal Holding plc. (2012). Statement of Accounts and Annual Report 2009/10. [online] Available at: <
http://www.arsenal.com/assets/_files/documents/oct_11/gun__1318505919_Arsenal_Holdings_plc
_Annual_Re.pdf> [Accessed 2 November 2012].
Battle, R., Bridge, T., Bull, A., Hanson, C., Taylor, R. And Thorpe, A. (2012). Football Money League Report
2010/11. Deloitte. [online] Available at: <http://www.deloitte.com/assets/Dcom-
Sweden/Local%20Assets/Documents/FootballMoneyLeague%202012-uk-sbg-dfml-2012-
final120209.pdf> [Accessed 2 November 2012].
ESPN staff (2012). Gazidis: Arsenal will be on par with best. [online] Available at:
<http://www.espn.co.uk/football/sport/story/179467.html#> [Accessed 5 December 2012].
Olley, James (2012). Wenger will see out his deal but only a trophy may keep him at Arsenal. Evening
Standard, December, 5th, p. 62
Perry, S. And Leach, S. (2011). The European Club Footballing Landscape. Club Licensing Benchmarking Report
Financial Year 2010. UEFA. [online] Available at:
<http://www.uefa.com/MultimediaFiles/Download/Tech/uefaorg/General/01/74/41/25/1744125_D
OWNLOAD.pdf> [Accessed 7 December 2012].
The Swiss Ramble (2012). Arsenal’s Mystery Dance. [online] Available at:
<http://swissramble.blogspot.co.uk/2012/02/arsenals-mystery-dance.html> [Accessed 5 December
2012].
Appendix
I. Additional Explanation
II. Ratios
III. Explanation Ratios
IV. Balance Sheet
V. Income Statement
VI. Cash Flow Statement
Additional Explanation
This document and all graphs were constructed by using a German Microsoft Word and Excel
version. This made it sometimes impossible to program figures exactly in the form which is used
in English, especially the difference in using a point and comma when presenting figures. To
make it more readable the following should help to understand the figures which are concerned:
Net Transfer activity as % of operating income EBIT of player trading 18% -51% 52%
EBIT Total
Liquidity
Current Ratio Current assets 1,55 1,71 1,73
Current liabilities
Quick Ratio Current assets- inventories 1,25 1,45 1,45
Current liabilities
Current liability cover by cash and short-term deposits Cash and short-term deposits 0,82 1,22 1,06
Current liabilities
Efficiency Ratios
Debtors Collection Period Trade Debtors *365 12,96 14,32 30,63
Sales
Stock Holding Period Stock/ Inventory *365 50,506 53,979 55,28
Operating expenses
Creditors Payment Period Trade Creditors *365 10,65 14,74 16,50
Sales
Working Capital Cycle SHP+DCP-CPP 52,818 53,562 69,414
% of property development on overall stock. Stock -development properties 0,960 0,968 0,957
Total Stock
Gross Margin
The gross margin represents the percent of total sales
revenue that the company retains after incurring the
direct costs associated with producing the goods and
services sold by a company.
Operating margin is a measurement of what proportion
Operating Profit Margin/ Return on Sales
of a company's revenue is left over after paying for
variable costs of production such as wages, raw
materials, etc.
Ratio indicates the efficiency and profitability of a
Return on Capital Employed company's capital investments. The ROCE should always
be higher than the rate at which the company borrows,
otherwise any increase in borrowing will reduce
shareholders' earnings
Net Transfer activity as % of operating income Percentage of onyl expenses and revenues from
transfer activities (player trading) to earnings before
interest and taxes (EBIT).
Liquidity
Current Ratio A liquidity ratio that measures a company's ability to
pay short-term obligations.
Quick Ratio
An indicator of a company's short-term liquidity, which
measures a company's ability to meet ist short term
obligations wihtout liquidating inventories.
Liability cover by cash and short-term deposits The ratio indicates the amount of current liabilities the
company would be able to pay off just by using their
cash and short-term deposits.
Efficiency Ratios
Debtors Collection Period
Indicates the average time taken to colect trade debts.
Stock Holding Period Indicates the average time an item is on stock before
sold.
Creditors Payment Period Indicates the average time taken to pay off trade
creditors.
Working Capital Cycle Measures the amount of time that elapses between the
moment a business begins to investing money in a
product or service and the moment the business
receives payment für that product or service.
% of property development on overall stock. Measures the amount of property development stock to
total stock.
Wages/Turnover-Ratio Measures the share of wage and salary expenses to
total turnover.
Asset turnover The amount of sales generated for every dollar's worth
of assets.
Financial Gearing and other ratios
in £000
player registrations 36,014 22,728 -15,372 15
20
0 10 13,564
-20 5 Financial result
Trend net profit/loss on player trading before taxes 2010 2011 2012
0
Profit before
74,151 28,984 50,084 -5 2010 2011 2012
Year 2010 2011 2012 taxes/interests
Financial result 13,564 -14,667 26,038 without player trading 60,587 43,651 24,046 -10 -14,667
without disposals of player -15
36,014 22,728 -15,372
Trend net profit before taxes registrations -20
in £000
in £000
30 200
Year 2010 2011 2012 20
Revenues 379,856 255,69 243,013 10 150
0
-10 100
-20 50
Trend operating cash flow 2010 2011 2012
0
Operations excl pt after 2010 2011 2012
55,968 14,776 36,588
bank charges Revenues 379,856 255,692 243,013
Year 2010 2011 2012
Player trading 13,564 -14,667 26,038
op. Cash flow 151,879 49,021 9,167
80 1,00
49,021 0,80
60
Current Ratio/ Acid Test 0,60
40 0,40
20 9,167 0,20
Year 2010 2011 2012 0,00
0 2010 2011 2012
DCP 12,96 14,32 30,63
2010 2011 2012
SHP 50,51 53,98 55,28 Current Ratio 1,55 1,71 1,73
CPP 10,65 14,74 16,50 op. Cash flow Acid Test Ratio 1,25 1,45 1,45
Working capital cylce 52,82 53,98 69,41
70,00
Year 2010 2011 2012 60,00 150,00
Op. CF 151,88 49,02 9,17 50,00 100,00
40,00 50,00
Inv. CF
in £000
0,00
-5,00
-10,00
-15,00
2010 2011 2012
Inv. CF 11,30 -10,51 -9,56
Capital expenditures -5,34 -9,55 -8,61
Balance Sheet
2010 2011 2012 2009
£000's £000's £000's £000's
Assets 736,674 713,245 765,625
Share of turnover of joint venture -1,866 0 -1,866 -2,150 0 -2,150 -2,465 0 -2,465 -2,555 0 -2,555
Group turnover 379,396 0,46 379,856 254,957 0,735 255,692 240,112 2,901 243,013 309,75 3,589 313,339
Operating expenses -319,272 -25,033 -344,305 -212,128 -21,658 -233,786 -217,018 -42,319 -259,337
Operating profit/(loss) 60,124 -24,573 35,551 42,829 -20,923 21,906 23,094 -39,418 -16,324
Share of joint venture operating result 0,463 0 0,463 0,822 0 0,822 0,952 0 0,952
Profit on disposal of player registrations 0 38,137 38,137 0 6,256 6,256 0 65,456 65,456