Amul Girl was created in 1967

for the sales, advertisement

and promotion of Amul Brand.
1. Amul Amul Girl
Tag line of this brand is
"Utterly, Butterly – Delicious
Amul".

Air India adopted Maharajah

mascot in 1946. Maharajah was
Maharajah
2. Air India given make over in 2015 and
Air India
represented by younger version
of it.

Bholu the animated guard

elephant holding the green
signal is the mascot of Indian
Railways. Bholu was initially
Indian
3. Bholu designed for 150th year
Railways
commemoration events then
later in 2003 it was promoted
as the official mascot for Indian
Railways.

The ZooZoo idea was conceived

by Rajiv Rao, who wanted to
Vodafone create human body as
4. Vodafone
Zoozoo animated as possible. Zoozoo
became the most liked
animated creature.
 Cheeka is a pug who appeared
as mascot to promote Hutch
5. Hutch Hutch Pug Cellular Services. Tag Line is
”Wherever you go, our network
follows”

In 1959, Bear gave an animated

touch for the mascot of Chocos
Chocos which is breakfast cereal. It
6. Chocos
bear became every child's favourite
when appeared in commercials
singing a song.

Boomer is the famous bubble

gum brand which used Boomer
Man. Which is alike some super
Boomer
Boomer hero and fascinated 90’s kids.
7. Bubble
Man As it became the best selling
Gum
chewing gum, Boomer Man
became the most popular
among kids.

CWG 2010 used Shera (Tiger)

Common symbolizes positive attitude
Common
Wealth and victory.This is effectively
8. Wealth
Games communicated with the tagline
Games
Shera "Come out and Play" making
victory sign.
 Sunny used as mascot of
Sunfeast products which
symbolizes happiness and
9. Sunfeast Sunny peace. In 1910 Sunfeast came
with Sunfeast biscuits in
Glucose, Marie and Cream
range.

Pillsbury Doughboy is an
advertising icon and mascot of
Pillsbury the Pillsbury Company,
10. Pillsbury
Doughboy appearing in many of their
commercials. Many
commercials from 1965.

Nirma used a girl for mascot

Washing
wearing white frock. This girl
11. Powder Nirma Girl
became very popular in the
Nirma
advertisement of Nirma.

Chintamani mascot of ICICI

Prudential Bank had gained
ICICI immense popularity while
12. Prudential Chintamani representing the average
Bank Indian consumers.It was
adopted as a icon for ICICI
Prudential in 2005.
 ICC World Cup 2010 used
mascot, a young elephant
which signifies Young,
enthusiastic and determined
ICC World
13. Stumpy players of cricket.The name
Cup 2010
was selected through an online
competition for name
suggestions for the mascot,
conducted by ICC in 2010

Fido Dido is a cartoon character

which was created in 1985 for
the advertisement of 7 UP
14. 7 UP Fido Dido
worldwide. Fido Dido was
created by Joanna Ferrone and
Sue Rose.

Pink Rabbit was made mascot

of Duracell batteries in 1973
Duracell Duracell depicting the better quality of
15.
Battery Bunny Duracell. Pink Rabbit runs in
the commercial which had a
Duracell battery.

Gattu, cartoon created by artist

R.K Laxman for Asian Paints
mascot in 1954.R.K Laxman
Asian
16. Gattu created a image of a street boy
Paints
holding paint and brush in the
hand. It became extremely
popular in commercials.
 Ronald McDonald is the
clown character used for
Ronald
17. McDonald mascot of Mc Donald, a fast
McDonald
food chain all over the
world.

Kentucky Fried
Chicken (KFC) is a fast food
Colonel
Kentucky restaurant chain that
Harland
18. Fried specializes in fried chicken
David
Chicken (KFC) and Colonel Harland is
Sanders
founder of fried chicken
and used mascot.