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STRENGTH W Rating

High brand awareness and positioning 0.100 4


Strong Financial resources 0.100 4
Wide variety of services 0.125 5
Strong partnership network/Exclusive partnership 0.100 3
Business model with cost and synergy advantages 0.075 3
Strong management with proven track record 0.050 4
Regional coverage 0.100 5
Digital Transformation 0.075 4

WEAKNESS
Lack of doctors & nurses: quality and new generation 0.100 3
Quality of basic medical care 0.100 5
Lack of services 0.075 3

1.000
W-Score
0.40
0.40
0.63
0.30
0.23
0.20
0.50
0.30

0.30
0.50
0.23

3.98
Column1
The company is market leader in medical sector in Georgia
Company had 3.8 billion GEL worth capital
The only fully integrated healthcare provider in the region: Referral Hospitals, Community Clinics and Polyclinics, Ph
Storong partnership network on every business type, that company has, like insuranse, pharmasy and etc.
The single largest integrated company in the Georgia healthcare ecosystem with a cost advantage due to its scale of
Strong business management team – an increased market share by beds from under 1% in 2009 to 23% currently, b
Broad geographic coverage and diversified healthcare services and pharmacy network covering 3/4 of Georgia’s pop
Successful implementation of almost all elements of the Healthcare Information System (“HIS”) in all its healthcare f

Complete first round of stuff retraining by 2020


Complete quality management framework implementation. Receive JCI accreditation on some of our major referral
Continue to launch new services Capture patient flow export.
on, Medical Insurance, Diagnostics

ystem and synergies with insurance and Pharmacy and Distribution businesses
n infrastructure. Entered the pharmacy and distribution market in 2016, where currently GHG holds c.32% market share.
% market share.
OPPORTUNITIES W Rating
Government Economic Plan for medical care sector 0.175 4
Clear Strategy to Achieve Long Term Growth 0.075 5
The increasing number of international arrivals in Georgia represents a natura 0.125 4
COVID-19 pushing up medical care sector 0.150 2
Long-term high-growth opportunities 0.100 3

THRETS
Strong competitors 0.150 3
Small population of the country 0.125 4
Political and Economic factors 0.100 1

1.000
W-Score
0.70
0.38
0.50
0.30
0.30

0.45
0.50
0.10

3.23
Column1
Government is working on new policy for medical care support, with new subsidies, economic support and business
Liberal Reforms and Prudent Policy, Regional Logisticts and Tourism Hub, Strong FDI, Support From International Co
Developing medical tourism strategy, Developing a service structure for foreign patients, Increasing awareness within post-So
business announced immediate readiness to allocate six of our hospitals (c.600 beds) across the country for COVID-19 patient
Supported by attractive macro environment

The competitors are developing rapidly as well, as we can see the revenues of the company has decreased this year
Until the medical turism is developed in country the medical care segment customers are low
Those factors are important for company because of economic crisis can reflect on customers in future and governm
Column1 Column3 Column4 Column5
Key Success Factors GHG
W Weight: 1 -5 Weighted Score
Healthcare services (Hospitals and Clinics) 0.150 5 0.75
Pharmacy and distribution 0.150 5 0.75
Medical Insurance 0.150 5 0.75
Geographic Coverage 0.100 5 0.5
Partnership Network 0.075 4 0.3
Customer service and support 0.075 3 0.225
Price/Affordability 0.100 4 0.4
Brand recognition and positioning 0.100 4 0.4
Marketing and customer relations activities 0.05 3 0.15
Service diversity offered to customers 0.05 5 0.25
1.000 4.475
Column6 Column7
AVERSI GROUP
Weight: 1 -5 Weighted Score
5 0.75
4 0.6
3 0.45
4 0.4
4 0.3
5 0.375
3 0.3
5 0.5
4 0.2
4 0.2
4.075

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