Bachelor of Computer Applications Course Code Course Name BCA'SIO4 Busines Communication as so UNIT ‘Means of Communication “Meaning and Definition ~ Process — Funetions — Objectives ~ Importance ~ Essentials of good communication — ‘Communieation bariers, 7C’s of Communication UNIT: ‘Types of Communication: ral Communication: ‘Meaning, nature and scope ~ Principle of effective oral communication ~ Techniques of effective speech — Media of oral communication (Face-o-face conversation ~ Teleconferences ~ Press Conference — Demonstration ~ Radio Recording ~ Dictaphone ~ Meetings ~ Rumour ~ Demonstration and Dramatsation — Publi address system - Grapevine — Group Discussion ~ Oral report ~ Closed eireuit TV), The art of listening — Principles of good listening UNIT Written Communication Purpose of writing, Clarity in Writing Pricineiple of Effective writing, Writing Techniques, Electronic Writing Process, UNIT-IV Business Letters & Reports: Need and functions of business letters ~ Planning & layout of business leter ~ Kinds of business leters — Essential of effective correspondence, Purpose, Kind and Objective of Reports, Writing Reports, Unt Drafting of business letters: Enquiries and replies ~ Placing and fulilling orders: Application for employment and resume smplaints and follow-up Sales letters ~ Circular leters UNITE-VL Information Technology for Communication: ‘Word Processor ~ Telex ~ Facsimile(Fax) ~ F-mail — Voice mail —Intemet — Multimedia ~ Teleconferencing — Mobile Phone Conversation ~ Video Conferencing. -SMS ~ Telephone Answering Machine — Advantages and limitations ofthese types of communication. ‘Topics Prescribed for workshop/skill lab Group Discussion, Mock Interview, Decision Making in a Group Reference Books : 1) Business Communication K K Sinha—Galgtia Publishing Company, New Delhi 2) Molia and Comminiation Managemeat ~CS. Rayud—Hialays Publishing House, Bombay 5) Escentil of Busnes Communication Rajendra Pal ana] S. Korhalli-Sulaa Chand & Sons, New Delhi 4) Business Communiaton (Prnwples, Methods and Technigus) Nirmal Singh ~ Deep & Deep Publications Pvt. Ld, Delhi 5) Business Communication ~ Dr8.V Kadveka, PrinDeCN Raval and Prof Ravindra Kothuvade- Diamosd Publications, Pane 6) Business Corespondence and Report Writing - RC, Sharma, Krishna Mohan ~ Tata McGraw-Hill Publishing Company Limited, New Dela, 17) Commaniat to Wia Richard Deny ~ Kogan Page India Private Limited, New Delhi §8) Moder Busines Corespondence~ Garside ~The English Language Book Society and Macdonald and Evans id 5) Basins Communiaton~M Balaubrebmanyan Vani Education Books 10) Creating» Successful CV -Simon Howard ~ Dorling Kindersley 30] pase