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Expectations are an integral part of the psychosocial makeup of each patient, and there is a growing
recognition among physiotherapists that psychosocial issues may impact the outcome of physiotherapy.
This article seeks to clarify the term ‘‘patient expectation’’ by providing some definitions and an over-
view of the literature describing the concepts and theories associated with patients’ expectations. These
concepts are then related to physiotherapy to highlight the impact that patients’ expectations may have
on the outcome of physiotherapy, and the implications for physiotherapy are discussed.
1
Biomedical model assumes that 1) illness is biologically specific; 2) the individual is not responsible for the illness; 3) treat-
ment is biologically mediated; 4) responsibility for treatment lies with the medical profession; 5) there is no continuum
between health and illness; and 6) the mind and body function independently of each other (Ogden, 2000).
Accepted for publication 11 March 2006.
The rights in a contribution prepared by an employee of the U.K. government department, agency, or other Crown body
belong to the Crown and are not subject to United States copyright law.
Address correspondence to Dr. Caroline Barron, Physiotherapy Department, Methley Park Hospital, Methley Lane,
Methley, Leeds, LS26 9HG, UK. E-mail: cjbarron@btinternet.com
37
38 Barron et al./Physiotherapy Theory and Practice 23 (2007) 37 46
possible outcome is to be achieved. There is expectations because these are closely linked to
some evidence in general medicine, nursing, patient satisfaction. Furthermore, Kalauokalani,
occupational therapy, and physiotherapy to sup- Cherkin, Sherman, and Koepsell (2001) hypothe-
port the importance of adopting a patient- sised that patient expectation for benefit from a
centred approach that seeks to identify patient specific treatment would be associated with
expectations (Gerteis, Edgman-Levitan, Daley, improved functional outcomes when that treat-
Delbanco, 1993; Fulford, Ersser, and Hope, ment was given. In this randomised trial of 135
1996; Law, 1998; Mondloch, Cole, and Frank, patients with low back pain, acupuncture and
1999; Potter, Gordon, and Hamer, 2003). massage were compared, and improved function
Indeed, it has been suggested that identifying was found for 86% of those with high expecta-
patient expectations has a number of benefits tions, compared to 68% with low expectations.
including improving patient satisfaction and
adherence and reducing litigation risk in health
care (Levinson, 1994; May, 2001). This article Types of expectation
provides an overview of the literature describing
the definitions, concepts, and theories associated Thompson and Su~ nol’s (1995) review of
with patients’ expectations and discusses the expectations as determinants of satisfaction
implications for physiotherapists. encompassed concepts, theories, and evidence,
covering a variety of perspectives: psychology,
sociology, social policy, health care services
Definition and management, and marketing. Four types
of expectations were proposed:
Expectation is (1) a strong belief that something
will happen or be the case in the future, (2) a belief Ideal: an aspiration, desire, want, or preferred
that someone will or should achieve something
outcome, essentially concerned with an ideal-
(New Oxford Dictionary of English, 1998). Expec-
istic state of beliefs.
tation and hope should not be used synonymously
Predicted: the realistic, practical or anticipated
because they are conceptually quite different.
outcome, matching what users actually
Expectation is cognitive, whereas hope is motiva-
believe will happen in a service encounter.
tional. It could be argued that expectation requires
Normative: what should or ought to happen.
some degree of knowledge, possibly due to pre-
Unformed: this state occurs when users are
vious experiences, thus allowing for a weighing
unable or unwilling, for various reasons, to
up of the probability of ‘‘success’’ or ‘‘failure.’’
articulate their expectations, which may be
However, probability does not necessarily play a because they may not have any, or find it
part in hope because even the most improbable
too difficult to express their feelings.
outcome can still be hoped for. For example, a
person buys a lottery ticket in the hope of winning
but does not necessarily ‘‘expect’’ to win. To illustrate, a patient is referred for physio-
Several studies have explored the link between therapy following a recurrence of an old com-
expectations and satisfaction (e.g., Linder-Pelz, plaint that in the past was managed with an
1982; Thompson and Su~ nol, 1995; McKinley, Ste- electrophysical modality. The patient’s predicted
venson, Adams, and Maku-Scott, 2002) and expectation of the physiotherapist would prob-
found expectations to be an extremely important ably be to use the same modality, although due
psychosocial variable, having an independent to recurrence of the problem and discussions
effect on satisfaction (i.e., subjects were satisfied with friends or colleagues, his ideal expectation
with the encounter irrespective of what the doctor may be for a more active approach such as an
did). Satisfaction is always relative to the patients’ exercise programme.
expectations and changes when the patients’ However, Thompson and Su~ nol (1995) sug-
expectations change, even though the object of gested that unformed expectations might be
comparison (actual health care received) may stay extremely prevalent in health care. Their review
constant (Goldstein, Elliott, and Guccione, 2000). also identified a number of personal and social
This reinforces the need to access the patients’ influences at work in developing and modifying
Barron et al./Physiotherapy Theory and Practice 23 (2007) 37 46 39
expectations. Personal influences included his=her treatment may be simply ‘‘carrying out
experience, information, interest, emotions, and doctor’s orders.’’ This may not be the case in
perceived consequences of outcomes. They other countries, but perceptions such as these
further suggested that social influences, such as form part of the background to expectation for-
sociodemography, social norms, group pres- mation and should be closely examined if inter-
sures, and equity were strong enough to out- ventions to change expectations are to be
weigh many of the personal influences. effective. In addition, the patient-centred
From the definitions offered so far, the approach recognises that all aspects of the
concept of expectations may not easily be trans- patient’s journey require negotiation between
ferable from setting to setting. For example, a patient and health professional. This negotiation
GP is often recognised as the ‘‘gatekeeper’’ for is also likely to influence perceptions, expecta-
medical services (Wensing, Baker, Szecsenyi, tions, and ultimately satisfaction with care.
and Grol, 2004) including physiotherapy and
may be regarded as the authority on all things
medical until referral to a specialist is required. Health beliefs and behaviour
Subsequently, the patient’s perception of the
capabilities of his GP will be changed. Thus, The concept of expectation has been used in a
the specialist now becomes the authority. This variety of theories that have attempted to
is where medical and physiotherapy practices explain and improve our understanding of health
diverge. In the United Kingdom, although phy- behaviour. One of the most widely accepted
siotherapists are autonomous professionals, theoretical models of behaviour change is
with the knowledge and expertise to diagnose, the Health Belief Model (HBM), a value expect-
assess, and treat many conditions, the patient’s ancy theory that uses a systematic method to
perception of the physiotherapist’s role in explain and predict preventive health behaviour.
Figure 1 illustrates the key components of the vulnerability to increased damage; their action-
Health Belief Model. outcome expectancies could involve their
Later versions of the HBM (Abraham and perception that exercises could be done to
Sheeran, 1997) acknowledged the role of health strengthen the knee, thereby reducing the risk
motivation and recognised that personality, of further damage; and their perceived self-
social, and other demographic factors can affect efficacy would relate to their confidence that
health motivation and perceptions, although not they could undertake the programme of exer-
directly causal. However, although the beliefs cises effectively. In this scenario, the physio-
specified by the HBM are prerequisites for pre- therapist would need to raise the patient’s
ventive health behaviours, the HBM does not awareness of the risks involved if they do not
explain the mechanism by which beliefs and act, as well as the benefits of acting, and try to
behaviour are translated into action. Other cog- increase the patient’s self-efficacy.
nitions such as expectations are likely to be The Theory of Reasoned Action (Fishbein and
involved in promoting this behaviour and may Ajzen, 1975) states that people learn to behave in
be explained by social cognitive theory. a specific manner to fulfil their expectations,
whereas the Theory of Planned Behaviour
(Ajzen, 1985) suggests that a negative attitude is
Self-efficacy and social cognitive likely to lead to behaviour that achieves the
anticipated negative outcome. Hence, if a patient
theory attends with a negative attitude toward physio-
therapy based on previous experience, it is
Self-efficacy and outcome expectancy are hypothesised that their behaviour is unlikely to
two key constructs in social cognitive theory. be cooperative with the therapeutic regimen. To
Self-efficacy refers to ‘‘the conviction that one overcome the patient’s negative attitude, the phy-
can execute successfully the behaviour that is siotherapist’s communication skills would need to
required to produce the outcome,’’ whereas out- be of a very high standard. This supports the
come expectancy is ‘‘a person’s estimate that a notion that a patient’s positive and negative
given behaviour will lead to certain outcomes’’ expectancies should be assessed as early as poss-
(Bandura, 1986, p. 391). A strong sense of ible so that any potential motivators can be ident-
personal efficacy has been shown to be related ified and addressed (Baranowski, Perry, and
to better health (Brekke, Hjortdahl, and Kvien, Parcel, 1997).
2001), higher achievement (Moriarty, Douglas,
Punch, and Hattie, 1995), and more social inte-
gration (Conyers, Enright, and Strauser, 1998),
which can impede or promote motivation to Locus of control
act (Kelly, Zynanski, and Alemagno, 1991). Another concept closely related to self-
Three main sets of cognitions represent Social efficacy is locus of control (LOC), which is a
Cognitive Theory (Schwarzer and Fuchs, 1996): generalised belief about one’s ability to control
events by virtue of one’s own efforts (Rotter,
. situation-outcome expectancies, in which out- 1966). Rotter, in his classic work on locus of
comes result without personal action control, distinguished between two types of
. action-outcome expectancies, in which out- causal attributions: internal, where an event is
comes result from personal action perceived as being caused by the individual;
. perceived self-efficacy, which is the confidence and external, where the cause is perceived to
one has to perform a specific action required be outside the person’s control. Based on this
to achieve a desired outcome. concept, Wallston, Wallston, and DeVellis,
(1978) developed the Multidimensional Health
For example, a patient may present to a Locus of Control Scales, which measure expect-
physiotherapist with a mildly arthritic knee. ancy rather than beliefs about specific behaviour
Their situation-outcome expectancies may be in three main domains: internal, powerful others,
determined by their perception of the current and chance. Locus of control may be of parti-
level of degeneration in the knee joint and their cular relevance in physiotherapy (e.g., Johnston,
Barron et al./Physiotherapy Theory and Practice 23 (2007) 37 46 41
Morrison, Macwalter, and Partridge, 1999). For person’s attitude at any particular moment is
example, patients who have strong beliefs that determined by his salient beliefs at that time.
their health is in the hands of powerful others Intervention may influence those beliefs, thereby
(i.e. physiotherapists) may not respond well to altering a person’s attitude, expectation, and
a home exercise programme. On the other hand, subsequent behaviour (Fishbein and Ajzen,
patients with a strong internal LOC may benefit 1975). Furthermore, attitudes formed from
from self-management strategies and feel frus- direct experience may be more predictive of sub-
tration with more passive treatments (e.g., use sequent behaviour than those formed indirectly
of electrophysical agents). (Johnston, 1995).
The literature about the relationship between
LOC beliefs and health-related behaviours is
contradictory, but there is sufficient evidence The ‘‘placebo effect’’
to suggest that LOC beliefs may influence
patients’ psychological well-being and whether Closely linked to beliefs and expectations is
they feel able to be an active participant with the so-called placebo effect, defined by Shapiro
treatment. Thus, physiotherapists should be (1959) as: ‘‘the psychological or psychophysiologi-
aware of individuals’ beliefs regarding personal cal effect produced by placebos.’’ (cited by
control. More recently, it has been proposed Grünbaum (1989) p. 9), where a placebo is
that efficacy beliefs contribute more to the ‘‘any therapy or component of therapy that is
decision to participate in preventative health deliberately used for its non-specific, psychologi-
behaviours than LOC beliefs alone (Norman cal, or psychophysiological effect, or that is used
and Bennett, 1996). Wallston (1992) has updated for its presumed specific effect, but is without
his position and considers that the construct of specific activity for the condition being treated.’’
LOC on its own plays a far less significant role [cited by Grünbaum (1989) p. 10]. Such defini-
in predicting health-related behaviour than tions fail to recognise the importance of the
either health value or other control-related placebo, particularly since the benefit attribu-
expectancy constructs, such as self-efficacy. table to the placebo effect has been shown to
vary somewhere between 20% and 50% (e.g.,
French, 1989; Richardson, 1992).
Attitudes Patient expectations have a central role in pla-
cebo effects as illustrated in Figure 2. Flood et al
In psychology, the literature on attitudes, (1993) described five ways in which expectations
beliefs, and behaviour toward health-related may influence outcome via the placebo effect:
issues is extensive. Attitudes are said to be based
on beliefs that result from both observational . triggering of a physiologic response
(direct) and inferred (indirect) experiences that . acting to help motivate patients to achieve
have formed in the course of a person’s life. A better outcomes
Figure 2. The central role of patient expectations in the placebo effect. Source: Ogden (2000) p. 279.
42 Barron et al./Physiotherapy Theory and Practice 23 (2007) 37 46
Figure 3. Cognitive dissonance theory of placebo effects. Source: Ogden (2000) p. 284.
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