1. Which Plugin do you need for On Page Optimization?

2. How Yoast can help you in On Page Optimization?

3. How can you set up Yoast? Write down the process.
4. Why a Focus Keyphrase is necessary for optimizing?
5. How can you Optimize an Image?

1. Yoast SEO. Optimize for keywords, keyphrases and

synonyms, related keywords and all word forms

2. Yes, it is very important for on-page optimization. In Yoast

SEO we can enter the keyword or keyphrase you’d like our
post or page to rank for in the search results. We then run a
check on our content to check whether our using the
keywords often enough but not too often and in the right
spots.

3. First, we need to install Yoast SEO inside the WordPress

website. Then we need to activate the plugin. Then we need
to do customization.

4. The focus keyphrase is the phrase that we want our post or

page to be found for in search engines. Sometimes, it is a
single word, but it usually consists of a few words. That’s
why we call it a keyphrase.
When you're optimizing for a specific term, you want people
to actually search for that keyphrase. Choosing the right
focus keyphrase is important because otherwise, you will do
 all that hard work for nothing. However, it can be really hard
to choose the right focus keyphrase.

5. First, we need to change the file name. Each image file has
its own metadata. For optimization, we need to change that
metadata. We can also change the metadata from the detail
option of the image and also from Photoshop.