Government Property

NOT FOR SALE 6

Technology and
Livelihood Education
Quarter 1 - Module 6, Week 6:
MARKETS FRUITS AND SEEDLINGS

Department of Education ● Republic of the Philippines

 Technology and Livelihood Education 6
Alternative Delivery Mode
Quarter 1 – Module 6: Markets Fruits and Seedlings
First Edition, 2020

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 6
Technology and Livelihood
Education
Quarter 1- Module 6:
Markets Fruits and Seedlings

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Department of Education ● Republic of the Philippines

 TABLE OF CONTENTS

Page

COVER PAGE
COPYRIGHT PAGE
TITLE PAGE
TABLE OF CONTENTS

Lesson 1 Markets Fruits and Seedlings 1

What I Need to Know 1

What I Know 1
What’s In 2
What’s New 2
What is It 3
What’s More 4
What I Have Learned 5
What I Can Do 5
Assessment 6
Additional Activities 6

Lesson 2 Applies Scientific Knowledge and Skills in Identifying Fruits and 7

Seedlings Ready for Sale

What I Need to Know 7

What I Know 7
What’s In 8
What’s New 8
What is It 9
What’s More 9
What I Have Learned 10
What I Can Do 10
Assessment 11
Additional Activities 11

Lesson 3 Keeps Updated Record of Trees/ Seedlings for Sale 12

What I Need to Know 12

What I Know 12
What’s In 13
What’s New 13
What is It 13-14
What’s More 15-17
What I Have Learned 17
What I Can Do 17
Assessment 18
Additional Activities 19

Lesson 4 Plans Marketing Strategy to be used in Selling 20

 What I Need to Know 20
What I Know 21
What’s In 22
What’s New 22
What is It 22
What’s More 23-24
What I Have Learned 25
What I Can Do 25
Assessment 26
Additional Activities 27

Lesson 5 Uses Online Marketing of Orchard Trees/Seedlings 28

What I Need to Know 28

What I Know 29
What’s In 30
What’s New 30
What is It 31
What’s More 32
What I Have Learned 33
What I Can Do 33
Assessment 34
Additional Activities 35

Lesson 6 Prepares Flyers or Brochure 36

What I Need to Know 36

What I Know 36
What’s In 37
What’s New 37
What is It 38
What’s More 39
What I Have Learned 40
What I Can Do 41
Assessment 41
Additional Activities 42
 Lesson
MARKETS FRUITS AND SEEDLINGS
1

Welcome learner! Are you ready to learn more and explore yourself in marketing
fruits and seedlings of fruit bearing trees? Well, let us find out. KEEP IN TOUCH!
Have you tried to do marketing of some basic needs in the market? Did you notice
that there are fruits displayed aside from other products in the stores? Maybe this time you
have now in your mind of what the term MARKET is really meant for!
This module is about Marketing Fruits and Seedlings of Fruit- Bearing Trees. It
consists of the following lessons:

Lesson 1: Markets fruits and seedlings

Lesson 2: Applies scientific knowledge and skills in identifying fruits and seedlings
ready for sale
Lesson 3: Keeps updated record of trees/ seedlings for sale
Lesson 4: Plans marketing strategy to be used in selling
Lesson 5: Uses online marketing of orchard trees/seedlings
Lesson 6: Prepares flyers or brochure

What I Need to Know

For this lesson, you are expected to:

1. identify the factors to consider in marketing fruits and seedlings;

2. analyze market demands when selling fruits; and
3. value the importance of marketing in helping the family economy.

What I Know

List down ten fruits that are commonly produced in your community.
1. _______________________ 6. _______________________
2. _______________________ 7. _______________________
3. _______________________ 8. _______________________
4. _______________________ 9. _______________________
5. _______________________ 10. ______________________

1
 What’s In

You have learned that fruits and seedlings are usually produced seasonal, yet the
market demands these kinds of products all throughout the year. It is important to note that
products like these should reach the market in good condition. Therefore, bringing them to
the market requires special and careful handling to preserve quality and maintain
marketability.
You have also studied from the previous modules the basic information of planting
and growing seedlings. It may be a tiring and tedious task, but it will be a rewarding
accomplishment in the future. Now that you have learned those facts, it is time to go to the
next lesson!

What’s New

Mr. Santos recently acquired a one-hectare mango plantation from a friend who
decided to sell the land. Three months later, the mangoes started bearing a large amount of
fruits. The nursery also has newly sprout mango seedlings. This has become Mr. Santos’
problem because he has little knowledge about the craft. What do you think should Mr.
Santos do to the mango fruits and seedlings?

If you were Mr. Santos, how will you make use of your fruits and seedlings?

What is It

LET US LEARN:

Sometime in your past, you might have planted seeds or seedlings somewhere. After
a couple of years, the seedlings you planted have grown and start to produce fruits. These
fruits may help improve your family’s income and give you profit when sold. To earn from
this, it is important to know the perfect timing in harvesting and selling the fruits.

Harvesting Fruits

Harvesting is the process of gathering or picking fruits in season when they are ready
to be sold or eaten. It is done at different times of the year depending on the characteristics
of each fruit. However, fruits are generally picked when they have reached maturity.

2
The right time to harvest depends on the following factors:

1. The price of fruits on the market – The beginning of harvest season of any fruit
commands the highest price in the market. This is because the fruits are new in
the market and are not as abundant as when they are in the peak of harvest
season.

2. The distance of the farm to the market – Transportation comprises a big

expenditure in marketing the products. The farther the farm is to the market, the
higher the transport cost.

3. The period of storage of harvested fruits before bringing them to the market –
The longer the storage, the higher is the risk of the fruits to deteriorate. When
some products become overripe and close to deteriorating, they cannot be sold
at a higher price than fresh and at the right degree of maturity or ripeness.

Marketing Fruits

Marketing is a process of trading goods or products (fruits, seedlings, etc.) for an

offered price. It aims to satisfy the demand for reliable supply of assured quality in exchange
of an acceptable amount.

To ensure success in selling fruits, the farmer or seller should consider the following:

1. Buyers select fruits and other products of good quality, usually based on size,
shape, and appearance.

2. Good quality fruits have the same appearance, size, stage of maturity, state of
freshness, and shape.

3. Fruits should be in their freshest state when being sold. They can demand higher
prices.

4. Pack fruits properly in good containers to maintain their freshness and to avoid
cuts, bruises, and blemishes.

5. Price your products based on the current price on the market. Going with the
current price makes your product competitive. Generally, when products are sold
during the peak season, if your products are of superior quality, you can demand
a higher price. Many consumers prefer to pay a higher price if they feel they are
getting their money’s worth.

Marketing Seedlings

Seedlings are young plants that grow from seeds and are likely found in farm
nurseries. They are usually grown and sold in small plastic bags or little earthenware. In
selling seedlings, prices generally vary depending on the kind, size, health condition and
maturity of the seedlings.
A famous saying states, “Give a man a fish, and you’ll feed him for a day. Teach a
man to fish, and you’ll feed him for life.” The same goes for this craft. Buying fruits is easy if
you have the resources but learning to plant or grow your own food will help people

3
understand where food comes from and develop a stronger appreciation for its value.
Moreover, growing our own fruits save expenses in buying them. Lastly, you can gain profit
by selling the produce when there is more harvest than what your family needs. Isn’t that
amazing?

Characteristics of Marketable Seedlings

1. The stem is strong, thick, and healthy.

2. It has five or more leaves.

3. Establish healthy roots.

What’s More

CROSSWORD PUZZLE

Directions: Encircle all the words that are related to the topic discussed in this
module. Write the words formed on the blank.

W T G F A R M S L O C
E Y B Q M V K E P L I
Y P H H A R V E S T Q
P L L T R Q D D R A U
L F P W K G S L T Q A
P R I C E C C I Y Z L
R E X D T F Z N Q Y I
Y S V T Y R P G I V T
Q H G N N U R S E R Y
T O Q Z L I M X A U O
Y P L M A T U R I T Y

1. _______________________
2. _______________________
3. _______________________
4. _______________________
5. _______________________
6. _______________________
7. _______________________
8. _______________________
9. _______________________
10. ______________________

4
 What I Have Learned

Draw a on the blank for every statement that tells about the factors or
characteristics to be considered in harvesting and marketing fruits/seedlings.
_______________ 1. The distance of the farm from the market
_______________ 2. Appearance and freshness of fruits
_______________ 3. Price your products based on the current price on the market.
_______________ 4. Pack fruits properly to maintain quality and freshness.
_______________ 5. The period of storage of harvested fruits before bringing them to
the market.
_______________ 6. Good quality fruits have the same stage of maturity.
_______________ 7. Fruits can be harvested anytime the buyer wants.
_______________ 8. Seedlings must have two to three leaves before selling.
_______________ 9. Stems of seedlings must be strong, thick, and healthy.
_______________ 10. Seedlings may be sold without roots.

What I Can Do

Have you tried buying fruits in the market? As a buyer, what did you consider in
buying those products?

Suppose you own a farm. What factors and characteristics should you consider in
harvesting and marketing fruits/seedlings?
In your own opinion, how can simple marketing fruits and seedlings help in the family
economy?

5
 Assessment

Read and understand the statements carefully. Write TRUE if you believe the
statement is correct and FALSE if the statement is wrong. Write your answers on the space
provided before each item.
_______ 1. Consider the price of fruits on the market before selling.
_______ 2. In marketing fruits and seedlings, the distance of the farm to the market must be
considered too.
_______ 3. Proper storage of harvested fruits and seedlings is not important.
_______ 4. Fruits should be harvested carefully.
_______ 5. After harvesting, store fruits in a moist, damp place.
_______ 6. The longer the storage time, the higher is the risk of the fruits to deteriorate.
_______ 7. Poor quality seedlings are always marketable.
_______ 8. We can harvest fruits even if they are not matured enough.
_______ 9. You should sell fruits only when they are ripe.
_______ 10. Cuts and bruises on fruits can easily cause rotting.

Additional Activities

By using the graph below, show an example of some local fruits produced in the
community and the months that they are ready for sale. Include their price if possible. Ask
assistance from adults.

Name of Fruits in the Months can be Harvested Usual Price/Kilo

Community

6
 Lesson
2 Identify Fruits and Seedlings Ready for
Sale

Hello dear learners, do you have any idea on what to learn today? Are you
excited to learn a new lesson? Before that, may I ask you questions. Do you eat
fruits? Is it good to eat fruits?Do you have fruit trees at home?

What I Need to Know

This lesson is about the different scientific knowledge and skills in identifying
fruits and seedlings ready for sale.
After completing this lesson, you are expected to:
1. identify fruits and seedlings ready for sale.
2. apply scientific knowledge and skills in identifying fruits and seedlings ready
for sale.
3. use the different scientific knowledge and skills in identifying fruits and
seedlings ready for sale.

What I Know

Pretest
Instructions: Look at the pictures of the different fruits carefully. Put a check (/) on the
corresponding blank beside each picture if the fruit is ready for harvest and sale and
cross (x) if not.

1._____ 6. ____

2._____ 7. _____

7
3._____ 8. _____

9._____
4._____

10._____
5._____

What’s In

Do you have some fruit trees at home? Can you name some of them? It is
very important to be able to apply the scientific knowledge and skills in harvesting
and selling fruits if you have plan to make it family business and provide an
additional income for the family.

What’s New

Look at the pictures. These fruits are found in our locality. As you can see, they are
appealing to our eyes. Why do you think so? Today, you will learn on how to apply the
scientific knowledge and skills in identifying fruits and seedlings which are ready for sale.

8
 There are different knowledge and skills in identifying fruits and seedlings ready
for sale. It’s very important to know how to apply these skills to avoid wastage of
your products and get a high value for your money instead. Read and study them
carefully.
1. Ripeness – is a process in fruits that causes them to become more palatable.
In general, fruit becomes sweeter, less green and softer as it ripens.

Example: guava, banana, mango, papaya

2. Physiological maturity – refers to the attainment of final stage of biological
function by a plant part as a whole. It is the stage of development of any plant
organ at its maximum size and growth.

Example: okra, eggplant, ampalaya, string beans, sponge gourd

3. Organoleptic Quality – this can be described by a set of attributes including
fruit appearance, taste, aroma, and texture. Taste is analyzed through sweetness
and sourness and aroma was analyzed through overall aroma. Texture is
characterized by firmness, juiciness and difficulty to swallow the skin.
Example: tomato, durian
4. Coloring - Color is taken as a reliable indicator of ripeness but external color
does not always give an accurate account of fruit maturity when viewed by a
naked eye. It also protects against the possibility of premature degradation of
the fruit before it reaches the point of delivery.

Example: santol / mango

5. Commercial maturity – The stage of development when a plant part
possesses the necessary characteristics for use by the consumers.

Example: melon, squash

What is It

What are the scientific knowledge and skills to identify fruits and
seedlings ready for sale? Can you name them? These skills will help if you plan to
have a fruit orchard at home.

What’s More

Thinking Out Loud! Now that you have already an idea of the different scientific
knowledge in identifying fruits/seedlings ready for sale, you may now answer the
activity.

9
GUIDED PRACTICE
Direction: Below is the list of fruits. Write them in the correct column based on your
knowledge on the different scientific skills in identifying fruits ready for sale.

Water melon guava okra eggplant tomato

Santol guyabano duhat rambutan squash

Ripeness Physiological Coloring Organoleptic Commercial

maturity quality maturity
_________ ___________ ________ ___________ ___________
_________ ___________ ________ ___________ ___________

What I Have Learned

There are five scientific knowledge and skills to be applied in identifying fruits ready
for sale. These are the ripeness, physiological maturity, coloring, organoleptic quality, and
commercial maturity. Mangoes and bananas are ready for sale if they have the good
quality like texture and appearance. Guavas and guyabanos are ready for sale if they are
ripe and have a good aroma. Other fruits are ready for sale if they reach the final growth
development of the plant part.

What I Can Do

Below is a table showing the different scientific knowledge in identifying

fruits/seedling ready for sale. Check the corresponding category.

Fruits/seedling Ripeness Physiological Coloring Organoleptic Commercial

Maturity quality maturity
Mango
Guava
Duhat
Santol
Squash

10
 Assessment

Direction: Identify which scientific knowledge is applied to the following fruits/

seedling ready for sale. Write R- for ripeness, PM -for physiological maturity, C- for coloring,
OQ- for organoleptic quality and CM-for commercial maturity.
1. Santol- 6. Guava-
2. duhat- 7. Water melon-
3. okra- 8. Guyabano-
4. mango- 9. squash-
5. banana- 10. eggplant-

Additional Activity

Direction: List down at least 5 fruits/seedlings you can find at home. Identify what scientific
knowledge and skills used to identify in selling. Make a table.

11
 Lesson Keeps Updated Records of
3 Trees/Seedlings for Sale

Good day learners, are you excited to learn a new lesson? Today, you will learn the
details on how to keep updated records of trees/ seedlings for sale. So do not feel bored
because there are many activities for you to enjoy while exploring them. So, start now!

What I Need to Know

After completing this module, you will be able to:

 identify ways to maintain records;

 create a simple record keeping of events, expenses, sales and
improvement of orchard; and
 appreciate the value of keeping records.

Vocabulary
1. Records - a thing constituting a piece of evidence about the past,
especially an account of an act or occurrence kept in writing
or some other permanent form.
2. Sale - the exchange of a commodity for money; the action of selling
something.
3. Monitor - observe and check the progress or quality of (something)
over a period of time; keep under systematic review.
4. Grower - a person who grows a particular type of crop.

5. Orchard  is an intentional planting of trees or shrubs that is maintained

for food production.

What I Know

Pretest
Directions: Choose your answer from the box. Write your answer on your
activity notebook.
Record Book Orchard Tree Grower Trees
Farm Record Tree growth Tree Map Tree Growth Chart
Seedling Growth Wood Pulp Maintenance and Expenses
12
 1. A person who grows a particular type of crop
2. Enter all records in a permanently bound, hard-covered notebook. This notebook
will probably get heavy use in your plantation or stand so make sure that its
backings are of good quality.
3. It is a document (in most cases a book) used to keep account of different activities,
events, materials etc. regarding the farm operations.
4. Things that you must record in your record book
5. It is one way of maintaining a record of the maintenance and expenses.
6. It is a record of growth of the seedling.
7. A tissue of a tree used to make paper
8. Used for cooking and heating by half of the world’s population
9. An area of land where fruits trees are grown
10. It is a chart that keeps record of the observations and height of the planted trees.

What’s In
Trees have supported and sustained life throughout our existence. They have a wide
variety of practical and commercial uses. Wood was the first fuel. Almost half of the world’s
population are using it for cooking and heating. Trees provide timber for building
construction, furniture manufacture, tools, sporting equipment, and thousands of household
items. Papers are also coming from wood pulp. Countless fruits and nuts provided by trees
give income to individual.

What’s New

Activity 1
Ask your nearby orchard growers and list down their practices that give a greater
profit.

333

What is It

When you are new to farming, everything is so interesting and exciting that you
simply just may assume you'll remember every detail of what you’re growing, where and
once you planted it, and the way well it performed. Veteran growers, however, know that the
main points start to fade quickly over the course of a busy season. That is why the foremost

13
 experienced and successful farmers keep careful records.

Record keeping could appear to be an unpleasant task. Some people must force
themselves making time for it. Making a wise record keeping system lightens your burden. In
fact, it offers you much needed time for rest and reflection throughout your day. The act of
keeping track of your activities gives you a far better perspective on your work.
Maintaining a permanent record of events, expenses, and sales from your plantation
or stand is both enjoyable and profitable. Your permanent record is often an enormous help
once you figure your taxes or establish the worth of timber for a sale. For starters, here’s
what such a record should contain: tree map; records of expenses, cultural treatments, tree
growth and quality; frequent dated photographs of your trees; plus, other interesting items.
Enter all records during a permanently bound, hard-covered notebook. This notebook
will probably get heavy so make sure that its backings are of excellent quality.
Things that you must record in your record book:

1. Maintenance and Expenses – a record of supplies purchased or a work done in your

plantation. For any work done, enter information such as what kind of work, who did it, how
long it took, and how much it cost. Remember to give yourself minimum wages if you’re
doing the work yourself.
2. Tree Growth - records on how well their trees are growing
Three Ways of Maintaining Record:
Tree Map - A tree map allows a user start at a single point and make mutually exclusive
decisions or experience mutually exclusive events to follow a path down the branches of the
tree. Using the tree map is simple once you assign the appropriate values to each part. In
tree map, record the maintenance and expenses.

Tree Map

Harvester
P15,000.00
P15,000.00

Crude Oil
P7,000.00
Tracking Fee
Man Power P7,000.00

P10,000.00 Driver
P40,000.00
P3,000.00
P3,000.00
Location
Food
P5,000.00
P300,000.00 Planters
P5,000.00

Mango P25,000.00 Seedlings

Orchard P20,000.00
P20,000.00
Fertilizer, Etc.
P10,000.00
P10,000.00

Waer
Waer Expenses
Expenses
P20,000.00
P20,000.00
14
 2. Tree Growth – Record the growth of the tree and how well trees are growing.

Note: Information in the table were just estimates.

TREE GROWTH CHART
MANGO ORCHARD
Year 1 Year 2 Year 3 Year 5 Year 7

HEIGHT PLANT 1: PLANT 1: PLANT 1: PLANT 1: PLANT 1:

3.1ft 6.4ft 9.9ft 15.2ft 21.5ft
PLANT 2: PLANT 2: PLANT 2: PLANT 2: PLANT 2:
3.4ft 6.8ft 9.8ft 15.9ft 24.3ft
PLANT 3: PLANT 3: PLANT 3: PLANT 3: PLANT 3:
3.1ft 6.2ft 9.2ft 15.1ft 23.5ft
OBSERVATIONS: Plant has Plant needs Plant needs Plants almost Plants need
grown fertilizer. pesticide. ready for fruit more
healthy. sprout. fertilizer.

3. Seedling Growth- Record the growth of the seedling.

SEEDLING PLANT GROWTH

MANGO FRUIT
Date Height Box 1 Box 2 Box 3 Box 4 Box 5 Box 6 Box 7
Taken
3-2-18 2CM 1.8CM 1.7cm 1.08cm 2.1cm 2.9cm 1.78cm
5-2-18 6cm 7.1cm 6.1cm 6.3cm 7.2cm 7.3cm 6.4cm
Note: Information in the table were just estimates.

What’s More

Activity 2
Directions: Fill in the information given in your chosen way on the Tree Map to maintain
records of an orchard.

Banana Orchard
Location – Php 400,000.00 Harvester – Php15, 000.00
Water Expenses – Php 30,000.00 Tracking Fee – Php15, 000.00 (Driver- Php 3,000.00 &
Gasoline- Php12, 000.00)
Man Power – Php50, 000.00 Planters – Php 25, 000.00 (Seedlings Php 20,000.00 &
Food-Php 5,000.00

15
Tr
ee
M
ap

Activity 3

Banana Orchard
Height (add 20” each month) Observations:
Plant 1: 20” Plant needs fertilizer. Plants grew fast.
Plant 2: 35” Plants ready to bare fruits. Plant needs more fertilizer.
Plant 3: 37” Plants needs pesticide.

TREE GROWTH CHART

Year 1 Year 2 Year 3 Year 5 Year 7

HEIGHT PLANT 1: PLANT 1: PLANT 1: PLANT 1: PLANT 1:

PLANT 2: PLANT 2: PLANT 2: PLANT 2: PLANT 2:
PLANT 3: PLANT 3: PLANT 3: PLANT 3: PLANT 3:
OBSERVATIONS:

16
Activity 4

Banana Orchard
Height (add 2cm in every date): Date taken:
Box 1: 1cm Box 4: 1.1cm October 9, 2018
Box 2: 1.8 cm Box 5: 1.3cm November 9, 2018
Box 3:1.5cm

SEEDLING PLANT GROWTH

DATE BOX 1 BOX 2 BOX 3 BOX 4 BOX 5 BOX 6 BOX

HEIGHT 7
TAKEN

What I Have Learned

Maintaining a permanent record of events, expenses, and sales from your plantation
of trees or stand can be both enjoyable and profitable. Your permanent record can be a big
help when you figure your taxes or establish the value of timber for a sale or insurance loss.
Updated records must contain a tree map, records of expenses, cultural treatments, tree
growth and quality; frequent dated photographs of your trees and other interesting items.

What I Can Do

Activity 5
Directions: Interview an orchard grower. Inquire about his orchard. Ask him the
details on how he yields a good harvest.

17
 Assessment

Direction: Fill in the Tree Map below.

Pineapple Orchard
Location – Php 400,000.00 Harvester – Php 15,000.00
Water expenses – Php 30,000.00 Tracking Fee – Php 15,000.00(Driver-
Php 3, 000.00 & Gasoline Php 12,000.00
Man Power – Php 50,000.00 Planters – Php 25,000.00(Seedlings
20,000.00 &
Food Php 5,000.00

Tree Map

18
 19
Plans Marketing Strategy to be used in Lesson
Tree Map
Harvester
P15,000.00
P15,000.00
Gasoline
P12,000.00
Tracking Fee
Man Power P12,000.00
P15,000.00 Driver
P50,000.00
P3,000.00
P3,000.00
Location
Food
P5,000.00
P400,000.00 Planters
P5,000.00
Mango P25,000.00 Seedlings
Orchard P20,000.00
P20,000.00
Fertilizer, Etc.
P10,000.00
P10,000.00
Water Expenses
P30,000.00
P30,000.00
Assessment
Lesson 3
Pretest
own details to complete the form.
Directions: Choose one from the ways of maintaining a record of an orchard. Make your
Additional Activities
 4 Selling

Are you eager to learn something new this day? But before that, try to read the
famous quote by Tony Robbins, "Setting goals is the first step in turning the invisible into the
visible." Are you ready to learn the trend? Let’s start building an empire!

What I Need to Know

Through this lesson you will gain knowledge on the marketing strategy to be used in
selling. This will also help you to identify the various types of marketing strategies applicable
in the community. Lastly, this marketing strategy will explain how to reach your
predetermined objectives.

After completing this lesson, you are expected to;

• identify the different kinds of marketing strategies;

• demonstrate at least one of the different marketing strategies; and
• internalize the importance of marketing strategy.

What I Know

Pre-Test:

Instructions: Read the following test items below. Select the correct answer from the
given choices and write your answer in your activity notebook.

1. It consists of selling the products from the farm directly to the individual
consumers or selling by piece or by kilo in the market.
a. Dealer
b. Retailing
c. Selling in the farm
d. Selling through cooperatives
2. It is a strategy by which companies leverage data analysis and digital technology
to deliver individualized messages and product offerings to current or prospect
customers.
a. Word of Mouth Marketing
b. Free Sample Marketing Strategy
c. Telemarketing Strategy
d. Personalized marketing

3. Which of the following is a part in the simple plan of selling?

20

20
 a. introduction
b. Objective
c. suggestion
d. site
4. Janna plans to sell his seedlings. Where will he write the seedlings he plans to
sell and the materials he will use in selling?
a. Objective
b. Procedure
c. Task title
d. Conclusion
5. In what part you will indicate your approach on how to attract buyers?
a. Objective
b. Procedure
c. Task title
d. Conclusion
6. What are the four important things in starting a plan in marketing?
a. Product, Place, Price, Promotion
b. Promotion, Price, Privileges, Product
c. Precautions, Promotion, Product, Procedure
d. Procedure, Price, Promotion, Privileges
7. It is a strong overarching vision, intended to fulfill your predetermined goals and
objectives.
a. Marketing Vision
b. Marketing Tactics
c. Marketing Objectives
d. Marketing Strategies
8. A strategy is the plan that ensures all your day to day activities (tactics) contribute
to your monthly, quarterly and annual _______________ _________.
a. Personal goal
b. Family goal
c. Business goal
d. Profit goal
9. The action or business of promoting and selling products or services, including
market research and advertising.
a. Business
b. Promotion
c. Marketing
d. Selling
10. What should the introduction section of a marketing plan include?
a. An overview of your business, the products and/or services that are offered,
and the current state of your business.
b. An overview of the budget for the company as a whole as well as each
department
c. Short-term, mid-term, and long-term goals
d. The target audience, competitors, and advertising strategies

21

21
 What’s In

Why do you have to record income and expenses? Give at least two reasons.
Does keeping or recording a list of expenses and income can help you to achieve a
successful marketing? Why?
Let’s discover as we go along the lesson the how’s and why’s.

What’s New

Based from the two pictures above what are your observations? What do you think
the lady is doing in selling her fruits? Does it have the same selling strategy in picture
number two?

What is It

The gardeners awaited time is the harvest season – one they eagerly anticipated to
pick-up their fruits and vegetables and prepare them for marketing. Fruits, vegetables, and
root crops are brought to the market for selling. It can be done through various marketing
strategies.

Let’s have a look at the different marketing strategies in selling.

1. Transactional Marketing
It is a strategy that focuses on single “point of sale” transactions. The
emphasis is on maximizing the efficiency and volume of individual sales rather than
22
22
 developing a relationship with the buyer. Transactional approach is based on the four
traditional elements of narrative sometimes referred to as the four P’s.

a. Product – creating a product that meets consumer’s needs.

b. Pricing – establishing a product price that will be profitable while still
attractive to consumers.
c. Placement – establishing an efficient distribution chain for the product.
d. Promotion – creating a visible profile for the product that makes it
appealing to consumers.

2. Word of Mouth Marketing (WOMM) – differs from naturally occurring. It is

actively influenced or encouraged by organization like sending a message in a
network, rewarding regular customers and the like.
3. Personalized marketing – also known as one-to-one marketing or individual
marketing. It is a strategy by which companies leverage data analysis and digital
technology to deliver individualized messages and product offerings to current or
prospect customers.
4. Internet marketing - It is also known as cloud marketing. It usually happens over
the internet. All the marketing items are shared on the internet and promoted on
various platforms via multiple approaches.
5. Free Sample Marketing Strategy- is a sample of a consumer product that is
given to the consumer free of cost so that he or she may try a product before
committing to a purchase.

Now I’ve already explained to you the different kinds of marketing strategies. You
now have the idea on how to do it.

What’s More

Write the correct answer in the cross word puzzle.

DOWN
4 - is a sample of a consumer product that is given to the consumer free of cost
5 – the marketing items are shared on the internet and promoted on various
platforms via multiple approaches.

ACROSS
1 - A strategy that focuses on single “point of sale” transactions

23
 2 - Differs from naturally occurring
3 - Also known as one-to-one marketing or individual marketing.

4
4 5
1

ESSAY WRITING: Answer the questions briefly.

What are the different marketing strategies in selling? Which do you think is the best
way? Why?

_________________________________________________________________________
_________________________________________________________________________
_________________________________________________________________________
_________________________________________________________________________
___________________________________________________________________.
Rubrics:

5 4 3 2 1
The statement is
clearly defined. The idea can be
The idea can
Appropriate identified. Shares
be identified. The main
relevant relevant
Shares some idea can be The
information and information, facts
information, identified. idea is
details are shared and experiences. 
facts and Share not
from a variety of There is a clear
experiences, some clearly
sources including distinction between
but lacking of information stated.
personal general
relevant .
experiences, observations and
observation.
observations, and specifics.
prior knowledge.

What I Have Learned

24
 Marketing is bringing and selling of goods from producers to consumers. It is also a
strong overarching vision, intended to fulfil your predetermined goals and objectives. A
strategy is the plan that ensures all your day to day activities (tactics) contribute to your
monthly, quarterly and annual business goals.
There are different types of marketing strategies available, the transactional
marketing, Word of Mouth Marketing (WOMM), personalized marketing, internet marketing,
and free sample marketing strategy.

What I Can Do

With the use of your gadget available at home, ask at least five farmers/gardeners in
your community or a member of a family engaged in business/farming. However, observe
social distancing and always wear face mask

Record their answers in the form provided below.

Name:
Age:
Mobile Number:
Type of goods selling:
Marketing Strategy used in selling:

How this strategy leads you to a successful marketing?

Interviewee Signature:

What have you learned from the people you asked?

_____________________________________________________________.

Give at least three marketing strategies that are commonly used in selling.

_____________________________________________________________.

Rubrics:

5 4 3 2 1
The statement is The idea can be The idea can The main The idea
clearly defined. identified. Shares be identified. idea can be is not
Appropriate relevant Shares some identified. clearly
relevant information information, facts information, Share stated.
and details are and experiences.  facts and some
shared from a There is a clear experiences, information
variety of sources distinction between but lacking of .
including personal general relevant

25
 experiences,
observations and
observations, and observation.
specifics.
prior knowledge.

Post Assessment

Direction: Choose the letter of the correct answer and write it on your quiz notebook.

1. The four traditional elements of narrative sometimes referred to as the four P’s.
a. Product, Pricing, Placement, Promotion
b. Placement, Pricing, Project, Promotion
c. Promotion, Placement, Proposal, Project
d. Promotion, Pricing, Project, Product
2. It is a strategy by which companies leverage data analysis and digital technology to
deliver individualized messages and product offerings to current or prospect
customers.
a. Word of Mouth Marketing
b. Free Sample Marketing Strategy
c. Personalized marketing
d. Transactional Marketing
3. It is also known as cloud marketing.
a. Transactional Marketing
b. Word of Mouth Marketing
c. Internet Marketing
d. Word of Mouth Marketing
4. This is the beginning of the transaction marketing where your aim here is to satisfy
the customer's need.
a. Product
b. Pricing
c. Promotion
d. Placement
5. A transactional marketing urges customers to buy immediately. You can use in-
store promotions or online coupons to persuade potential buyers to act quickly. 
a. Product
b. Pricing
c. Promotion
d. Placement

6. A marketing strategy selling goods and provide services online.

a. Internet Marketing
b. Word of Mouth Marketing

26
 c. Transactional Marketing
d. Personalized Marketing
7. A marketing strategy also known as one-to-one marketing. It is the practice of
using data to deliver brand messages targeted to an individual prospect. 
a. Word of Mouth Marketing
b. Free Sample Marketing Strategy
c. Personalized marketing
d. Transactional Marketing
8.  It is actively influenced or encouraged by organization like sending a message in a
network, rewarding regular customers and the like.
a. Internet Marketing
b. Word of Mouth Marketing
c. Transactional Marketing
d. Personalized Marketing
9. A type of marketing strategy that gives away free samples of products or services,
where people can get a taste of what you offer.
a. Word of Mouth Marketing
b. Free Sample Marketing Strategy
c. Personalized marketing
d. Transactional Marketing
10. Buying and selling of goods from producers to consumers.
a. Marketing
b. Retailing
c. Selling
d. Advertising

Additional Activities

Directions: Draw pictures showing the different kinds of marketing strategies. Do it in

your activity notebook.

Lesson Uses Online Marketing of Orchard

5 Trees/Seedlings

27
 Hello dear learners! Are you ready to learn a new lesson today? Guess what
will be our topic? I will give you a hint by looking at this picture below.

What’s on your mind????...if you are thinking about new Technology, then you are
perfectly right! Technology has made our lives easier. In today’s era our technology brought
some important and useful but somehow it has disadvantages when it is not use it in a
proper way. As of today’s society every individual fond and practicing online marketing or in
other words online businesses for leveraging web-based channels to spread about their
company’s brand, products, or any services to its potential customers. Through using our
new technologies like email, social media, display advertising, Facebook and more
everybody can able to sell products, spend time reading, searching, shopping, buy, to seek
entertainment and socializing online.

What I Need to Know

This lesson contains some advantages and disadvantages on online marketing. This
will give you ideas especially those who are fond of doing businesses online. In addition, you
will learn today about the effectiveness on how to use Online Marketing of Orchard
Trees/Seedlings using technology.

After completing this module, the learners are expected to:

1. demonstrate an understanding the advantages and disadvantage of online marketing

of orchard trees/seedling;
2. applies knowledge and skills on online marketing; and
3. appreciate the significance of technology in our daily lives.

What I Know

28
Guided Practice (Activity 1)
Pre Test
Instruction:
1. How does direct digital marketing compare in terms of expense to more traditional forms
of
advertising?
A. It’s more expensive B. It’s about the same
C. It’s less expensive D. It depends on the platform
2. What is the best way to promote your products with less time?
A. Online Posting B. direct Selling
C. house visit with your clients D. Contract Selling
3. What is the best way to make money, while you are doing household chores?
A. by dreaming up good marketing ideas
B. Selling stuff on EBay
C. Having products posted on your website
D. Having a spouse who works the night shift
4. ___ is the process of marketing accomplished or facilitated via the use of internet
technologies (e.g. web, email, fb, extranets)
A. Internet marketing B. search marketing
C. e-marketing D. Mobile marketing
5. A form of marketing communications that uses the internet for the purpose of advertising
products.
A. Search marketing B. E-mail marketing
C. Internet advertising D. Social web marketing
6. Which of the following is not type of online marketing?
A. Email B. Social Web
C. Print advertise D. Viral Marketing
7. These are some present websites that we can use to market orchard trees and seedlings,
except?
A. Email B. Facebook C. web D. market
8. How will you promote your product online?
A. Create a unique but hard to enter website.
B. Collect as many contacts as possible
C. Offer a lot of free information
D. Invite potential clients to visit your website.
9. Which is not true to the following statements?
A. Online marketing is a process of selling product in the internet.
B. Selling product in high cost to get high profit.
C. Online marketing uses tons of strategies to make a business visible to
the target audience
D. Internet marketing is also time saving as it takes less time to find
customers and accomplish transactions.

10. Which is not true about traditional marketing?

A. Take advantage of free publicity.
B. The power of Handouts flyers and brochures.

29
 C. Direct face to face contact
D. Is a marketing strategy that uses internet.

Definition of Terms
Term Definition
Online Marketing The use of the internet to promote goods
and services.
Disadvantage An unfavorable circumstances or condition
that reduces the chances of success or
effectiveness.
Advantage A condition or a circumstance that puts one
in a favorable or superior position.

What’s in

Direction: Write √ in the blank before each number if the following shows a good plan to sell
fruits and seedlings and X if not.
___1. Grow enough and quality fruits and seedling that demand the needs in your area.
___2. Advertise your product.
___3. Sell your product in high cost to get high profit.
___4. Find the right place to sell your product.
___5. Know your market and customer.
 Recall what are the techniques or plan in selling fruits and seedlings.
 Discuss how to use online marketing in selling goods and etc.

What’s New/Tuklasin

Activity 2

Differentiate “Online Marketing from Traditional Marketing”

Digital marketing or Online Marketing- is the use of the Internet, mobile devices, social
media, search engines, and other channels to reach consumers.
Traditional Marketing - is the process of marketing used in traditional ways without the help
of digital technologies like web, social media, etc.

Do the Individual Activity:

Instruction:
 Using a Venn diagram, write the similarities and differences of online marketing and
traditional marketing.

30
Activity 3

Instruction: Answer the following, then put your answers in the space provided below the
questions.
Guide Questions:
1. What is online marketing?
___________________________________________________________________
___
2. What kind of marketing had been discussed?
___________________________________________________________________
___
3. Which among the marketing shows trends and modernization?
___________________________________________________________________
___
4. How can we use online marketing to market orchard trees and seedlings?
___________________________________________________________________
___
5. How do you find online marketing more effective?
___________________________________________________________________
___

Rubrics for Scoring

5 All of the necessary information is correctly stated

4 If almost all of the necessary information is correctly stated

3 Some of the necessary information are correctly stated

2 Few of the necessary information are correctly stated

1 If none of the necessary information is not correctly stated

What is It

I have here the advantages and disadvantages of online marketing that we are going to
learn.

How you define Online Marketing?

The use of the internet to promote goods and services is known as Online
Marketing. This process is also referred to as electronic marketing. Online marketing uses
tons of strategies to make a business visible to the target audience. There are advantages
and disadvantages that come with internet marketing.

ADVANTAGES

31
  Lower Cost – compared to traditional or offline marketing, it is far cheaper to
promote your business and other money making ventures online. This is especially
true about advertising. In fact, some of the techniques for promoting business or
making money online are completely free. Unlike traditional ad media such as TV
and newspapers, you will only spend a split fraction of what it will cost to promote a
business traditionally. In addition to being cost-effective, internet marketing is also
time saving as it takes less time to find customers and accomplish transactions.
 Global Audience – there’s also the advantage of gaining a global audience unlike
the traditional business that is restricted within its boundaries of operation. This
opens up tons of new opportunities and prepares you to compete on a global scale.
So, even if your offline office is closed for business, customers and prospects will still
find you through your website and place their orders.
 Reliable Technology – the reliable technology that powers the web, hence your
internet based business is one of the major benefits of hosting your business online.
And, the technologies are getting better and more sophisticated by day. So, with the
top notch technologies online, you don’t have to worry about your emails being
delivered (email marketing) to your target audience on a timely manner-deliver is
almost instant. On the other hand, the traditional mailing system takes days, or even
weeks to deliver mail to their destination.

DISADVANTAGES
 Face-to-face Contact is limited – limited face-to-face contact is one of the major
drawbacks of internet marketing. Business that are carries out solely online do not
usually get to build strong personal rapport with their customers. As a result, they
may eventually lose some of their customers to their traditional competitors who
engage strong customer services tactics.
 Market complexity – the virtual nature of internet marketing increases marketing
complexity. New entrants tend to be confused on how to choose profitable online
marketing techniques. Customers also face complexities in the aspects of shopping
online. In fact, the uninformed costumers would rather stick to conventional buying
than endure such online purchase complexities.

Thinking Out Loud: Now I’ve already explain to you the advantages and disadvantages of
online marketing. You now have the idea on how to do it.

What’s More

Enrichment Activity.

A. Draw a smile face on the line if you agree with the statement and sad face
if you disagree.
____1. Online marketing is a marketing strategy that uses internet, web
and e-mail.
____2. Products in online are directly introduce to customer or deliver
promotional message to customer.

32
 ____3. We can use Facebook as networking site to sell orchard trees
and
seedlings.
____4. Traditional marketing can gain more profit than online marketing.
____5. Online marketing is a process of selling product in a
marketplace.

B. Learners for this activity, you will fill-in the correct answer and write it on the blank
provided. Write AD if it is advantage of online marketing and DIS for disadvantage.

______1. Lower Cost

______2. Market complexity
______3. Face-to-face Contact is limited
______4. Reliable Technology
______5. Global Audience

What I Have Learned

 Online marketing is important not just because it helps you to get found
online, communicate, but also because it can change the way your business
is perceived by your potential customers. It will help online marketers
continue grow their businesses in easier way by promoting products and
goods in the internet like Facebook, emails, and etc.
 Internet marketing is also time saving as it takes less time to find customers
and accomplish transactions.
 We can use internet as networking site to sell orchard trees and seedlings.
 Online marketing has advantages and disadvantages in our daily living.

What I Can Do

Direction: Write Y if it shows proper way of using online marketing and N if not.

__ _1. Post photos of your product without level and price on the internet.
___2. In marketing online, you may choose from web marketing, email marketing and social
media marketing.
___3. Products in online are directly introduce to customer or deliver promotional message
to
customer.
___4. You can sell products online without internet connection.
___ 5.E-mail marketing involves both advertising and marketing efforts through e-mail
messages to current customers and prospective customers as well.

33
 Assessment

Directions: Use your online marketing knowledge to answer the following. Choose the letter
of the correct answer.
1. Which marketing strategy will promote and sell orchard trees and seedlings through
internet?
A. Selling in the Farm B. Direct Selling
C. Contract Selling D. Online Marketing
2. What is the best way to make money "while you sleep"?
A. Sleeping in the market.
B. By dreaming up good marketing ideas
C. Selling your product on eBay, Facebook and YouTube.
D. Having a spouse who works the night shift
3. How will you promote your product online?
A. Create a unique but hard to enter website. B. Collect as many contacts as possible
C. Offer a lot of free information D. Invite potential clients to visit your
website.
4. Which device will you need to enter online marketing?
A. Store place B. E-mail
address
C. Internet Connection D. Minecraft discount card

5. What should you remember when using online marketing to market trees and
seedlings?
A. Post edited photos about your product.
B. Tell information that is not true to convinced your client.
C. Use Online Marketing responsibly to enjoy selling without difficulty.
D. Use websites that are not usually visited by clients.
6. How will you do to promote your products without takes time?
A. Through cell phone B. through promoting it on the internet
C. Selling it in the Market D. by making tarpaulin.
7. The following are to be considered in selling orchard trees on online marketing,
EXCEPT
A. promoting orchard trees/seedling in Facebook B. in the market place
C. email D. YouTube
8. Which of the following is central to any definition of online marketing?
A. making a sale B. use of the internet to promote goods and
services
C. Direct selling D. Higher costs in promoting goods
9. We can use ___as networking site to sell orchard trees and seedlings.
A. internet B. tarpaulin C. market D. house
10. The following are advantages of online marketing, except.
A. Lower cost B. Global audience
C. Reliable Technology D. Market complexity

34
 Additional Activities

Directions:
1. Using Facebook, make a simple online page to market trees and seedling found
in your community?
2. Make a poster of the benefits of online marketing, do it on a short bond paper.

35
36
 Lesson Prepare Flyers or Brochures for
6 Marketing Fruits and Seedlings

What I Need to know

In this lesson, you will learn how to prepare or design a brochure or flyer that is
guaranteed to grab and hold someone’s attention. This will give you the knowledge about
the basic parts of a brochure and also an idea on how to lay – out a simple brochure used by
all sorts of businesses to reach potential customers.
After reading this lesson, you are expected to:
1. identify the basic parts of a brochure;
2. design or lay-out simple brochure; and
3. appreciate the value and importance of having a brochure or flyer in businesses.

What I Know

Pre-Test

A. Directions: Match the description from Column A with its corresponding name in Column

Column A Column B
1. The single most important event A. Name and Logo
element to get right on your brochure,
without this, it would be impossible for
customers to reach you about your product
or services. B. Slogan
2. Found in the center of the brochure C. Brochure cover
3. A way to impart the basic philosophy of your
product in a tagline. D. Contact Information
4. The cover image should make people want
to own a piece of the dream you are advertising. E. Back Cover
5. Logo and name should be displayed on the
Brochure in a prominent position and on the
front and back of covers if possible. F. Main Text

B. Directions: Write TRUE if the statement is correct and FALSE if not.

___1. The slogan should be short and catchy.

___2. Main Text is found below the brochure.
___3. Contact information is wise to be place both at the back cover of the brochure and
inside near the main text.

37
 ___4. Name and Logo be memorable, bright and consistent.
___5. Brochure cover is a quote that represents your product.

What’s In

A. Answer the following questions:

 What are the advantages of online marketing?

 What are the disadvantages of online marketing?

B. Write AD if the phrase connotes an advantage in an online marketing and DS if it is not.

____1. Global Audience

____2. Lower Cost
____3. Reliable Technology
____4. Market Complexity
____5. Global Audience
____6. Face – to- face Contact is limited
____7. Skills and training
____8. High Competition
____9. Social currency
____10. Complaints and feedback

What’s New

• A sample brochure and flyer is shown below. What have you

observed?

38
 What is It

• Here is a guide on how to make a simple brochure.

• The basic parts are identified on the next page based on the sample given.

1. Name and Logo- Logo and

name should be displayed on
the brochure in a prominent
position and on the front and
the back of covers if possible.

2. Brochure cover- the

cover image should make
people want to own a
piece of the dream you are
advertising.

3. Slogan- is a way to impart the basic

philosophy of your product in a tagline.

QUALITY SEEDLING FOR HEALTHY LIVING

4. Main Text- is found in AVOCADO TALISAY

the center of the GUYABANO PAPAYA
brochure and it contains NARRA MACOPA
all the relevant product TUGAS CAIMITO
or services information.

5. Contact Information- the single most important element to

get right on your brochure. Without this, it would be
impossible for costumer to reach you about you about your
product or services
39
 0975—308—9933

Now, the basic parts of a brochure are shown and explained. You have now an idea
on how to do it.

Name
and
Broch
ure Logo

Cover

slogan

Main
text

Contact number

What’s More

Guided Practice
Instruction: Arrange the jumbled parts of the brochure.

AVOCADO TALISAY
GUYABANO PAPAYA COMPANY
NARRA MACOPA LOGO
TUGAS CAIMITO

0975—308—9933

QUALITY SEEDLING FOR HEALTHY LIVING

Independent Practice

40
 Directions: Fill – in the correct parts of a brochure.

Valuing:

Why do you think brochures or flyers are important in businesses? Can you cite
some examples?

What I Have Learned

A poorly designed brochure might be tossed in the trash, but a creative and
simple one will be kept and pored over and can directly lead to sales for the
business. That’s why, in this lesson pupils learned to identify the basic parts of
brochure and design their own brochure according to the given data.

What I Can Do 41
Directions: Arrange the jumbled letters to form the correct word. The correct words
shall be written in the show me board.
• nagols
Contact Information
• tcatnoC Inmafortion
Main Text
• niaM Txet
Slogan
• Brorechu verco
Name and Logo
• Nmae dna Loog
Brochure Cover

Assessment

Directions:
A. Encircle the letter of the correct answer.
1. It is away to impart the basic philosophy of your product in a tagline.
a. Name and Logo
b. Brochure Cover
c. Slogan
d. Contact Information
2. Without this, it would be impossible for customers to reach you about
your product or services.
a. Slogan
b. Main Text
c. Brochure Cover
d. Contact Information
3. It is the cover image should make people want to own a piece of the
dream you are advertising.
a. Brochure Cover
b. Name and Logo
c. Slogan
d. Main Text
4. It is found in the center of the brochure and contains all the relevant
product or services information.
a. Contact Information
b. Main Text
c. Name and Logo
d. Brochure Cover
5. It should be displayed on the brochure in a prominent position and on
the front and back covers if possible.
a. Brochure Cover
b. Contact Information
c. Name and Logo
d. Slogan

B. Write TRUE if the statement is correct and FALSE if not.

42
 ___1. The slogan should be short and catchy.
___2. Main Text is found below the brochure.
___3. Contact information is wise to be place both at the back cover of the brochure and
inside near the main text.
___4. Name and Logo be memorable, bright and consistent.
___5. Brochure cover is a quote that represents your product.

Additional Activities

Directions: Analyze the puzzle and try to find the five basic parts of
brochures.

C O N T A C T I N F O R M A T I O N
A Q O G C M D A W R T C A M N B V C
M W P H V N G V M K U J I L K J H G
R E A J B W N O O F S K N F D S A O
G T S K O B M L M F S D T Q W E T Y
H Y D L N V W I H U I C E O E Y I O
B U S Z M C Q G S K M V X K D H L P
N I F X D X R F Q K N F T L C N B M
B R O C H U R E C O V E R G S I D S
N A M E A N D L O G O L F T A P A Z

43
 Answer Key

Lesson 1

What’s More Assessment

1.FRESH 6. SEEDLINGS 1.TRUE 6. TRUE

2. PRICE 7. FRUITS 2. TRUE 7. FALSE
3. FARMS 8. QUALITY 3. FALSE 8. FALSE
4. MARKET 9. NURSERY 4. TRUE 9. FALSE
5. HARVEST 10. MATURITY 5. FALSE 10. TRUE
What I Have Learned

1. 6.

2. 7. _____

3. 8. _____

4. 9.

5. 10. _____

Lesson 2

44
 45
Tree Map
Harvester
P15,000.00
P15,000.00
Gasoline
P12,000.00
Tracking Fee
Man Power P12,000.00
P15,000.00 Driver
P50,000.00
P3,000.00
Daily Lesson Plan (DLP) Grade 6. •
P3,000.00
Location
Lesson 3
Food
P5,000.00
P400,000.00 Planters
P5,000.00
REFERENCE
Mango P25,000.00 Seedlings
Orchard P20,000.00
P20,000.00
Fertilizer, Etc.
P10,000.00
P10,000.00
Water Expenses
P30,000.00
P30,000.00
Assessment
Lesson 3
Pretest
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Lesson 4

Pretest Posttest

Puzzle

47
 Lesson 5

D. What’s in/ Balikan

E. .What’s
1. More/Pagyamanin 5.
1.
1.

2. 2.

3.
3.
4.
4.
5.

F. What I Can Do/ Isagawa

1. N
2. Y
3. Y
4. N
5. Y

46
Lesson 6

Pre-Test What’s IN

1. TRUE
2. FALSE
3. TRUE
4. TRUE
5. FALSE

What I Can Do Assessment

• Slogan 1.c
• Contact Information 2.d 6. TRUE
• Main Text 3.a 7. FALSE
• Brochure Cover 4.b 8. TRUE
• Name and Logo 5.c 9. TRUE
10. FALSE
Additional Activities

47
References

Lesson 1
DLP TLE 6 – Division of Valencia

Lesson 2
Daily Lesson Plan for TLE 6-First Quarter, -Division of Valencia City
http://www.fao.org/3/y489e/04.litm ,
Lesson 3

REFERENCE
Lesson 3
Daily Lesson Plan (DLP) Grade 6.

Lesson 4
https://lonelyentrepreneur.com/marketing-strategies/

https://www.moneycrashers.com/word-of-mouth-marketing-strategy-examples/

EPP LM, www2.webster.edu/.../pride_marketing14e_basic_ch02.ppt

Remedios M. Bantique and Joselito P. Pangilinan.Growing up with home economics and
livelihood Education 6, FNB Educational Incorporated, Quirino Hi-way Quezon City,
Philippines

Lesson 5
Daily Lesson Plan- Valencia Division

Digitalmarketinginstiture.com

Learning Materials from MISOSA and LPs Valencia Division

https://www.investopedia.com/terms/d/digital-marketing.asp

https://www.quora.com/What-is-traditional-marketing
Lesson 6
EPP LM, DLP in TLE 6

Photo Credited to the writer/illustrator

48
For inquiries or feedback, please write or call:

Department of Education – Division of Lanao del Norte

Office Address : Gov. A. QuibranzaProv’l. Gov’t. Compound,
Pigcarangan, Tubod, Lanao del Norte
Telephone Nos.: (063)227 – 6633, (063)341 – 5109
E-mail Address : lrmdsldn@gmail.com

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