Special bonus:

How to generate
traffic online
(without
Facebook ads)

Your
WhatsApp
Status
HOW TO SELL ANYTHING
TO ANYONE AT ANYTIME
THROUGH YOUR
WHATSAPP STATUS

Shittu Joel
 TABLE OF CONTENTS

Introduction - Your Smartphone and Money

Chapter One – What is WhatsApp

Chapter Two – Your WhatsApp Status

Chapter Three – How to Leverage With Your WhatsApp Status

Chapter Four – WhatsApp Status Content Ideas

Chapter Five - Tips to Increase Status Views

Chapter Six – How to Earn Daily Through WhatsApp Status

Chapter Seven – Generating Traffic Online Without Facebook

Ads

Conclusion – Reasons Why People Buy

 INTRODUCTION
Your smart phone and money

Your Smartphone is a money generating machine if you know how to use

it. That's your tool and it can be your office. You can make money with it.
You must learn how to maximize the use of your smartphone.

If you're still using your phone for chatting, messaging and calling, you
are still at the basic level. The world has gone digital, and you no longer
need a damn laptop to start. Your phones can perform wonders. It has
turned you omnipresent.

So if you're not making money with your smartphone, I don't know what
you're doing with it then.

You must understand how money works as well. You make money by
SELLING.

Selling time, goods, services, knowledge, expertise, anything. You must

SELL something.

MONEY comes when VALUE is displayed.

VALUE = MONEY

So you must SELL something to get money.

And your smartphone has made that easy.

Yes, you can make money online but the idea of making money online
without selling anything is a scam! Everyone must learn how to sell.
Selling is a very important skill.

If you don't know how to sell, you will soon be sold.

Life is all about selling. You are either selling or being sold to.
 CHAPTER ONE
WHAT IS WHATSAPP?

WhatsApp is a mobile messaging application founded in 2009 by Brian

Acton and Jan Koum, former Yahoo employees.

Their aim was to provide users with an alternative to traditional text

messaging, SMS.

If you can guess well, you'll discover that the name is a play on the
common phrase, “what’s up?”

In 2014, WhatsApp was acquired by Facebook for $19 billion and is now
one of the most popular apps in the world today.

Some AMAZING stats about WhatsApp

◾ As at March 2020, WhatsApp has about 2 billion monthly active users in

180 countries and 60 different languages globally.

Of all social network apps, only Facebook is ahead of it with 2.45 billion
users. (According to Statista).

◾ It has over 70% engagement, which is the highest of all social

networks. (According to CNET).

◾ WhatsApp boasts 1 billion daily active users,

◾ 450 million users of WhatsApp statuses, which is more than Snapchat

Stories.

◾65 billion messages sent per day, that is, 29 million messages sent per
minute

WhatsApp has certain features and tools that you can leverage to market
your business, and reach a lot of people with your marketing message.

One of the most instrumental is the Status feature.

 CHAPTER TWO

YOUR WHATSAPP STATUS

Your status is like your TV station, or say, like your own TV show on a
popular TV station (the TV station in this case being WhatsApp itself).

When you post a status update, it's like you stepped onto a stage at a
conference with hundreds of people in the audience (who could become
customers) looking to hear what you have to say.

That's how powerful your status is.

The key word when it comes to your status is BE INTENTIONAL.

Do not let your status become a dumping ground. A place where you rant
about every trending issue. You can have your opinion about every issue,
if you like, but you don't have to share it via your status.

Remember, you are building a business. Except, of course, you are in the
business of news blogging, or news reporting, or something like that. In
that case, you ride the wave of trends.

Your WhatsApp status is your TV. What kind of channel are you?

Like I said, your WhatsApp status is like your own TV station, and you
know that, after a while of watching a particular station, you categorize it
based on the kind of content they share.

Hence, we have news channels (because most of their content/programs

is news), entertainment channels (mostly entertainment content like
movies, music, fashion shows, etc), and others.

It's the same way that your status viewers categorize you based on the
kind of content (programs) you share over time.

What kind of channel are you?

Jokes channel?
Twitter savage replies channel?

Funny videos channel?

Selfies of you "having fun", "hanging out" channel?

Rants about government channel?

Celebrity gossip channel?

Motivational quotes channel?

Valuable content channel? E.t.c

Again, you need to be intentional about your status.

You must not allow it become a dumping ground for everything on the
net.
 CHAPTER THREE
HOW TO LEVERAGE WITH YOUR WHATSAPP STATUS

◾ Build KLT with your audience through Content marketing.

KLT means Know, Like and Trust.

The KLT principle simply teaches that people are more likely to buy from
those they Know, Like and Trust.

This means that your audience needs to, first, KNOW you, know what you
do, know how you do what you do.

Then they begin to LIKE you as you show your likeability, your personality
and build relationship with them.

From there, they begin to TRUST you as show your expertise and
knowledge in what you talk about as you show through the content you
post on your status that you know your onions, this is simply education
based content marketing.

You can achieve KLT with your audience leveraging on your WhatsApp
status.

Don't forget this, be INTENTIONAL about what you post on your status.

You can also use your WhatsApp status to:

🔆 Create awareness for your business.

I don't know if you know that people view statuses a lot.

They may ignore messages in group chats (especially when they are too
many), but will slide left, scrolling up and down viewing others' statuses.

That's something you can take advantage of, to give your business the
exposure it needs.
You do this by posting about what you do (your skill/service or product),
and how you do what you do using text, videos and graphics.

🔆 Create Desire for what you offer.

You can create desire for your product and/or service in your audience via
your status.

That is, you can make your prospects want your products and/or services.

One way to do this is using TESTIMONIALS. Get your customers who have
used your product or enjoyed your service to give you feedback.

You can share that to show that your product/service is good.

Another way to do this is showing them the BENEFITS, WHY they need,
how your product/service will improve their life, how it would help them
achieve their dream, how it'll help them make more money, be healthier,
have better relationship/marriage, etc.

WII-FM is a "radio station" we all listen to; it's our favorite "radio station".

What does it mean?

What's in it for me?

That's what we're all looking for...

Show your prospects (potential customers) what's in your product/service

for them. How it'll benefit them, and they're more likely to buy.
 CHAPTER FOUR
WHATSAPP STATUS CONTENT IDEAS

Let me share some status content ideas that you can use for your building
yourself as a personal brand or for marketing.

1. Share a personal or business story with lessons

You can share a personal or business story with lessons that your
audience can learn from.

For instance, you can write about how a particular incident that taught
you to be patient with people, or something like that.

2. Share fun facts about yourself or your business

The goal of this kind of post is to get your audience to become more
familiar with you, what you do and how you do what you do.

You could post something like, "Did you know? Despite the lockdown, we
still deliver yummy, specially baked cakes to our clients anywhere in
Nigeria?"

3. Throwbacks

We love a good throwback, don't we? People love it! They want to know
what really happened. You can do a throwback about you or your
business.

It could be a throwback to your past successes, past works, how you

started, with a little bit of backstory to make it understandable.

One of my boss did this during his birthday and I was just strolling and
strolling.

4. Answer questions you're asked frequently

You can share questions related to your business that you are asked
often, or you realize that people often generally ask.
In answering such questions, you will be educating people on that
subject. That way, they would know that you know your onions.

For example, if you're a writer or a writing coach, you could answer a

question like, "I didn't study English in school, can I be a writer?"

5. Drive engagement with a "Caption this" post

Posts like this get a lot engagement. You could post a picture and add
"caption this", or post two images side by side (or different slides) and
ask, "A or B?" You could even ask a question.

To make it more interesting, attach a prize to be given to the best

caption. Remember to post people's replies in subsequent updates on
your status, and announce the winner where applicable.

Also, post proof that the winner has received their prize so people believe
you next time. Sometimes I do that and attach a gift...

6. Openly appreciate people - employees, partners, collaborators,

mentors, business supporters, etc.

Don't take all the credit. Sometimes, shine the spotlight on someone who
has made an impact on your life and business.

Highlighting some of the things they've done for you or your business.

Celebrate people who has helped you. Post their products, writings, books
e.t.c sometimes, and give a good comment. It makes you look friendly,
real and relatable...

7. Post a selfie.

Talk about your day. Put a face to your brand. Post a selfie, with you
smiling of course, and just talk about your day.

Talk briefly about something that stood out, an encounter you had,
someone you met, etc. Be mindful of the details you share though, to
avoid exposing yourself to criminals and their likes.
Don't overdo it. People zoom off when it's too much

8. Share helpful tips

Health tips, business tips, money management tips, wealth creation tips,
productivity tips, customer relations tips, customer retention tips, sales
and marketing tips, fashion tips, beauty tips, etc.

Create lists like, "10 ways to....", "5 tips to...." Make sure your tips are on
topics your audience are interested in.

Be VALUABLE!

People love people of VALUE and they will always seek to view your status
everything even if it's 30.

In addition, post links that you know will help them and advertise it
perfectly so they could join

9. Testimonials

I talked about the power of testimonials earlier. Testimonials are a very

powerful marketing tool.

People are more likely to believe what others say about you than what
you say about yourself.

If you're selling a product or offering a service, post the client testimony

If you're organizing trainings also, post few behind the-screen discussion

that can pull your audience.

10. Share behind the scenes images, or screenshots from your classes (if
you are holding one).

If you're a fashion designer, for example, you can share pictures of you
working, maybe while you were cutting the material, sweating it out at
the machine, fixing the buttons, etc. If you're an online trainer, you could
share screenshots of your classes for people to have a feel of your
premium value for free.
 CHAPTER FIVE
TIPS TO INCREASE STATUS VIEWS

1. Target peak hours

These are hours in the morning between 5AM and 9AM, 12PM and 3PM
in the afternoon, and 7PM and 11PM in the evening.

These are best hours to post whatever you want your customers to
view on your status.

2. Avoid having too many statuses at the same time.

Keep it Short and Simple.

3. Avoid long, bulky posts.

When the post is too long, it makes the text tiny and appear too much
to read. So, break long posts into separate updates.

4. Use Storytelling.

Learn to tell stories; use stories to communicate your message. Stories

keep people's attention and they'll read through your status updates. If
you must have plenty status updates at the same time, tell a story.

5. Connect with more people.

As you build your contact list, you increase your status view

So, more people, more views

 CHAPTER SIX
HOW TO EARN DAILY THROUGH WHATSAPP STATUS

Now before we move on, I need you to understand SELLING

🔆 Selling is NOT begging.

There are no favors involved. When it comes to selling, you need to

understand that your prospects are not doing you a favor by buying from
you. I was scrolling through statuses last month and I saw one of the
status. The person was begging people to buy! Nah, no, you don't beg
people to buy

Let me put it this way...

See, the product or service will meet a need in the life of your potential
customers, yes?

Depending on what you're selling...

It will help make their lives better, easier...it will help them make more
money, maintain good health or sustain or improve their relationships.

Your skills, competencies and/or product can help them solve a problem.

So, if they pay for your service, and you help them meet that need/solve
the problem, are they doing you a favour?

Here's the right mindset to selling: "I am showing people a way out of
their problems. I am showing them how they can improve their lives".

When you sell with the mindset that you are giving something that adds
real value to people, that helps people, you won't be begging, "please
come and buy o before hunger finish me."

Imagine you have something worth $100 and you want to give it to
someone, and all you're asking in return is just $25.
Would you beg the person to buy it from you? I doubt it. That’s why the
copywriting skill is very important.

You give value in terms of Products and Services. Your customers give
you value in terms of payment (usually money).

My point: Selling is not begging. Nobody is doing you a favour by buying

from you. You're giving value in terms of product or service, and you
should be paid value (money) in return. It's a win-win for you and your
customer.

🔆 Never Appear Desperate

This is so important to note if you want to sell successfully...

When you appear desperate, people won't give you their money.

They will say, "this one is hungry; he will run away with my money".

Let me tell you how the human mind works...

If you appear like you don't need people's money, you will always get
their money. I learnt this from my mentor, Emmanuel Akpe.

But if you appear like you desperately need their money, one of two
things will happen....People easily give money to people they feel or know
don't need it. I'm sure you can relate with this.

It's just human nature. So, if you want to make more sales, don't appear
desperate. Don't appear like hunger want to finish you!

Don't make it seem like without the money your prospects will pay, you
will die!

Even if that's the case, hide it well! Don't let it show

🔆 Focus on your CUSTOMERS

Find a hot market, ask them what they want, give it to them. It's so
simple that many overlook it. It's not about you, it's about your
customers. Give them what they want. People are interested in
themselves, not you

🔆 Sell Offer, Not Product

An offer is simply your solution to an identified problem.

An offer is NOT just a product.

A product is only a PART of an offer.

You create an offer by combining different, COMPLEMENTARY items, and

selling them as one bundle.

A product is akara (bean cake), an offer is akara + bread+ smoked fish or

fried chicken.

Here's another example...

A product is Samsung Galaxy S10, An offer goes like this, Order the
Samsung Galaxy S10 between now and tomorrow evening at 10%
discount,

👉 plus FREE screen replacement within 6 months after purchase,

👉 plus FREE 10,000mAh capacity Power Bank.

Which is more compelling? Do you know people can buy something they
don't need? I once heard a joke about a fit, able-bodied guy who bought
crutches...No, he didn't have an accident. When he got home, his
neighbor asked him why he bought crutches when he clearly isn't
injured...His response? He bought it because the seller was running a
promo, and he felt the offer.

That's the power of discounts and promos! You hear of things like "Black
Friday", "Cyber Monday" by e-commerce websites when items are sold at
up to 80% off...people buy things don't need at such promos.

Simple because they tell you, "it'll never be this cheap"!

So use promos and discount, 20%, 30%, 40% slash price.

Do giveaway, Though the one you can afford o, don't go and do yourself o

Another way to do this is seasonal promos...

Examples...

👉 Christmas Promo

👉 Easter Offer

👉 Valentine promo, Fathers' Day, Mothers' Day, etc

Always include a CALL TO ACTION.

When you're selling on your status or displaying your products, always

include a call to action. People love to be told what to do

For example; CLICK THE LINK...ORDER TODAY...CONTACT US TODAY TO

GET YOUR....
 CHAPTER SEVEN (BONUS CHAPTER)

GENERATING TRAFFIC ONLINE WITHOUT FACEBOOK

ADS

What is traffic? Traffic is the number of people you are selling your
product/service to.

There are three kinds of traffic.

1. COLD Traffic

2. WARM Traffic

3. HOT Traffic

COLD Traffic - These are people who don't know anything about you,
they don't know what you sell. Facebook ads comes with cold traffic.

Most times, facebook shows your ads to people that don't know you

WARM Traffic - These are people I would call third party. They know just
a little about you from friends of friend. They have read your books, they
have seen your product from a friend's status or a group. But this people
don't have a personal relationship with you. THEY ARE YOUR WARM
TRAFFIC

HOT Traffic - These are people that know you Wella, they have bought
from many times, they know what you do.

They are always expecting something new from you and are willing to
always buy from you

Having known all these, it's imperative to know the secrets to generating
traffic.
The top 10 Secrets are;

1. Free e-books: People are attracted to the word FREE all the time
especially when there is a lot of value they would benefit from such. Value
is your solution to a problem.

How much value can you put on your table? Everybody needs money
because of its value. Health, relationship and money skill tips are all
values.

How well do you know what you know? You can package that value into a
book, let people know what you do, why they need your product. You can
create an ebook using WPS. Go straight to the point. People don’t want
too much grammar.

Stay on it for a while. Then sell the solution to them (that would be how
to get your product).

When people see so much value you give for free, they would be
interested to buy the solution or product you are offering.

2. Whatsapp/Telegram Free Trainings

3. WhatsApp Status and Broadcasts

4. Free Influencer mention

5. Forums like NairaLand

6. Facebook groups

7. Customer Reviews and testimonies

8. Free give aways and tags

9. Instagram

10. Twitter
To further explain the above, Chat me up NOW on whatsapp
+2349071969362. I will send you great pdfs that would help for
your leverage.
 CONCLUSION

REASONS WHY PEOPLE BUY

Most people buy from emotions than from logic.

People buy from the subconscious. You must know how to pull the trigger.

Sells and marketing is more of psychology... Knowing how to manipulate

people's mind

People buy stuffs out of...

1. Fear

The fear of missing out on a good deal (FOMO--Fear of Missing out).

The fear of falling sick. The fear of going broke.

Most persons buy out of the fear of the unknown.

No one sees a good deal and feel happy to loose out on it.

Never loose out on good deals especially when you can afford it

2. The desire to be known or recognized.

Why do people pay so much for an apple phone?

OR Even a Bently car? It's simple, they want to be known or recognized.

(A normal person will say they are doing notice me)

People buy because the want to be noticed.

One of the major propelling factors of human nature is the desire to stand
out, to be admired.

Luxury products thrives and sells on this. If you have a product or service
that makes people stand out, they will buy.

3. People buy out of love.

Birthday gifts. Wedding gifts. First time lover. People are always buying
out of love.

4. For Comfort.

People buy because they want to feel comfortable. Whatever will make
them comfortable or stress-free? Like comfortable cars, comfortable sofas
etc. No one likes discomfort... not even me. Why will you sleep on a
mat...when mouka & vita form is here to stay. Why will you treck from
Aba to Abuja when there are cars and even aircrafts.

If your product solves a comfort problem... You will be comforted with

massive credit alerts.

5. For Self-improvement.

People buy books, training or courses to become better.

You only sign up for a gym because you want to be better or look better.

Those who wants to get better pay for my trainings.

So if your product gives improvement, leverage on it

6. Addiction.

People will always buy when they are addicted or fond of something.

Game addicts buys game.

Betting addicts pays to bet9ja.

fashion freaks pays to Gucci and co.

They all buy because they can't do without it.

Cigarette also sell on this.

That is why you'll see them see on it that they are liable to die Young, yet
still they'll continue to buy.
Make people addicted to your product/service & watch your account
become addicted to credit alerts. And many other reasons...Greed
included.

These works when you introduce irresistible promos, offers and discount.