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The Extensions of Man (1964) ; The Medium is The Message : An Inventory of
Effects (1967)
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1969F 4i *&
$& FT4I(G*& F2¸ Fy@1U& '( 4t?* ! *& ]Z%& :+.2$ P e X(q!8. -2
1978F+"4 *& 4=^*&
FT4I(G*& F+ :*& 1(^.*&# h(i9j& 4tM +, •(O" :b!"$ PK(e . -3
1973F ` PO*& T4I(G*& ;.=K
$& F (X $%&) X( 1 F 2(D*& 4i1 +, G *& 1(? :+O , P OK . -4
2002F ,(G`*&
$& F(4iK) $P?=ZU&Fh(i9j& / 1 6*7 5PK :ˆ#†4K kZ . -5
1988F ! K(Q*& ,4 *&
: 849 FN4!I( Q*& h(i9@* +1( .8j& $ t? *& :0 &$ .$ .S*$(D9 -6
1983FY$( *& $& FT4I(G*& F+O., P OK
F+O., P OK : 849 F !?‰ *& ! ?.*&# y@1U& TSq8 :y&42 4;*# -7
1974F4D?*&# k!*l. * K( *& “!q*& FT4I(G*&
'( 4tM P " &„(K $(! *& !K@1U& '( 4t?*& :+"4 *& 4•5%& X( `1 -8
0 =*&F112 *(Z4*& F16 !* O*& F‡& ”& ! '(!* e Fb"$%& ,(Oi*&
1996 0 =*& K(Q" + *& 4D?*& ] QK
9- Alln wells:Mass communications,Aword view pola Alto,
california national prees books,1974
10-Defleur and Dennis: Understanding mas communication,
Houghton Mifflin company,1996

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