● Press releases, feature stories, blogs,
Heather Acero
508-614-8433
heatheracero@gmail.com
About
College graduate eager to gain experience
and be a part of a dedicated team in the
Entertainment/Music Industry. Will go
above and beyond in my position to ensure
my job is done well. I am willing to work
for any position available to further my
knowledge.
Education
● Bachelor of Arts in Communication at
Worcester State University - Graduate
Year 2020
● Study Abroad - London
Metropolitan University. Spring
Semester 2019
Skills
● Ability to work in fast-paced
environment
● Attention to detail
● Strong verbal and written
communication skills
● Hard worker
● Retail sales
● Works well with others and alone
● Organized and Committed
● Proficient in Microsoft Word, Excel, and
PowerPoint
● Proficient with social media networks
● Time management
● Organizational leadership
● Experience with Premiere Pro,
Photoshop, InDesign, and Illustrator
● Logos, Flyers
podcasts, op-ed
● Video and Television Production and
how to create and execute a video idea
Experience
Public Relations Intern at TARA, Ink.
January 2021 - Current
● Track and monitor press coverage.
● Manage RSVP lists, clippings, and
memos, assisting account executives.
● Research and build targeted media lists.
● Assist in calendar listings and writing
pitches.
Island Records Digital Street Team
August 2018 – April 2020
● Completed tasks that help promote the
artist.
● Promoted new music projects on social
media platforms to bring more attention
to their releases.
● Helped orchestrate an Islander Twitter
and was responsible for tasks pertaining
to creating fun and involved content.
● Enhanced engagement for Island artists
and boosted streams of new music.
REVERB Team
September 2018-2019
Volunteer
● Worked in a team to promote
REVERB’s mission of sustainability in
music in different concert venues across
the east coast.
● Sell all products until goal is reached.
● Created positive engagement with
concert attendees and interest in the
product and inform them about
REVERB.
● Learned how to make more sales and the
importance of customer engagement.
Stavros Little Mix Promotion
January 2017 – current March 2013
PCA ● Promoted a Little Mix event in Boston
● Patient care assistant at home for special on social media after being contacted by
needs patient. their team to do so.
● Learned patience, dedication, and time
management while looking after him.
Relevant Courses
Target
● Television Production
July 2019 – December 2019
● Social Media
Accessories and Apparel
● Interpersonal Communication
● Maintain customer satisfaction.
● Introduction to Video
● Retail sales experience and focused on ● Public Speaking
merchandising my section of the store ● Visual Media Literacy
according to the style outlook wanted. ● Media Writing
● Gained stocking, setting and selling ● Photoshop
techniques. ● Media Criticism
● Graphic Design
DSW
September 2015 – September 2017
Additional Information
Sales Associate
● Advised customers on what shoes to ● Fluent in Spanish
purchase and helped in customer ● Business Manager of Choir
assistance. ● Hootsuite Certification 2018
● Worked in fast paced settings at the
register and was able to perform well
under pressure.
● Learned interpersonal skills and how to
ensure customers are satisfied when they
leave the store.
Blood Drive (Holy Name) American Red
Cross
April 2105 – April 2016
Volunteer
● Supervised the sign in station.
● Organized the list of volunteers and
provided them with the necessary
precaution information.
● Kept the area organized and made sure
the event went smoothly.