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To Study The Industry-Institutes Interface With Reference To Management Education in RTM Nagpur University, Nagpur
To Study The Industry-Institutes Interface With Reference To Management Education in RTM Nagpur University, Nagpur
human resource management, international business and While assessing above question it has been observed that
marketing as fundamental to MBA programs. However, out of total 92 respondents, Majority of respondents are
consistent with their observations concerning the need agreed that their Institute or Industry has an Industry-
for flexibility and relevance, they identify that many Institute-Interface and some respondents are disagreed.
scholars frequently put forward some subjects for the Total 41 (43%) respondents are agreed, 10 (10%) are
curriculum addressing areas such as: entrepreneurship, agreed, 25 (26%) respondents are neutral, 12 (13%)
information technology, international human resources respondents are disagreed, and 4 (4%) are strongly
management, global environment, production, disagreed.This shows that either institute of RTM,
operations management, business ethics is an emerging Nagpur University or industry has Industry-Institute-
issue that can be seen as a critical cent of an MBA Interface.
program to broaden the outlook of future managers so as Que.2: Is your Institute / Industry approaches for Guest
to tackle key issues now facing business. lecturer, seminar, case study, workshop, research
Research Methodology: project, placement, skill development program on
This study used primary as well as secondary data. All regular basis?
the primary Data is collected by mail survey
(GoogleDoc) and by using secondary sources which
includes Business Magazines, News papers, Internet and
Journals.
48%
Objectives of the Study:
To identify the benefits of Industry Institute
Interface.
To find out the approach of Institute and 46 24%
Industry of RTM Nagpur University. 19%
To make suitable suggestions for development 18
23
of industry and institute. 5%
5
0%
0
Some Reflection of Industry-Management Institute
Strongly Agree Neutral Disagree Strongly
with reference to RTM Nagpur University, Nagpur Agree Disagree
To do so a questionnaire survey has been made among
92 respondents including Academicians, Industry Fig. 2 shows the response of Institute-Industry Approach
personnel and Alumni from Management Institute from While assessing above question it has been observed that
RTM Nagpur University, Nagpur. The questionnaire has out of total 92 respondents, majority of respondents are
been developed keeping in mind the industry and agreed that their Institutes or Industry approaches for
management institute interaction and the requirement of Guest lecturer, seminar, case study, workshop, research
the present day industries. project, placement, skill development program on
Que.1: Is your Institute / Industry has a Industry- regular basis. Total 46 (48%) respondents are agreed, 18
Institute-Interface? (19%) are strongly agreed, 23 (24%) respondents are
neutral, only 5 (5%) respondents are disagreed. There is
mixed reaction from respondent that the management
43% institute or Industries approaches for Guest lecturer,
seminar, case study, workshop, research project,
placement, skill development program on regular basis.
Que. 3: Can you share / ask employability skills
26% requirements while syllabus framing?
41
25 13%
10%
10 12 50%
4%
4 48 23%
9%
9 21 8%
8 6%
Strongly Agree Neutral Disagree Strongly 6
Agree Disagree
Fig. 3 shows the response of Syllabus Framing It is able to get fresh and well trained technical
personnel i.e. ready to employ executives.
While assessing above question it has been observed that
Industry can get their research work done
out of total 92 respondents, Majority of respondents are
through institutions and save cost of R&D.
agreed that they share / ask employability skills
Reduction in recruiting costs. Cost effective
requirements while syllabus framing. Total 48 (50%)
productivity.
respondents are agreed, 9 (9%) are strongly agreed, 21
Social image and publicity
(23%) respondents are neutral, 8 (8%) respondents are
For the Faculty:
disagreed, and 6 (6%) are strongly disagreed. This
It gives good understanding of the industry and
shows that the industry people share or academicians
helps in building up of useful case studies for
also asking employability skills requirements while
improving the quality of future teaching.
syllabus framing.
It provides an ability to identify research
Difference in industry needs and educational
programmes of industrial importance.
curriculum: Industry needs are constantly changing.
Teachers should use case studies and other
However, the curriculum in business schools is not
database, virtual education to derive experience
changed as regularly as required by the industry.
For the Students:
Moreover, there is no uniformity in the standard and
Gaining real life experiences.
quality of education provided. Since most of the
Application of theoretical knowledge.
management graduates and post-graduates are primarily
Enhancement of oral and written skills.
absorbed by the industry, there is a need to match the
Decision making on career choice.
curriculum and structure of management education to
Pre-placement Opportunities
industry requirements
Understanding the work culture of industries.
Benefits of Industry- Institute Interaction:
Industry-Institute Joint Efforts:
Close interaction between the institute and the industry
Jointly Conducting Training / Awareness
is seen as the platform for showcasing best practices,
Programme for Industry / Institute People.
latest technological advancements and their
Organizing seminars / conferences / Awareness
implementation and impact on the Industry. It is
Programme for Industry / Institute People.
basically considered to improve the quality of technical
Undertaking Any Social Responsibility.
and vocational education adequately to meet the needs
Industry-Institute merger / adaptation of
of the industry and economy. Mutual benefit is derived
institutes / programmes by industry.
from the shared expertise and experiences between the
Platform for Industry –Institute –Interaction:
industry and the institute.
Establishing Entrepreneurship Development
Benefits for different shareholders are as follows:
Cell at the institute level. (AICTE role)
For the Institute:
Conducting action Research by making
Greater resource generation.
intensive interaction with the industry.
Makes learning process more interesting and
Governing Body Members: provide guidance
motivating by bringing in knowledge of current
for improving efficiency and effectiveness of
trends and best practices in management
institute programs, new courses, activities and
Collaboration, material support, consultancy and
administration; ascertain if teachers are
recognition for teachers.
delivering relevant knowledge; manage institute
More relevant curriculum.
branding and promotion plan
Industry exposure and experience of working in
Syllabus advisory Panel: Syllabus Advisory
cross-functional teams for students leading to
Panel, Visiting Lectures from industry: Analyze
good placements
the gaps between syllabus and industry practice
Positive image in minds of the students, society
and eliminate those gaps, add relevant subjects
and accreditation society
to improve knowledge and skills of students to
For the Industry:
make them industry-ready
It can have access to the latest technological and
Chief Guests, Key note speakers, Invitees at
management developments.
summits, workshops, seminars, launch of new
Industry can keep their workforce updated in
courses brings in external view of management
terms of skills and knowledge through refresher
education. Arrange Webinars for those who
Courses and other training programmes
cannot be physically present
conducted by the institutes.
Alumni Association and Alumni Meet: Industry members as judges/experts for various
Interaction of students and teachers with Alumni competitions
working in the industry
Institute, Teachers and Students can be members
of Professional Bodies to attend and get benefit
of their programs
CONCLUSION:
There is a need for a more enhanced partnership
between higher education and the business community.
As India moves further towards a more knowledge
dependent economy, we need to look increasingly to
how universities can work with business to advance the
process of innovation and renewal across all industry
sectors. This should lead to a higher level of interaction
and seamlessness between business and higher
education. Even from the respondent with reference to
RTM Nagpur University, it proves that s institutes of
RTM, Nagpur University or industry has Industry-
Institute-Interface, while syllabus framing, there is
coordination between Institutes and Industry and
positive approach for Guest lecturer, seminar, case
study, workshop, research project, placement, skill
development program on regular basis.
References:
[1]. Smruti Patre and Rashmi Gupta: “A study on the
perceptions of management institute faculty towards
HRD Culture, with reference to Nagpur University” the
IUP journal of Management research Vol-X, No-4,
article No-44
[2]. Abhijit Bora, “Higher Education: A Few Stray
Thoughts, University News, Weekly Journal Higher
Association of Indian Education Universities, Vol - 49,
Nov 14-20, 2011
[3]. http://www.bizresearchpapers.com/7.Segon.pdf
[4]. Martin Michaela (2000) “Managing University
Industry Relations: A study of Institutional Practices
from 12 different Countries” International Institute For
Educational Planning/UNESCO
[5]. Expectations of Industry from Management
Institutes – An all India survey conducted by NMIMS
during 2002-2003 with financial support from AICTE.
[6]. Paul Saibal (2010) “Industry Institute Interaction for
Long Term Benefits” Features SME World
http://www.smeworld.org/story/features/industry-
academia-interaction.php
[7]. Technical Teachers Training Institute Chandigarh
(1997). Handbook on Industry-Institute Interaction. Him
Khand Printers. Chandigarh