MIS and Covid-19

The consequences of Covid-19 are very much unpredictable and felt by the whole world.
Industries are getting shut downed. The world of work is being highly affected by this pandemic.
It is also a big threat to the public health, economy and social disruption threatens the long term
livelihoods and wellbeing of millions. Also heavily affecting labor markets, global supply chains
and leading to widespread business disruptions.

For this today we will discuss about how today’s situation creating Challenges for Marketing
Information System and what will be the Solutions and Opportunities for the time being.

Failed to do proper market examination

Less production of goods

Shortage of workers

Lossing profit and revenue

Stoppage on foreign Trading

Loosing market share

 • Artificial Intelligence can support three important
Operationalize AI in business needs: automating business processes, gaining
Business insight through data analysis, and engaging with
customers and employees. Example: IBM Watson

• Gathering new ideas for finding customer needs,

Generating New Ideas customer approces, solution of thier problems during
Covid-19. Market Survey through online platform,
knowing competitors strategy.

• Slightly change on business model can help to perform

Adding New bussiness more sharply. Those businesses which are only connected
Model in physical communication can use the digital platforms.
E-business can be a good choice for the pandamic.

• In the corporate world and economy, the coronavirus is

making a big dent.The government is working to pass
legislation to aid mid & small-level businesses and
individuals negatively affected by the virus. It includes
Fedral Relief some of these things –
• ● Federal disaster loans with low interest
● A tax credit to employers
● Deferred federal income tax

• One of the easiest ways to smoothen the cash flowing

process is through getting a down payment for your
services and products. The down payment should
Cash flow management include all the related expenses associated with the
project, or sale, or profit. Having a good relationship
with vendors and customers helps to smooth the
cashflow.

• For the pandamic many companies asked to work from

home. To get good result implementing remote work
monitoring is necessary. It will help to :
Employee Engagement & • ● Enhance employee productivity
● Save and secure confidential information
Productivity ● Avoid issues related to a data breach
● Check employees productive and non-productive
hours
● Quick & Easy Attendance Management.
 Online businesses are growing repitedly

Demand for technologies based on IT is

increasing.

Streaming Services are booming.

Ex: Netflix has 15.8 million new subscriber
ALT Balaji subscription up by 60% in this
pandamic

Supermarkets sales has been increased by 25%

Online classes and seminers.

Ex- Zoom expecting 200 - 300% revenue in
2020 ,Fitness class provider PELETON
increased their revenue by 14%

Though Covid-19 creating many problems in our day to day life but it has given a break the
nature to heal up. Pollution has decreased and many changes has come in our lifestyle.
 Reference

1. https://www.accenture.com/fi-en/about/company/coronavirus-business-economic-impact
2. https://home.kpmg/xx/en/home/insights/2020/03/the-business-implications-of-
coronavirus.html
3. https://www.ilo.org/empent/areas/business-helpdesk/WCMS_741005/lang--en/index.htm
4. https://customerthink.com/7-strategic-solutions-to-keep-your-business-floating-during-covid-
19-crisis/
5. https://www.ibm.com/impact/covid-19/business-solutions
6. http://fedexbusinessinsights.com/en/sme/7-business-solutions-in-response-to-covid-19/

Regards:

Ehsanul Haque Fahim

11th Batch

B-160204025