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University of the East – Manila

C. M. Recto, Manila
Senior High School Department

UrbanÈxit

A Business Plan Presented to


Senior High School College of Education
University of the East – Manila

In Partial Fulfillment of the requirements for


Business Entrepreneurship
HBN 123

By

Asuncion, Kyla Nicole Davidao, Dana Marie


Aurellano, Denise De Guzman, Racel Anne
Bagsic, Armina Del Monte, Emmanuel John
Baluan, Gina Del Rey, Rejinah Fe
Balverde Geneva Dizon, Jade
Baranda, Venus Eugenio, Angelyn
Brillantes, Mark Devon Ferrer, Kyla
Buarao, Paul Jalova, Camille Joy
Capinig, Sophia Marie Jaud, Czar John
Carina, Richaella Marie Lamit, Charles Henry
Cerilo, Carlo
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

TABLE OF CONTENTS

PAGE

I. Introduction .............................................................................. 1

A. Rationale and Its Background ............................................ 1

B. Mission, Vision and Objectives .......................................... 1

II. Project Summary .................................................................... 3

A. Name of the Firm .............................................................. 3

B. Business Location ............................................................. 3

C. Brief Description of the Business ...................................... 3

III. Management and Personnel Components

a. Organizational Charts ………………………………………... 7

b. Job Description………………………………………………….8

IV. Marketing Studies ………………………………………………. 12

A. Market Profile ……………………………………………….. 12

B. Demand Analysis …………………………………………… 12

C. Supply Analysis …………………………………………… 13

1. Source of Product Supply ……………………….. 13

a. Local Supply…………………………………… 13

2. Factor Analysis of the Past and

Future Supply Chain …………………………….. 13

D. Competitive Analysis ……………………………………. 14

E. Program Analysis of Marketing Strategies …………… 15


University of the East – Manila
C. M. Recto, Manila
Senior High School Department

1. Geographic Segmentation Strategy …………... 15

2. Psychographic Strategy ………………………... 15

3. Demographic Segmentation Strategy ………… 15

4. Pricing Strategy …………………………………. 16

5. Channel of Distribution …………………………. 16

6. Promotion and Advertising …………………….. 17

V. Production …………………………………………………… 18

A. Product Specification …………………………………… 18

B. Production Process …………………………………….. 19

C. Plant Related Capacity ………………………………… 21

D. Machinery and Equipment …………………………….. 22

E. Plant Location …………………………………………... 22

F. Building and Facilities……………………………………22

G. Raw Materials ………………………………………….. 23

H. Power Supply and Utilities ……………………………. 23

I. Production Cost ………………………………………... 23

VI. Chapter VI……………………………………….………..….26

VII. Financial Studies……………………………………………..29

a. Total Project Cost……………………………………......29


b. Financial Statements…………………………………….29
c. Return on Investment………………………………..…..30
d. Breakeven Analysis……………………………………...31
e. Capital Investment………………………………..….......32
Appendices…………………………………………………………….33
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Acknowledgement

First and foremost, praises and thanks to God, the Almighty for His showers of

blessings throughout our business plan work and upon its completion.

We would like to express our deepest gratitude to our Entrepreneurship adviser,

Mr. Michael Agbulos, for the guidance and full support during the process. His vision,

sincerity and motivation is what drove us to push through and complete the entire

paper. He has thought us the basics up until the complex parts of the business plan with

patience and dedication. It was a great privilege and honor to work and study under his

supervision.

For the parents, it is our honor and pride to say that finally we were able to finish

this paper. It is not possible without their financial support, love, care and prayers.

Through this paper we were able to learn a variety of things from the selling

period up until the closing. It has helped us to become more competitive in different

aspects. It was a great experience and one of the best. It is our pact that we will live

right after with pride that we were once an Urban Warrior and it is embedded on

ourselves that for a span of time, we were able to give great service to our fellow

warriors.
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Chapter I

Introduction

A. Rationale and Its Background

UrbanÈxit is a business that offers Tumbler as its main product. Inspired by the

theme of urban street, the company offers high quality outputs materializing the

essence of style and swag. Depicted on its name, Urban as the theme and Èxit as a

Catalan word for success, the focus of the business is to provide worthy products and

service while fulfilling the company's goal in gaining profit. Water is essential in our body

and it is already highly accessible to every UE students. For this reason UrbanÈxit

come up with the idea of stepping up the usual water bottle people have into a more

stylish drinking flask. Urban Street is now a trend in and out of school, upon

materializing it into a Tumbler we are eager to bring you a bottle like no other that is

highly convenient to bring and goes along with your everyday style. Many of us still

consume plastic water bottles which is not friendly in our environment, the main goal we

are aiming to achieve was to lessen the use of plastic and divert the attention of the

students in using a durable water container.

B. Mission, Vision, and Objectives

Mission

UrbanÉxit's mission is to innovate every item that we offer into a modern and

stylish product. We strive to do this by developing urban active lifestyle items with the

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use of high-performance technology and upgrade products with a distinctive style to

bring customer satisfaction.

Vision

To be a nationally recognized provider of urban active lifestyle items with its high-

quality input to bring satisfaction and long-term relationship with our customers.

Objectives

 To produce a high-quality product

 To change the traditional flask into a modern and stylish product.

 To achieve an innovative product for the consumers.

 To satisfy the needs and preference of the consumers.

 To achieve at least 95 percent positive customer feedback.

 To increase the advertising activities each month.

 To make sales and marketing a priority.

 To build and nurture customer relationships.

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Chapter II

Project Summary

A. Name of the Firm

UrbanÈxit is derived from the words “Urban” which is related to city and “Èxit” as

a Catalan word for success. It only signifies our passion to thrive amidst the competition

and become the number one provider of innovative products to our well trusted

customers.

B. Business Location

Urban Èxit is located at University of the East - Manila, which is along C.M. Recto

Avenue. Our booth is found in the POD-CIT building of the university on the ground floor

level.

C. Brief Description of the Business

1. Brief history or how the business was organized

The reason behind the existence of UrbanÉxit is to give consumers the pleasure

in each and every product that is manufactured by the Production Department. In

addition, the company also aims to offer innovated products to ensure the originality in

terms of concepts and ideas. The company also aims to be a self-expression to the

founders in which, the concepts and ideas that are being generated are from the

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different departments. Other than that, the existence of the company varies on the

income potential that the company embodies. UrbanÉxit can be a profitable institution in

which it is an essential objective of a company. The UrbanÉxit was founded by students

from ABM 12 - 3P of the University of the East. Under the UrbanÉxit is the General

Manager, Czar John S. Jaud, Assistant General Manager, Kyla C. Ferrer, followed by

the Department Heads Racel Anne V. De Guzman, Kyla Nicole E. Asuncion, Armina M.

Bagsic, Carlo Cerilo, and Rejinnah Fe Del Rey. The founders established UrbabÉxit to

provide products inspired by street style and reflects success that every customer can

use in their daily life. Our company name "UrbanÉxit" simply means Street Success. We

came up with the word "Éxit" translated from Spanish word means "success". We added

the name "Urban" to add some style connected to our product and to gain the interest of

our target market through our street theme. We believe that the business we are

building will lead to success that is how we came up with our company name.

2. Highlights of the findings in every phase of the business

SWOT Analysis

Strength

• Eco-friendly and reusable

• Unique product design and style

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• Great team marketing strategy

• Always seek for innovation towards our goals for the company

• Product packaging uniformity

• High product specialization, higher quality assurance

Weakness

• Limited time to generate profit or meet the quota profit

• Unstable supply of product

• Limited number of employees

• Limited product scope

• Low differentiation unless specifically using target market

Opportunities

• Distribution: Increasing the distribution of the product

• Maintaining the high quality of the product

• The place of the business enterprise is accessible to the target market.

• Green Marketing, CSR

• Diverse target market via component of lifestyle

• Suitable for the athletes in the market place.

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Threats

• Regional Competition is becoming a deterrent challenge to industry growth and

hence the increase of local competition is also becoming a threat

• Diluting brand image with new products

• Highly dependent to external suppliers

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Chapter III

Organizational Chart

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The General Manager, Czar John S. Jaud, oversees the work of the

department managers and productivity of the employees. Sets as an example and

overall command for the company's decision making and spearheaded the

implementation of policies, rules and guidelines.

The Assistant Manager, Kyla C. Ferrer, helps the general manager in decision

making and strategic planning. Monitors and evaluate the performance of each

department and delegates the task for each department.

The Finance Head, Carlo Cerilo, performs variety of duties including the

monitoring of cash flows in the company. The head is also responsible in ensuring all

accounting activities comply with regulations. Maintaining the department’s objectives is

the job of the head.

The Accounting Staff, Emmanuel John del Monte and Paul Adrian Buarao,

performs a variety of duties such as preparing financial reports, assisting with audits

and budgeting processes, and recording financial transactions.

Production Manager, Kyla Nicole E. Asuncion, is responsible for planning and

organizing production schedules. As well as in evaluating the products and raw

materials needed. Planning, negotiating, and agreeing with the budget and timescales

with the managers. Lastly, is in charge of delegating task and oversee the process that

is done by the production staffs.

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The Purchasing Agent, Denise P. Aurellano, obtains standards and

specifications by verifying, preparing, and forwarding purchase orders, analyzing price

proposals. Verifies receipt of items by comparing items received to items ordered;

resolves shipments in error with suppliers.

The Quality Control Coordinator, Jade Antonette Dizon, avoiding errors and

defects or testing the product quality. Seeks to ensure that the accuracy of

manufactured product is in their true value or good quality.

The Estimating or Cost Manager, Camille Joy J. Jalova, the role of this

manager is to know the cost of resources such as: the raw materials and labor. The

manager aims to know which would benefit the company when it comes to the

production process. Choosing wisely and effectively is done in estimating the resources

for the production of goods and products.

The Warehouse Managers, Angelyn Eugenio & Dana Marie Davidao,

responsible for inspecting the supplies of the company and verify if all necessary

resources are available for the operations. Contributes to the team effort.

The Manufacturing Officer, Geneva Mae Balverde, guarantees that each

product is made and designed according to the manager's objective.

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The Marketing Head, Racel Anne V. De Guzman, leads all of the marketing

activities from social media and digital campaigns to advertising and creative projects.

The role of the marketing head is to define and manage brand, to lead the employees in

conducting a marketing plan, monitoring and managing social media and creating

marketing and promotional materials. This also includes developing plans to help

establish our brand, allocating resources to different projects and setting short-term and

long-term department goals. The marketing head should coordinate with the accounting

head for the funds and with the production head for the execution of the promotional

materials.

Market Research Analyst, Gina M. Baluan, is responsible for working with the

people who are developing and building a new product or service. And also to analyze

the current market and competition to help those developers figure out what customers

want and how a new product can be successful in the market.

Advertising Coordinator, Sophia Marie Capinig, is involve in all aspects of

preparing and presenting a product to attract customers, and advertising is the specific

part of that process that introduces the customers to the product. The advertising

coordinator oversees TV commercials, print ads, billboards and direct mailings.

The Sales Manager, Armina M. Bagsic, is responsible for leading a sales team

by providing guidance, setting sales quotas and goals, creating sales plans, analyzing

data, assigning sales territories

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and building our team. Also, responsible for not only selling but also maintaining

and improving relationships with the client.

The Sales Associate, Charles Henry Lamit, responsibilities include working

closely with customers to determine their needs, answer their questions about our

products and recommend the right solutions.

The Sales Associate, Mark Devon Brillantes, duties are to welcome customers

to the store and answer their queries and to be able to promptly resolve customer

complaints and ensure maximum client satisfaction.

The Human Resource Head, Rejinnah Fe Del Rey, is responsible in keeping all

the records for each employee and is accountable for any files which may be misplaced

or loss. The head is in charge to manage people, oversees their performance and

observe ethical guidelines in the workplace.

The Human Resource Staffs, Richaella Marie Carina and Venus Baranda,

are responsible for monitoring the time-in and time-out attendance for each employee

and deduct all the taxes from the payroll of the employees.

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Chapter IV

Marketing Studies

A. Market Profile

The company had encountered different types of customers during the selling

period. The customers that we had encountered are the students from pre-school to

college students, teachers/professors, school staff and other people from outside the

school. We created different avenues and marketing strategies to reach and satisfy our

market segments. From identifying and analyzing the needs of every customer to

establishing different marketing strategies that will fit best to our company.

B. Demand Analysis

Table 1. Representation of Consumers

Students 500

Teachers 30

Staffs 10

The consumers we had are mostly students of University of the East, Manila

Campus. There are only few teachers and staffs who bought our product. For the next

five or ten years, we are expecting that our target market will be wider and our

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innovation will lead to a higher demand and larger number of consumers who are

willing to buy our products.

C. Supply Analysis

1. Source of Product Supply

a. Local suppliers

The supplies used by the company for the production are sticker papers,

wallpaper stickers, plastic package bags and folders which are all supplied from Odeon

Terminal Mall at Sta. Cruz, Manila. The two types of sticker papers are polyester for the

logos of the company placed on the urban flask tumblers and pens while the other type

is vinyl which is used for the sticker names on customized products and for the

streeckers. Folders are used to make boxes for the packaging of the tumblers and to

make holders for the pens, while the wallpaper stickers are for the design of the

packaging. On the other hand, plastic package bags are for the container of the

streeckers.

2. Factor Analysis of the Past and Future Supply Chain

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D. Competitive Analysis

Several companies which are considered as indirect competitors offer variety of

products in which, it is not directly affecting the sales of the company because of having

different end goals. On the other hand, the company Cupablecup Corp. offers a

substitute product that matches one of our products. They offer foldable cups in which a

great competition to our tumblers by considering the functions of each product.

Comparing to your product, there are also varieties of product in terms of colour but not

in the size.

The strengths of these products are their marketing strategies and distribution

channels. They offer products on-hand without pre-orders. Their inventory is sufficient to

the target market of the company. In addition, they also sell their products online

resulting to more opportunities of sales. Their product price range is around Php130 –

Php 170 per piece. It is a strength compared to the price range of the tumblers of

UrbanExit which is around Php210 – Php230 considering the target market.

The weaknesses of these products are the raw materials that are used and the

preferences of the consumers. In contrast to the product of UrbanExit, the tumblers that

are offered are made of stainless steel which is highly durable comparing to the foldable

cups which are made of silicon designed for its foldable feature. In addition, quality

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products are what consumers are craving for. Stainless steel tumblers also have an

advantage for it is able to maintain the certain temperatures inside.

E. Program Analysis of Marketing Strategies

1. Geographic Segmentation Strategy

Our booth is located at POD-CIT Ground Floor, University of the East - Manila.

Our booth is accessible for all the students, teachers and employees in the university

and it's near to the library and canteen. Our company will market our high quality and

low-cost products to all the students and we also offer pre-orders outside the university.

2. Psychographic Strategy

Our target markets are elementary, junior and senior high school, and college

students in any academic track and courses. And also, all the faculty, and employees of

the University of the East.

3. Demographic Segmentation Strategy

The demographics of our target market specifically the age ranges from 12 years

old to adults and also seniors. Our products were created for male and female, also it is

affordable so there is no specific income needed for our target market.

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4. Pricing Strategy

Since the geographical area of our target market is in a school, we strategized

the price of our products to be affordable yet good quality for students and teachers.

The price of our products suits the everyday allowance of students and most

importantly, even if the price were affordable, it does not compromise the quality, and

customers may also have their products customized.

5. Channel of Distribution

The channel of distribution of our company starts from the producers and

suppliers of our products and other materials for our product specifically the tumblers,

pens, stickers, and packaging. The tumblers and pens are bought to the suppliers as

wholesale since we order in bulk after that, we are the ones who customize the tumbler

and pens depending on the consumers’ preference, while the stickers were produced in

collaboration of the production and the marketing department. After that we sell it in our

company’s booth directly to the customers.

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6. Promotion and Advertising

The UrbanÉxit used print media, social media and went to every classroom in the

FD building to promote and advertise our products. We used social media to easily

disseminate the information about our company and our products. Our social media

pages such as Facebook, Twitter, and Instagram are very active because hundreds of

social media users have already followed our pages. We chose to have social media

pages to easily promote and advertise our products and we are now also in the Modern

Era where most of the people have their own social media accounts. We also had print

media specifically giving fliers to potential customers. During our selling week, we also

had a room-to-room promotion in which we introduced our company and our products.

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Chapter V

Production

A. Product Specification

UrbanÈxit Co. is offering three main products inspired to the city theme. All the

names are derived from the urban which makes it unique. The following innovations are

made to the products to satisfy the customers:

 UrbanFlask is a container for both hot and cold beverages. The vacuum inside can

sustain the desired temperature for almost 6 hours. It comes with a metallic finish

and customizable for a name imprint to show ownership. The outside cap is secured

with a lock. The available colors are red, pink, mint green, black and gold. It costs

210 pesos for only logo imprint and an additional 20 pesos for the name.

 Streeckers is a name derived from street plus stickers. It comes with different

variations such as Kawaii, Pinoy, Swag, Pixels, Vintage, and etc. The images are

printed in both transparent and vinyl type of paper. There are 5 pieces each pack for

every category costing 20 pesos. It is recommended to be use for phone cases,

laptops, and notebooks.

 Ink Ave Pen is a multipurpose pen with metallic furnish. It is available in colors red,

blue, black, silver, and gold. The tip is designed to be a stylus for any gadgets. It has

a U shaped edge fit for any phone to serve as a stand. The other end is for the pen

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itself which is contractible upon twisting. The flat hook on the upper part of the pen is

customizable with a name imprint on a white sheet. Its triple purpose makes it

unique and convenient for the everyday use of the consumers.

B. Production Process

Ink Ave. Production Process

Ink Ave.

Step 1: From the suppliers Step 2: Customizing of Step 3: Packaging of pens

pens
To get the raw From the packaging of

materials, it is by ordering The customizing of the pens, we cut of some

to the supplier of the pen the Ink Ave. pens are folders and apply some

and paying it. After in 2-3 days of design on it with our logo.

ordering, the delivery of production. By printing Cutting a little for the

raw materials will be all the names of the metallic wire to have the

shipped at our location. customers and apply it pen stick to it.

When the orders have on the pen with our

arrived, the production will logo.

undergo on process.

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UrbanFlask Production Process

Urbanflask

Step 1: From the suppliers Step 2: Cutomizing of Step 3: Packaging of

urbanflask Urbanflask
To get the raw materials of

the urbanflask, it is by The customizing of For the packaging of

going to the location of the the Urbanflask are in 4- the urbanflasks, we got to

supplier by ordering the 7 days of production. made a box by cutting a

tumblers and paying it. From all the printing the folder. Measuring the size

After ordering, the raw names of the cutomers for the bottle will fit the

materials will be claimed and our logo, then we box.

right away after paying. attached it to the

When the orders have tumbler.

claimed, the raw material

will go to our location and

the production will undergo

on process.

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Streeckers Production Process

Streeckers

Step 1: Designing of Step 2: Printing of Step 3: Packaging of

stickers Stickers stickers

By designing the For the printing of the After the printing

stickers, we distribute each stickers, after the process, the stickers will

and everyone’s ideas, choosing the official be cutted out based by the

compiling a it and stickers, the printing theme followed by the

choosing what is the best process will undergo. packaging of the stickers,

designs to publish by putting all the stickers

to a mini resealable plastic

packaging by theme.

C. Plant Related Capacity

The Urbanexit Co. will only receive pre-orders for the urban flask tumblers

because it will take a long process and as it will be customized, the number of pre-

orders for a day will be made the next day. While for the ink ave. pens, each day we will

produce 10 pieces for each color for orders that are not customized but for those who

want their pen customized, we will only receive pre-orders that will also be made the

next day. For the streeckers, we will produce 20 pieces for each theme each day and

will receive pre-orders that will also be made the next day.

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D. Machinery and Equipment

UrbanÈxit machinery and equipments mainly focuses on manpower. The

UrbanFlask is purchased to the supplier and customized with a name imprint through a

sticker paper. The names are processed through a computer, printed on a paper and

outlined by the use of cutter. Each letter are transferred from the paper sheet to the

bottle surface by a transfer paper. Each name print costs 15 pesos and additional 5

pesos for the logo.

Ink Ave. Pen is also customized through a sticker paper printed with a name

covered with another layer of transparent sticker sheet for double protection. The logo is

also printed and being cut then stick to the surface of the pen by the production team.

Each print costs .25 cents for both name and logo.

Streeckers are being processed through a computer. Edited on the phone,

transferred on the PC and printed in a sheet of vinyl and transparent sticker paper. It is

manually cutted out by the manpower of the production team then packed to a small

plastic container with its label. Each print for every pack is only 5 pesos and additional 2

pesos for the packaging.

E. Plant Location

For the URBANFLASK

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For the INK AVE. Pens

F. Building and Facilities

Urban Èxit is located at University of the East - Manila, which is along C.M. Recto

Avenue. Our booth is found in the POD-CIT building of the university on the ground floor

level.

G. Raw Materials

1. Sticker paper – Used for Streekers, Customization of Stylus Stand Pen and our

Logo.

2. Transfer paper – Used for the Customization of the Urban Flask.

3. Wallpaper – Used for the Packaging of Urban Flask and Stylus Stand Pen.

4. Folder – Used for the Packaging of the Urban Flask and Stylus Stand Pen.

5. Metallic Wire – In order to attach the pen to the packaging.

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H. Power Supply and Utilities

Our company used electricity as our main utility in order to sell our products. We

disposed our waste properly so that it won't affect the environment. We also complied to

all of the requirements of the municipal before our selling period.

I. Production Cost

UrbanExit Co. markets different varieties of products consisting of UrbanFlask,

Ink ave, Streeckers and Paper soaps.

 UrbanFlask

The production for each bottle is amounting to ₱90 for the tumbler, ₱5 for its

packaging, ₱20 for the customization with logo for each bottle that totals the amount of

₱105 for the cost of production for each product.

 Ink Ave. Pen

The producing each pen is comprising of: ₱18 for each pen, ₱1 for the customization

of each pen and ₱5 for the packaging which is good for 20 pieces. The amount of ₱24

is the total cost of production for each product.

 Streeckers

Each resealable plastic is capable of producing 20 pieces priced at ₱15,

Transparent sticker paper priced at ₱90 can produce 10 pieces of stickers. It cost ₱10

for the printing of the stickers.

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 Soap paper

Each soap paper cost ₱15.

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Chapter VI

Advertising the Job Needed

In advertising the company and the products, certain departments handed out

freebies during the kickoff of the various business and also flyers that include the

products in its content. Employees also went from room to room in order to advertise

the business and it available products.

Application Requirement

Resume – This contains applicant’s strengths, weaknesses, skills, basic

information of himself or herself and job description.

Hiring Process

Salary, Wages, and Working Hours

The minimum wage of every employee is 579,00php per day and the normal

hours of work an employee has to render must not exceed eight hours a day and should

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be exclusive of the one 1hour daily lunch break. If one exceeds to minimum hours,

he/she will have an overtime payment or night differentials if working at night.

Benefits

Each and every employee should have the benefits in what company he/she in.

Some benefits that an employee can benefit are the followings:

 Holidays

 Healthcare

 Sick Leave, Paternity Leave, Bereavement, Solo Parent Leave

 Overtime pay

 Premium Pay

 Night Shift Differential

 13th Month Pay

 Separation Pay

 Retirement Pay

Training and Development

Each department head was informed of their assigned task in regards of their

respective department and have delegated certain tasks to their staff.

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Promotions Procedure

The promotions procedure of UrbanExit utilized certain social media platforms in

order to promote its products and the business information. Social media platforms were

used namely:

 Facebook

- A facebook page of the business contains its available products, and the

respective photos of the employees

 Instagram

- An Instagram account contains photos of the products, in its available color,

category and price, and occurrence in the booth of the business

 Twitter

- Tweets were made by the employees to promote their products. It also

includes the product’s available color category and price.

 Messenger

- Mydays on messenger were posted to update potential customers with the

business’ offered products. By mydays, customers were also able to

message the page or the employees directly to place orders.

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Chapter VII

Financial Studies

A. Total Project Cost

UrbanExit Company
Total Project Cost
As of December, 2020
Expenses
Supplies Expense PHP 3,117.00
Cost of Goods Sold PHP 10,115.00
Advertisement Expenses PHP 535.00
Miscellaneous Expenses PHP 1,970.00
Representation Expense PHP 553.00
Freight – in PHP 125.00
Reimbursable Expense PHP 3,191.00
Salaries Expense PHP 9,450.00
Total: PHP 29,056.00

B. Financial Statements

UrbanExit Company
Statement of Comprehensive Income
As of December, 2020
Sales PHP 35,389.00
COGS PHP (4,370.00)
Gross Profit PHP 31,019.00
Expenses
Supplies Expense PHP (3,117.00)
Advertisement Expense PHP (535.00)
Misc. Expense PHP (3,581.00)
Representation Expense PHP (553.00)
Freight-In PHP (125.00)

Net Income PHP 23,108.00

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

UrbanExit Company
Statement of Financial Position
As of December, 2020
Assets
Current Assets
Cash PHP 32,528.00
Supplies PHP -
Merchandise Inventory PHP -
Total Assets PHP 32,528.00

Liabilities
Current Liablities
Accounts Payable PHP -
Total Liabilities PHP -

Owner's Equity
UrbanExit, Capital PHP 4,200.00
Additional Investment PHP 5,220.00
Total Owner's Equity PHP 9,420.00

C. Return on Investment

UrbanExit Company
Return on Investment
As of December, 2020
Sales PHP 35,389.00
Cost of Goods Sold PHP (14,485.00)
Gross Profit PHP 20,904.00
Supplies Expenses PHP (3,117.00)
Advertisement Expenses PHP (535.00)
Miscellaneous Expenses PHP (3,581.00)
Representation Expense PHP (553.00)
Freight – in PHP (125.00)

Net Income PHP 12,993.00

Assets

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Cash PHP 22,413.00


Supplies -
Merchandise Inventory -
Total Assets PHP 22,413.00

Return on Investment 58%

D. Breakeven Analysis

UrbanExit Company
Breakeven Analysis
As of December, 2020
Tumblers
Fixed Cost PHP 9,450.00
Sales Price PHP 210.00
Variable Cost PHP 105.00

Break-even 90

Ink Ave. Pen


Fixed Cost PHP 9,450.00
Sales Price PHP 45.00
Variable Cost PHP 24.00

Break-even 450

Streeckers
Fixed Cost PHP 9,450.00
Sales Price PHP 20.00
Variable Cost PHP 10.00

Break-even 945

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

E. Capital Investment

UrbanExit Company
Capital Investment
Capital
UrbanExit, Capital PHP 4,200.00
Additional Investment PHP 5,220.00

Total PHP 9,420.00

32
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Appendices

Total Sales

UrbanExit Company
Total Sales
Sales
February 3, 2020 PHP 940.00
February 4,2020 PHP 1,650.00
February 5,2020 PHP 1.015.00
February 6,2020 PHP 1,940.00
February 10,2020 PHP 1370.00
February 11,2020 PHP 825.00
February 12,2020 PHP 1,110.00
February 13,2020 PHP 25,625.00
February 21 ,2020 PHP 914.00

Total Sales PHP 35,389.00

Total Expense

UrbanExit Company
Total Expenses
As of December, 2020
Expenses
Supplies Expense PHP 3,117.00
Cost of Goods Sold PHP 10,115.00
Advertisement Expenses PHP 535.00
Miscellaneous Expenses PHP 1,970.00
Representation Expense PHP 553.00
Freight – in PHP 125.00
Reimbursable Expense PHP 3,191.00
Salaries Expense PHP 9,450.00
Total: PHP 29,056.00

33
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Payroll

UrbanExit
Payroll Fund, January 2020
Withhol Net
Name Salary ding Tax SSS PAGIBIG PhilHealth NSBT Salary
ER EE ER EE ER EE
JAUD, PHP PHP PHP PHP PHP PHP PHP PHP PHP
PHP
Timothee, 52,500 1,600. 800. 100. 100. 787. 787. 50,812 43,520
7,291.67
Chamalet .00 00 00 00 00 50 50 .50 .83
PHP PHP PHP PHP PHP PHP PHP PHP PHP
FERRER, PHP
31,500 1,600. 800. 100. 100. 472. 472. 30,127 27,994
Sariah, Dobrev 2,133.33
.00 00 00 00 00 50 50 .50 .17
DE GUZMAN, PHP PHP PHP PHP PHP PHP PHP PHP PHP
PHP
Cassandra, 23,100 1,600. 800. 100. 100. 346. 346. 21,853 21,400
453.33
Mondragon .00 00 00 00 00 50 50 .50 .17
DEL REY,
PHP PHP PHP PHP PHP PHP PHP PHP PHP
Reana Czaviah PHP
23,100 1,600. 800. 100. 100. 346. 346. 21,853 21,400
Xeverina, 453.33
.00 00 00 00 00 50 50 .50 .17
Amores
PHP PHP PHP PHP PHP PHP PHP PHP PHP
CERILO, Julius, PHP
23,100 1,600. 800. 100. 100. 346. 346. 21,853 21,400
Novachrono 453.33
.00 00 00 00 00 50 50 .50 .17
PHP PHP PHP PHP PHP PHP PHP PHP PHP
BAGSIC, Anniza PHP
23,100 1,600. 800. 100. 100. 346. 346. 21,853 21,400
Xyz, Montero 453.33
.00 00 00 00 00 50 50 .50 .17
ASUNCION, PHP PHP PHP PHP PHP PHP PHP PHP PHP
PHP
Eliah Kathryn, 23,100 1,600. 800. 100. 100. 346. 346. 21,853 21,400
453.33
Torres .00 00 00 00 00 50 50 .50 .17
AURELLANO,
PHP PHP PHP PHP PHP PHP PHP PHP PHP
Zendaya
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Maree,
.00 0 00 00 00 95 95 .05 .05
Coleman
BALUAN, PHP PHP PHP PHP PHP PHP PHP PHP PHP
Georgina 11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Blaire, Cara .00 0 00 00 00 95 95 .05 .05
PHP PHP PHP PHP PHP PHP PHP PHP PHP
BALVERDE,
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Mia, Manuel
.00 0 00 00 00 95 95 .05 .05
BARANDA, PHP PHP PHP PHP PHP PHP PHP PHP PHP
Quirstein, 11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Mortel .00 0 00 00 00 95 95 .05 .05
BRILLANTES, PHP PHP 0.00 PHP PHP PHP PHP PHP PHP PHP PHP

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Sanji, 11,130 920.0 460. 100. 100. 166. 166. 10,403 10,403
Vinsmoke .00 0 00 00 00 95 95 .05 .05
PHP PHP PHP PHP PHP PHP PHP PHP PHP
BUARAO,
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Kenji, Osama
.00 0 00 00 00 95 95 .05 .05
CAPINIG, PHP PHP PHP PHP PHP PHP PHP PHP PHP
Entice Ralene, 11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Esquivel .00 0 00 00 00 95 95 .05 .05
PHP PHP PHP PHP PHP PHP PHP PHP PHP
CARINA, Erica
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Mae, Morales
.00 0 00 00 00 95 95 .05 .05
DAVIDAO, PHP PHP PHP PHP PHP PHP PHP PHP PHP
Klare Desteen, 11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Montefalco .00 0 00 00 00 95 95 .05 .05
PHP PHP PHP PHP PHP PHP PHP PHP PHP
DEL MONTE,
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Penny, Wise
.00 0 00 00 00 95 95 .05 .05
DIZON,
PHP PHP PHP PHP PHP PHP PHP PHP PHP
Gjiovanna
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Louvelle,
.00 0 00 00 00 95 95 .05 .05
Grande
PHP PHP PHP PHP PHP PHP PHP PHP PHP
EUGENIO,
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Alliana, Orme
.00 0 00 00 00 95 95 .05 .05
JALOVA,
PHP PHP PHP PHP PHP PHP PHP PHP PHP
Savion
11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Amethyst,
.00 0 00 00 00 95 95 .05 .05
Fajardo
LAMIT, Luke PHP PHP PHP PHP PHP PHP PHP PHP PHP
Ashton, 11,130 PHP 0.00 920.0 460. 100. 100. 166. 166. 10,403 10,403
Simpson .00 0 00 00 00 95 95 .05 .05

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

SSS R3

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

PHILHEALTH RF-1

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

LICENSES AND PERMIT

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

PICTURES AT WORK

 Human Resource Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

 PRODUCTION DEPARTMENT

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

 MARKETING DEPARTMENT

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

 ACCOUNTING DEPARTMENT

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University of the East – Manila
C. M. Recto, Manila
Senior High School Department

Summary Reports (UrbanÉxit)


Name Date Time Periods Department Job Description Remarks
General Booth set up,
1 JAUD, Czar John 03/21 7:00-5:00 Manager selling, closing Outstanding
Assistant Booth set up,
2 FERRER, Kyla 03/5 7:00-5:00 Manager selling, closing Outstanding
Marketing Booth set up,
3 DE GUZMAN, Racel Anne 03/6 7:00-5:00 Head selling, closing Outstanding
Human Booth set up,
4 DEL REY, Rejinnah Fe 03/4 7:00-5:00 Resource Head selling, closing Outstanding
Accounting Booth set up,
5 CERILO, Carlo 03/7 7:00-5:00 Head selling, closing Outstanding
Booth set up,
6 BAGSIC, Armina 03/10 7:00-5:00 Sales Head selling, closing Outstanding
Production Booth set up,
7 ASUNCION, Kyla Nicole 03/9 7:00-5:00 Head selling, closing Outstanding
Production Booth set up,
8 AURELLANO, Denise 03/16 7:00-5:00 Staff selling, closing Outstanding
Booth set up,
9 BALUAN, Gina 03/8 7:00-5:00 Marketing Staff selling, closing Outstanding
Production Booth set up,
10 BALVERDE, Geneva May 03/3 7:00-5:00 Staff selling, closing Outstanding
Human Booth set up,
11 BARANDA, Venus 03/11 7:00-5:00 Resource Staff selling, closing Outstanding
Booth set up,
12 BRILLANTES, Mark 03/13 7:00-5:00 Sales Staff selling, closing Outstanding
Accounting Booth set up,
13 BUARAO, Paul Adrian 03/17 7:00-5:00 Staff selling, closing Outstanding
Booth set up,
14 CAPINIG, Sophia Marie 03/14 7:00-5:00 Marketing Staff selling, closing Outstanding
Human Booth set up,
15 CARINA, Richaela 03/12 7:00-5:00 Resource Staff selling, closing Outstanding
Production Booth set up,
16 DAVIDAO, Sophia Marie 03/18 7:00-5:00 Staff selling, closing Outstanding
DEL MONTE, Emmanuel Accounting Booth set up,
17 John 03/21 7:00-5:00 Staff selling, closing Outstanding
Production Booth set up,
18 DIZON, Jade Antonette 03/3 7:00-5:00 Staff selling, closing Outstanding
Production Booth set up,
19 EUGENIO, Angelyn 03/19 7:00-5:00 Staff selling, closing Outstanding
Production Booth set up,
20 JALOVA, Camille Joy 03/15 7:00-5:00 Staff selling, closing Outstanding
Booth set up,
21 LAMIT, Charles Henry 03/20 7:00-5:00 Sales Staff selling, closing Outstanding

54
University of the East – Manila
C. M. Recto, Manila
Senior High School Department

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