LYALLPUR BUSINESS SCHOOL

GOVERNMENT COLLEGE UNIVERSITY

FAISALABAD
Marketing Management

(Mid Term)
Attempt all questions and submit PDF file of answer sheet on drlbs2021@gmail.com

Q2: You are a Marketing manager of National foods & co. The company going to lunch a new
“cooking oil” in the market. It’s your task to make segmentation, target market and position of
the new product.

Q3: Explain the in details the ten main types of What is Marketed? Also give the local example
of each type.