INDIGENOUS PEOPLE

SETTING:
TARGET AUDIENCE:
Ex. College students from specific universities in Manila
Netizens from different social media platforms (Facebook, Instagram, Twitter, Tik Tok and Youtube)
Student leaders
Teachers
DEMOGRAPHICS:

Timeline: ONE MONTH / 2 platforms a week

Youtube - Full Videos of the stories of the Lumad Community and their state will be seen here (Informative and Daily Live
of the Lumad parang Nas Daily)
- Webinars from Facebook can be uploaded here
- Virtual Tutorials about their language and culture

Tiktok - Same with IGTV Series Content 

(Fast Facts and short narratives)

Instagram - IGTV Series (Fast Facts and stories)

- Collaterals for fundrasing or donation drive
- Portrait of Lumad and their community and their products

Facebook - Webinars on the Current State of IP

- Collaterals (Infographics, DP Blast) to be powershared or blasted by volunteers or advocates 
- Online Shop or Selling of accessories, clothing and other things na na-produce nila

Twitter - Online Rally with a hashtag campaign

(3 weeks) TIMELINE
Week SUN MON TUE WED THU FRI SAT
No.
1
Fast facts & Fast facts & Fast facts & Fast facts & Promote the webinar
narratives stories narratives stories
(TikTok) (Instagram/ (TikTok) (Instagram/ (all platforms)
IGTV series) IGTV series)

2
Posting Lumads’ SELLING
portraits & Accessories and “KiHaPaLu”
“KiHaPaLu” products other items
Release of Infographics + DP Webinar
Webinar (Instagram) produced by
Blasts Lumads | Replay
(Facebook) (Facebook) Fundraising/ (Facebook) (YouTube)
Donation Drive
(Instagram)

3
Online Rally Informative and Virtual tutorials
Daily Live of about their
#SaveLumadSchools language &
the Lumads
#StopTheAttacks #KiHaPaLu
#HangadParaSaLumad
cultures
(YouTube)
(YouTube)
(Twitter)

Social media platforms: TikTok, Instagram, Facebook, Twitter & Youtube