APPENDIX OF THE STUDY

THE STUDY ON CUSTOMER SATISFACTION TOWARDS “SOFT DRINKS” IN

KARAIKUDI TOWN
1. Name :
2. Age : A) 10-20 B) 20-30 C) Above 30
3. Gender : A) Male B) Female
4. Occupation : A) Student B) Govt.Employee C) Private Employee D) Other
5. Family Size : A) 1-3 B) 4-6 C) Above 6
6. Marital Status : A) Married B) Un-Married
7. Monthly Income: A) Below 3000 B) 4000 – 5000 C) 6000 - 9000
8. Do u like any Soft drinks.? A) Yes B) No
9. If, yes which brand do you consume?
A) Maaza/Slice B) Pepsi C) Miranda D) Others
10. If other means please specify…………………………………..
11. For what purpose do you like this product..?
A) Taste B) Cost C) Quality D) Others
12. If other means please specify………………………………….
13. Which of the product induced you to buy this product.?
A) Advertisement B) Packaging C) Price
14. Who induced you to buy this product.?
A) Friends B) relatives C) Neighbors D) Others
15. How many times are you drink these soft drinks..?
A) Once B) twice C) weekly D) Monthly
16. If any of your family members use other brand..?
A) Yes B No
17. If yes means please specify…………………………………..
18. How many times you will drink these soft drinks per day..?
A) Once B) twice C) thrice D) above Thrice

19. The price of the soft drinks is.?

A) High B) Medium C) low
20. Have you seen any soft drinks advertisements?
A) Yes B No
21. If yes means please specify…………………………………..
22. Which media given attractive advertisement for this product?
A) Newspaper B) Television C) Radio D) Magazines
23. Do you need any changes on your soft drinks in advertisement..?
A) Yes B No
24. If yes means please specify…………………………………..
25. Which is your opinion about these products when compared to other brand..?
A) High B) Medium C) low
26. Are you satisfied with packaging of these soft drinks?
A) Yes B No
27. Awareness about pesticides issue of soft drinks?
A) Fully Known B) Partly C) Does not know
28. Will you drank these cool drinks in future after known about pesticides issue.?
A) Yes B No
29. If yes means please specify…………………………………………………
30. Give your opinion about soft drinks in general…………………………………..