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In this guide, I’m going to show you how to get 4,000 watch hours on
YouTube.
And if I was able to do it with my cringe-worthy videos, then you can too.
According to YouTube, you need 4,000 watch hours in the last 12 months and
1,000 subscribers to access the YouTube Partner Program (YPP).
Once you reach that threshold, you can apply for the YPP. Then you can start
showing ads on your videos if you’re approved.
Now you’ll need lots of subscribers and views to make a full-time income
from YouTube ad revenue. However, it’s an excellent supplementary source
of revenue.
For example, I’ve made $13,773 from ads since getting monetized.
That equates to about $303 per month or $10 per day. The best part is that
it’s a 100% passive form of revenue. You get paid every time someone
watches one of your videos.
In fact:
Now the truth is: There is no such thing as passive income. You still need to
produce quality videos consistently.
Otherwise, your audience will lose interest, your engagement will drop, your
views will drop, and ultimately, your ad revenue will fall.
There’s nothing passive about the work you have to do to maintain and
continue to grow on YouTube.
The real reason why you should aim for 4,000 watch hours isn’t just for ad
revenue. You should do it because you’re building an engaged audience.
Take note of the topics that have produced lots of views. Now open a few of
the channels.
If the channel has a lot of subscribers (> 30,000), then click on the “Videos”
tab.
Then sort the videos by “Most Popular” to find topics that are proven to
work:
Repeat this process for every channel in your industry until you’ve built a
nice database of topics.
Step #2: Go to YouTube and search for the topic you’re interested in.
I recommend adding the score next to each keyword in your database. Then
you prioritize your topics by score.
This is the most critical part. Dedicate time to studying their videos because
that’s the first step to beating them.
I recommend writing out at least ten different headlines. Then, run each
headline through the AMInstitute headline tool.
The truth is, it doesn’t matter what you use to produce your videos. What
matters is the quality of the content you’re providing in your video.
Ensure the audio and video are at least at the level of your competitors, and
you’ll do just fine.
Scripts keep your videos efficient and easy to consume. The goal isn’t to
waste the viewer’s time.
You want to give them the information they need in the fastest time possible.
A script is that solution.
Mention your target keyword in the first line and last line of the video.
Use open loops at the beginning of the video. An example of an “open-
loop” is when I say, “Make sure you read this entire guide because tip
#6 is fundamental to your success on YouTube.”
Insert pattern interrupts (like I did above).
Did you know that video editing experts recommend changing shots every 3-
10 seconds?
Watch any TV commercial. Notice how frequently the shots change. You
should do the same.
Why?
It’s super hard to keep people’s attention, so you need to use every tool at
your disposal.
If it’s your first time, it’s going to feel like hell. That’s okay. It gets easier.
Include the keyword in the title and first sentence of your description.
Write an in-depth description. Aim for > 100 words for your
description. Make sure to include variations of your primary keyword as
well.
Include your keyword in your tags. VidIQ will give you tag
recommendations based on the topic.
I also recommend looking through the top videos for your keywords. Copy
the tags they’re using.
Add an end screen. You should always try to get users to watch more of your
videos.
This will help you build a relationship with the creator. And it will also help
drive users to your channel.
7. Repeat
I showed you a simple process for creating an awesome YouTube video.
In fact:
There’s a high probability that your first video won’t do well. That’s why you
need to stay the course and keep publishing.
You will get to 4,000 watch hours as long as you keep producing.
That’s It!
The key to reaching 4,000 watch hours on YouTube is to GET STARTED. Then,
it’s to keep producing valuable content.
That’s why I created a brand new training program called YouTube SEO
Academy. I’ll be opening enrollment soon.
Nathan Gotch
Nathan Gotch is the founder of Gotch SEO and a globally recognized SEO expert.
Since 2012, Nathan and his team have helped thousands of companies achieve SEO
success in competitive verticals like health, B2B, law, and many more.
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Reply
CHANDAN KUMAR
August 4, 2020 at 9:05 am
i got my mentor for SEO training thank you nathan sir…..thank a lot..
Reply
hafiz royanda
July 10, 2020 at 11:29 am
nice post
Reply
lina madi
July 7, 2020 at 2:45 pm
Hello
My advice is to make long explaining videos with a great content
Reply
yogesh
July 6, 2020 at 1:04 pm
thanks for these great article its really helpful for new youtubers
Reply
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