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Smart retail PoS systems go beyond processing transactions – operable anywhere there’s
a WiFi connection, smart PoS systems track customer behavior, update inventory, and
enable sales staff to complete transactions anywhere in the store.
Despite the fact that brick-and-mortar stores still account for more than 88 percent of all
sales, they’re at a severe disadvantage when it comes to customer insight. Traditionally,
insights on repeat customers are gained through loyalty programs, but due to the inherent
friction in signing up for and checking in with card or phone number-based loyalty
programs, even regular shoppers often by-pass the program.
And despite all of that, in a survey of more than 3,000 consumers in the U.S., U.K., and
Canada, 63 percent said that they expected personalization as a standard of service and
that many companies were missing the mark.
When a smart PoS system processes payment for a transaction, it automatically updates
inventory and alerts management if something is nearly out of stock. Smart PoS systems
gather data on the most popular items as well as the rate at which items are returned to
help companies gain insight to optimize the retail floor.
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peak hours.
Automatically update inventory and receive notifications when items are nearly out of
stock.
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