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TABLE OF CONTENTS

CHAPTER
CONTENT PAGE.NO
NO
1.1 INTRODUCTION
1  
1.2 COMPANY PROFILE
   
REVIEW OF LITERATURE
2  
RESEARCH METHODOLOGY
3  
3.1 RESEARCH DESIGN
   
3.2 DATA COLLECTION
   
3.3 TOOLS
   
3.4 OBJECTIVES OF THE STUDY
   
3.5 SCOPE OF THE STUDY
   
3.6 LIMITATION OF THE STUDY
   

4 DATA ANALYSIS AND  


INTERPRETATION
5.1 FINDINGS
5  
5.2 SUGGESTION
   
5.3 CONCLUSION
   
BIBILIOGRAPHY
   
ANNEXURE
   
LIST OF TABLES
TABLE PAGE
NO TITLE NO
4.1.1 Classification based on Age of the Respondents.
 
4.1.2 Classification based on the Gender of the Respondents.
 
4.1.3 Classification based on the relationship tenure.
 
4.1.4 Classification Based on the Family Income Level.
 
Classification based on the Education Level of the
4.1.5
Respondents.  
4.1.6 Classification based on the Occupational Status.
 
4.1.7 Classification based on the Area Demography.
 
4.1.8 Classification based on the No of Bikes in Family.
 
4.1.9 Classification based on the dealer of preference.
 
4.1.10 Classification based on the choice of dealer to Buy.
 
4.1.11 Opinion about engine capacity range.
 
4.1.12 Opinion of the respondents about the model Owned.
 
4.1.13 Opinion of the respondents on factors they considered.
 
4.1.14 Opinion about the admirable factor of HONDA bikes.
 
Have you encountered any problems with your HONDA
4.1.15
bike?
4.1.16 Opinion about the frequency of the problems encountered.

4.1.17 Opinion of the types of problems encountered.

4.1.18 Opinion about the means of Brand Identity.

4.1.19 Opinion that HONDA offers good and Satisfied Bikes.

Opinion on factors persuades to be the customer of M A


4.1.20
HONDA.
4.1.21 Opinion that M A Honda offers good after sales service.

4.1.22 Opinion about the finance options.


4.1.23 Services offered by the M A Honda is Good.
 
4.1.24 Show room service time is best done with less time.
 
4.1.25 Opinion that factors affecting performance is found out.
 
4.2.1 Ageand Overall Satisfaction

4.2.2 the gender and services offered.

4.2.3 Tenure and Finance Options is Good.

4.3.1 The Age and HONDA Offers Good.

4.3.2 Age and HONDA Afters Sales Service is Better.


LIST OF CHART

TABLE PAGE
NO TITLE NO
4.1.1 Classification based on Age of the Respondents.
 
4.1.2 Classification based on the Gender of the Respondents.
 
4.1.3 Classification based on the relationship tenure.
 
4.1.4 Classification Based on the Family Income Level.
 
Classification based on the Education Level of the
4.1.5
Respondents.  
4.1.6 Classification based on the Occupational Status.
 
4.1.7 Classification based on the Area Demography.
 
4.1.8 Classification based on the No of Bikes in Family.
 
4.1.9 Classification based on the dealer of preference.
 
4.1.10 Classification based on the choice of dealer to Buy.
 
4.1.11 Opinion about engine capacity range.
 
4.1.12 Opinion of the respondents about the model Owned.
 
4.1.13 Opinion of the respondents on factors they considered.
 
4.1.14 Opinion about the admirable factor of HONDA bikes.
 
Have you encountered any problems with your HONDA
4.1.15
bike.
4.1.16 Opinion about the frequency of the problems encountered.

4.1.17 Opinion of the types of problems encountered.

4.1.18 Opinion about the means of Brand Identity.

4.1.19 Opinion that HONDA offers good and Satisfied Bikes.

Opinion on factors persuades to be the customer of MA


4.1.20
HONDA.
4.1.21 Opinion that M A Honda offers good after sales service.

4.1.22 Opinion about the finance options.

4.1.23 Services offered by the M A Hondais Good.


 
4.1.24 Show room service time is best done with less time.
 
4.1.25 Opinion that factors affecting performance is found out.
 

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