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The first thing to remember is that marginal revenue is the change in total revenue
that occurs as a firm changes its output.
TR=P x Q
When a monopolist increases output, it lowers the price on all previous units. As a
result, a monopolist’s marginal revenue is always below its price.
The marginal revenue curve is a graphical measure of the change in revenue that
occurs in response to a change in price.
It tells us the additional revenue the firm will get by expanding output.
The above graph and table illustrate that the monopolist maximizes profits where
MR=MC.
This statement above is not true as by doing this the profits of the monopolist will
decrease. For a monopolist’s prices it would be beneficial if it is above MC and if
the commodity has an inelastic demand i.e. it is a necessity with no close
substitutes.
Thus a monopolist whose major purpose is maximizing the profits reduces the
prices to earn more profits. Or in the case of inelastic commodity increasing the
price would maximize the profits.
Marginal principle states that a firm should take into consideration only the costs
and benefits and look ahead to the future leaving behind all the sunk costs.