5.

What are some measures of organizational performance that Chipotle

management should use?

Organizational effectiveness and industry and company rankings these two

measures of organizational performance that Chipotle management should use.
Organizational effectiveness: Organizational effectiveness is the measure of how effectively
organizations are achieving their missions and advancing their visions through their core
strategies.
Chipotle Company is only focusing on the quantity of their food. Their fast-food chain has
grown to more than 1,500 locations. But they have failed to focus on their food safety and food
quality. So if they focus on food quality of food safety for their customer satisfaction, then the
effectiveness of their company will increase.

Industry and company rankings: Rankings are a very popular way to measure organization’s
performance. If they focus on their food quality and food safety, it will increase the effectiveness
of their company and it will have a good effect on their ranking also. A ranking not only boosts
your industry or company’s ability to generate traffic and leads, it also increases the degree to
which your audience sees your industry or company as authentic. A good ranking of a company
is help to make a good impression on the customers which will help to increase the success of the
company.