You are on page 1of 2

Name-nishant Shetty

Enrol no- 19bsp1766

When it comes to promoting a new product for a business,. It can be difficult to figure out where to
get started and which methods of promotion will give us the best results.

Few Strategies that Bharat bijilee can use are as follows -

1. Offer loyal customers an exclusive preview

loyal customers are a key part of how to promote your product, because they are most likely to not
only buy it, but also promote it to their networks. Bharat bijilee can do it in the form of a private, in-
person or virtual pre-launch party: an online tour, preview, or demo. Or, it could even be a special
invitation to test it out and give feedback. These exclusive offerings to loyal customers reinforce how
much you value them and also help to retain their loyalty.

2. Use a special introductory offer

Rather than just announcing a new product , Bharat bijilee can make it available as a part of a special
introductory deal. This deal can take many forms, including:

 Discounted pricing.
 Reduced-rate bundle or package.
 Joint promotion with a complementary business.
 Double the points if you have a loyalty program.
 Free gift for every referral.

3. Make use of Google My Business

There are several ways Bharat bijilee can promote their new product using your Google Business
Profile, provided they will have to make a Google My Business account. The first is via Google My
Business posts.

Bharat bijilee can also promote your new product/service by uploading photos of it on Business
Profile via the Photos tab of your GMB dashboard, as well as adding it as a new item via your
Products/Services tab.

4. Run a social media contest

Social media contests are a fun, easy way of connecting with customers and bringing in more
fans/followers and prospects for your business. Facebook contests garner an average of 34% new
customers per campaign, which is a great way to combat the platform’s low organic reach.

As far as positioning is concerned, the winner(s) of Bharat bijilee Facebook or Instagram giveaway
should gain the opportunity to be the first to get their hands on your new offering, and get it at a
discounted rate.

5. Spread the word via email

Email is a fantastic channel for getting the word out about your new product/service. Plus, it makes a
great incentive to get subscriber signups in the first place.
6. Write a blog post

When promoting new product or service, Bharat bijilee may not have a landing page for customers
or subscribers to go to. After all, your new offering could just be an upgrade on an existing platform
or account. In this case, Bharat bijilee goal may not be to get more customers, but to get your
existing customers engaging, or to re-engage dormant customers.Having a blog post written on the
newly launched item is a great way to go into depth on all of the details, features, and benefits you
would otherwise include on a landing page, and Bharat bijilee can share the link to the blog post via
your emails or social media channels.

7. Host an event

Events not only get customers excited about your new product or service, but can also get new
prospects personally engaging with you or other employees of your business—a great way to win
them over as customers.

During the pandemic, virtual events still serve as an effective promotion tool. Bharat bijilee might:

Host a Facebook Live session demoing the product and highlighting its features.

Run a live or recorded Q&A on the product itself.

Virtual, customer-exclusive training session for a new version of Salesforce

8. Allow trade-ins

New product is, in fact, an upgrade of an older one, consider a trade-in program. Trade-in
promotions are effective because consumers are more likely to buy a new product using a token or
credit they already have (in this case, the product they own). Bharat bijilee can also resell the old
trade-in products (provided they are in good enough condition) or use them for future giveaways.

9. Share customer reviews

One of the best ways to promote a new product or service is to let your customers promote it for
you. If Bharat bijilee take advantage of some of the ideas previously mentioned (like offering an
upgrade or free trial), you can then ask them to write an online review of the new service or provide
material for a testimonial.

10. Post on social media

When Bharat bijilee is using any of the tactics mentioned above to promote your new product, make
sure to spread word of your deals and offerings via your social media accounts. This is an easy way to
reach your audience, and your followers can easily share your post to their own profiles. Another
benefit is that customers/prospects can ask questions about the product in the comments section.
Their questions and your answers can serve as an organic FAQ. The post can link to a landing page or
blog post with more information.

11. Run Facebook ads

The best way to promote your new product or service will depend on what channels your audience
frequents and what their online behaviors are. Regardless, you should use multiple channels and
cross-promote. The more cohesive and consistent your messaging is, and the more your audience
learns about it, the more engagement you can expect. Try out the strategies above to get the results
you want from your next product launch, software upgrade, or new service offering.

You might also like