INDEPENDENT UNIVERSITY, BANGLADESH

SCHOOL OF BUSINESS & ENTREPRENEURSHIP

TERM ASSIGNMENT

Trimester Course Code Course Title Section

SPRING MBA 550 Strategic Management 01
2021

Submission Date: April, 2021

Total Marks: 20
Instructor: Prof. Dr. Mohd. Aminul Karim
Assignment Topic: Industry Analysis

Industry Analysis: You need to choose a Bangladeshi company and need to explain:
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Submission Guidelines

1. It is a Group Report.
2. All reports should have a cover page.
3. All Reports should have Table of Contents.
4. All Reports should have Executive Summery.
5. All Reports should have Conclusion.
6. Company’s Background
7. Company’s Mission, Vision and Core Analysis.
8. Porter’s 5 Dimensions. (Mandatory)
9. Differentiation in terms of Cost Leadership and Cost Comparison between
the same type of company.
10. Differentiation in terms of focus with the same type of company.
11. SWOT Analysis. (Optional)
12. Proper references of sources of information should be provided in text and in
the end.
13. Reports should be
1. Typed in Times New Roman Font
2. Spacing should be 1.5
3. Font size other than headings should be 12.
14. All reports will be checked for plagiarism.

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