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We have reduced the number of markets we plan to enter to three and these markets

are respectively, United Arab Emirates, North Macedonia and Peru.


While doing a comparative analysis of these three countries, we mostly included the
data we obtained from the website "www.doingbusiness.org" and used the scoring scale used
by this site.

 There are 3.121 km between United Arab Emirates and Turkey, 1.530 km
between North Macedonia, and 12.380 km between Peru. However, since the product
we sell is not a tangible product, we can say that these distances do not make much
sense in fact.

 When we evaluate the economies of these three countries, the United Arab
Emirates is in the "High Income" category. Peru and North Macedonia are included in
the "Upper middle income" category. In addition, the GDP per capita of these
countries are as follows, respectively, 41.010 (USD), 6.530 (USD), 5450 (USD).

 When we compare the currencies, it is possible to see approximately the


following results: for United Arab Emirates: (1 EUR= 4.49 AED), for Peru: (1
EUR=4.38 PEN), for North Macedonia: (1 EUR= 61.60 MKD)

But a currency does not fully reveal all the information about a country's economy. For
this, we also need to look at the purchasing power of the citizens of that country.

UAE

Meal, Inexpensive Restaurant 35.00 AED


Cappuccino (regular) 18.88 AED
One-way Ticket (Local Transport). 5.00 AED
Basic (Electricity, Heating, Cooling, Water) for 85m2 Apartment 643.18 AED
1 Pair of Jeans (Levis 501 Or Similar). 208.74 AED
Apartment (1 bedroom) in City Centre. 5.825 AED
North Macedonia

Meal, Inexpensive Restaurant. 250.00 MKD


Cappuccino (regular). 87.50 MKD
One-way Ticket (Local Transport). 35.00 MKD
Basic (Electricity, Heating, Cooling, Water) for 85m2 Apartment. 6.402 MKD
1 Pair of Jeans (Levis 501 Or Similar) 3.584 MKD
Apartment (1 bedroom) in City Centre 15.096 MKD

Peru

Meal, Inexpensive Restaurant 12.00 PEN


Cappuccino (regular) 8.84 PEN
One-way Ticket (Local Transport) 2.00 PEN
Basic (Electricity, Heating, Cooling, Water) for 85m2 Apartment 255.00 PEN
1 Pair of Jeans (Levis 501 Or Similar). 170.11 PEN
Apartment (1 bedroom) in City Centre 2.008 PEN

 Another part that should be included in this analysis is the percentage share of
value added taxes in the countries we have selected. People in these three countries
have to pay certain taxes to the state to watch Blu TV. These taxes are 5% for the
United Arab Emirates and 18% for North Macedonia and Peru. Moreover, if we
express these percentages by scoring over 100;
UAE: 42.8
Peru: 10.6
North Macedonia: 11.7

 In order to do business in these countries we have selected, our company must


be in the form determined by the laws of that country. While companies in the United
Arab Emirates and North Macedonia must be in the form of "limited liability
company", in Peru, companies must be in the "simple company" form.
 When we examine these three countries within the framework of corruption,
their scores are as follows and these points are given out of 100.
UAE: 48.2
Peru: 43.7
North Macedonia: 36.7

 Last but not least, another issue we need to address is transparent government
practices. If we show it again with a score over 100;
UAE: 3.8
Peru: 1.5
North Macedonia: 5.6

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