EDS INTERNATIONAL ISLAMIC UNIVERSITY ISLAMABAD FACULTY OF MANAGEMENT SCIE} DEPARTMENT OF TECHNOLOGY MANAGEMENT Terminal Examination Fall 2020 Course Title: Marketing Management _| Course Code: MKT 201 Program: BBA Batch: BBA 39b Total Marks: 60 marks Date & Time: 28-JAN-2021 (08:00 a.m. to 2:00PM) Teacher Name: Amber Inayat edit Hou Marks Obtained Total for Semester Exam Mid-term Marks, Total Marks out of 100 Student*s Name: Student’s Registration Number: Instructions for Students: Before starting your examination, please read and follow all the given below instructions carefully. You must affirm the honesty pledge given at the end: 1. Download the question paper titled as “ Question Paper.pdt” (pdf file) and answer-sheet titled as “cName of the Course> _Answer-Booklet.docx” (MS Word document) from the Google Classroom as per instructions of your teacher. You are required to \write down the answers to each question in your own handwriting on neat white papers with blue pen. 2. Maximum time to download question paper, attempt and submit/ upload your answer sheets is 6 HOURS. As soon as you finish your paper, upload your answer booklet on priority basis. 3. You can only upload your exam response ONCE. You will be unable to re-upload an additional or amended version, If you fail to submit it within the duc time, your paper will be considered cancelled. Page 1 of 3f Do loud procno Hos Pevol A Honee ine Hated food fonnctuce fs prodlets Lurgly ees acl uigue pyomn Veiary £ e fs penor Talon? Ry ihcuthy prOaluyds ait tour pricey iHey ata ticart -promotHon. 2 iow) pena trata * Bq ta Wockoultay Pinducts at Yow prica dbitee “minimal ProrqeiHows Me HOnce in hue Stage Haledh foods tqnodhuce its ee a pin chucks po ttle Rate! wWUe Waving Weg eptrarel Oud nw cole wtUS « ree x ee. Hit & 0 SeCondl Pn ad products vapid ek Ue oo hance wu rete tolyease O_protit Ta Tyo Haleis foods ain = sotteta ma cloct “touts glue enka ring es ae secqcnes £0 Show He iy f QO re martuler to earn ties = Hence Wey so I falihuding -cheolea ie e im eo q dd neud2, | e 7 ; ait 2 Hon Chann enge LOE i] ° : f +_§_l2nrr ec aa ‘ : es 2 I] TOS: NO | LICK py Afle* the 9 yOusTlo stage Te fs te matory g ee Stage tq uil4 prod F had on He marie along Hoe . Hoste Oa eli Seygned Ufor jure = Pena Hateo® + tu0 Shaltegies oi 126 3a ark Ma sy © tO com 12. nae hi Gos ae Luts products long fox in NOt te WV 2 Maret macliffcatign = HOtoobh< etorte ft Gic eer tat OV OX CrP tibet N cers tarnd < | Yect©} tay. 2. : ; 2: fi i ions > a ock a | \es a[Oe palvan tes oa s ON tho moaruet. L0fI 2 jes N to taued fore iP Hence Waleeb | gfral oO] Ve" dic bei Hw Outlets Hat sell Hour Elo ano oe ose for 19k Toilaiotale ai FE Fo noi to eM clseul fea rnaruet Fiver Hence to Qa at lis matty 10 ee