TECHNOLOGY VALUATION AND NEGOTIATION

GRUPO: 212032_37

STEP 4 UNDERSTAND IT NEGOTIATIONS

ELABORATED BY:
IVÁN ALBERTO LONDOÑO T.
MICHAEL STIVE CANO
DIEGO FERNANDO ORTIZ
JUAN CAMILO LÓPEZ

TUTOR (A):
JUAN MIGUEL OLAVE

UNIVERSIDAD NACIONAL ABIERTA Y A DISTANCIA (UNAD)

APRIL 2021

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 TABLE OF CONTENTS

Introduction........................................................................................................................3

Objetives.............................................................................................................................4

Head of agreement concepts infographics……………………………………………6

Hand draw problem charts ..............................................................................................10

Business model selection chart………………………………………………………

12

Problem and recommendations videos3

2
INTRODUCTION

3
OBJETIVES

4
ACTIVITIES ASSIGNMENT AND WORK RESPONSIBILITIES CHART

Activities Assignment and Work Responsibilities

Group Number:  212032_37  
Unit name: Understand IT
negotiations  
Selected topic Student name
Group 1 Michael Stive Cano
Group 2 Ivan Alberto Londoño
Group 3 Juan Camilo Lopez
Group 4 Diego fernando ortiz 
Group 5  
Student chosen to submit the final
document to the Evaluation Michael Stive Cano
Environment:

5
 HEAD OF AGREEMENT CONCEPTS INFOGRAPHICS

Group 1: Parties, Start date, Duration, Nature of the Licensed IP, Work Schedule -
Michael Stive Cano

Group 2: Costs, Royalties, Payment Schedule – Ivan Alberto Londoño

6
7
Group 3: License options, Option term on license, Right of first refusal, Scope of
license, Exclusivity – Juan Camilo Lopez

8
Group 4: Liability, Warranty, Ownership of IP, Ownership of Improvements – Diego
Fernando Ortiz

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 HAND DRAW PROBLEM CHARTS

Ivan Alberto Londoño:

Diego Fernando Ortiz:

10
Juan Camilo Lopez:

Michael Stive Cano:

11
BUSINESS MODEL SELECTION CHART

12
 PROBLEM AND RECOMMENDATIONS VIDEOS

STUDENT NAME VIDEO LINK

Michael Stive Cano https://youtu.be/3OUiEl4ww2Q
Ivan Alberto Londoño https://youtu.be/2znZKB3ktYU
Juan Camilo Lopez https://www.youtube.com/watch?v=YBdNstAopiE
Diego fernando ortiz   

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 CONCLUSIONS

 This activity allowed us to learn fundamental concepts for technology

negotiation.

 We were able to identify the importance of the different business models and

how they impact an organization.

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 REFERENCES

European Union (2012). Fact Sheet How to deal with IP-related issues in transnational

negotiations. Retrieved from:

http://www.iprhelpdesk.eu/sites/default/files/newsdocuments/Fact-Sheet-How-to-Deal-

with-IP-Issues-in-Transnational-Negotiations.pdf

Mc Manus, J. P. (2012). Intellectual Property: From Creation to Commercialisation: A

Practical Guide for Innovators & Researchers. Negotiation and Licensing. Oak Tree

Press. Retrieved from: https://bibliotecavirtual.unad.edu.co/login?

url=http://search.ebscohost.com/login.aspx?

direct=true&db=nlebk&AN=1008965&lang=es&site=eds-

live&scope=site&ebv=EK&ppid=Page-__-149

García Delgado, D., & Ortiz Torres, M. (2014). On the negotiation of biotechnology

products that include intangible assets. Biotecnologia Aplicada, 31(4), 297–310.

Retrieved from: https://bibliotecavirtual.unad.edu.co/login?

url=http://search.ebscohost.com/login.aspx?

direct=true&db=zbh&AN=103148375&lang=es&site=eds-live&scope=site

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