NutriScoop’s competitors are the following.

For In-Direct Competitors:

 7 eleven convenience stores

 Creamline

 Selecta Ice Cream

For Direct Competitors, we have,

 Magnolia Ice Cream

 Nestle Ice Cream

However, bear in mind that NutriScoop will not give up and will prove that it can keep up in the
chosen industry.

You can avail healthy fruits and vegetables ice cream for an affordable price, ranging from 25
pesos to 55 pesos. Direct marketing such as free taste, promos and loyalty cards, Promotional
events, and social media marketing would increase the company's visibility.

The area of the location measures approximately 3.2 meters by 10 meters, which can
accommodate 18 customers at a time. This can possibly give an edge to the business for it can
entertain a lot of customers. The aesthetic vibes of the shop have a simple layout with modern
designs that includes wonderful wallpaper, finest brick walls and the trendiest tables. Also, the
employees’ uniform was inspired by a famous movie “Twin Peaks”. This will make the
customers experience even more memorable.

NutriScoop’s will create an image of providing a high level of consistency in the taste and
quality of product and services, while offering an aesthetic value and unique dining experience
to meet customer satisfaction.