Key Details

● Video Duration: 60 sec

● Target Audience :
○ Start-ups looking for investment & guidance
○ Retail investors looking for accessible investment opportunities
and making a contribution
● Website: http://havennetwork.io

Story Concepts

Story Concept 1 :

● Narrative style:
Third Person
● Video Style:
Story Style
● Concept :

The video will start by introducing two characters. One is a

founder, and another one is the retail investor.

We will explain how the founder has this great app idea but
needs support in the form of guidance and seed funds to make
it a reality.

We will also explain how the retail investor tried different

crowdsourcing platform only to get duped later or getting left-
out from the growth story.
 He is now looking to invest his money in a good start-up in a
safe and secure manner and with a better return.

We will then introduce the HavenNetwork platform and explain

how it solves the problems of both investors and founders by
bringing them together in a safe and secure way.

We will then mention how our Characters were able to fulfill

their dreams with the HavenNetwork Platform.

The video will end up asking the viewer to become like these
characters and choose the best solution in the form of
HavenNetwork

● Why this style:

Through the story of a founder and an investor, we will be
weaving a narrative that touches the pain points of these
characters. The viewers would be able to identify themselves
with these characters and feel their pain points. Then when we
introduce the Haven Network, they will be able to see the
importance of such platform, and by seeing how these
characters solve their issues, the viewers will also get
motivated to do the same.

Story Concept 2 :

● Narrative style:
Second Person
● Video Style:
 Q/A
● Concept :
The video will start by asking three questions directly to the
audience.

Question 1 will be directed to the founders, asking them if they

are looking for the seed money but have no idea where to go

Question 2 also will be directed to the founders, but this time

we will ask them if they need the guidance to make their
dreams a reality, but have no idea where to start

Question 3 will be directed to the retail investors asking if they

are looking for a better return than what crowdfunding
platforms are providing

We will then introduce the HavenNetwork platform. We will

address these questions and explain how the platform can
provide the right answers. We will explain other core features
and benefits as well.

The video will end up with a clear call for action, asking viewers
to check out the website and join the platform.

● Why this style :

Why this style: By asking direct questions at the beginning of
the script, we will establish a direct connection with the
audience. By directly addressing the audience, we will explain
the problems of both investors and the founders and how
HavenNetwork can solve their problems.