#RaynorPandemic:

FY Outreach in 2020
Claire Dinkelman
Kate Otto
Janurary 27, 2021
OVERVIEW
What we did
How we
succeeded
2020 impact
 WHAT WE DID

Librarian-led: Why We Did It:

YouTube video tutorials Promote events and policies
Guiding students Highlight services, books,
and collections
Student-led: Dean encouragement
Social Media (Blog & IG) Just have fun
Outreach programs
HOW WE Campus and Library partners
Empowering students
Transparency & department communication
SUCCEEDED Following social media best practices
2020 IMPACT
Admin buy-in led to Project hours
Info Desk Social Media Team
Student investment and skills
122% increase in followers
and 76% increase in
engagement
Job fulfillment during a
pandemic!
 QUESTIONS?
Kate.Otto@Marquette.edu
Claire.Dinkelman@Marquette.edu

THANKS!