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Perception

Actress

Perception can be positive or negative

Factors Influencing Perception

Perceiver-(Chimamanda) Novelty, Motion, Sound, Size, Background, Proximity, similarity

Target-

Situation-Time, work setting, social setting

Perception and knowing


Half Information – SCIENCE

Halo effect (sometimes called the halo error) is the tendency for positive impressions of a
person, company, brand or product in one area to positively influence one's opinion or feelings in
other areas.[1][2] Halo effect is “the name given to the phenomenon whereby evaluators tend to be
influenced by their previous judgments of performance or personality.”[3] The halo effect which is
a cognitive bias can possibly prevent someone from accepting a person, a product or a brand
based on the idea of an unfounded belief on what is good or bad.
A simplified example of the halo effect is when an individual noticing that the person in the
photograph is attractive, well groomed, and properly attired, assumes, using a mental heuristic,
that the person in the photograph is a good person based upon the rules of that individual's
social concept.[4][5][6] This constant error in judgment is reflective of the individual's
preferences, prejudices, ideology, aspirations, and social perception.

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