ZONG

Submitted by:
1. Hamdan
Registration # 11811.

2. Amir Ali
Registration # 10555

Course ID : 012006014
Course Name : Organizational Behavior
Assignment : Mini Project
Submitted To: Ms.Areeba Iqbal/ Ms. Samrah Shariq/ Sir. Waqaruddin

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 ZONG
Talking about ZONG, it is the first International brand of China
Mobile being launched in Pakistan. It is meant to empower and
liberate the people of Pakistan in every nook and corner of the
country. It will become a part of their hearts, their minds and bring
about a change in their lives that everyone desired but few thought
would be possible. The core essence of ZONG is to allow people to
communicate at will without worrying about tariffs, network
coverage, capacity issues or congestion. ZONG will be supported
by ground breaking communications, trend setting customer
service and an unmatched product offering which will redefine
rules of the game and establish ZONG as a serious competitor for
the number one spot. ZONG offers its customers with entertaining
and innovative value added services and empowering them by
giving a wide variety of products, services and content to choose
from.

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 PROBLEM DESCRIPTION:

Challenges and Open Issues

1. Redundancy model inside VNF

Before a live VNF instance fails, one or more backup instances in the
same VNF Pool need to be selected. How to select such backup
instances? Moreover, there are policies influencing the appropriate
Selection of backup instance.

2. Reliable transport
The transport mechanism used to carry the pool control messages,
e.g., redundancy management, should provide reliable message
delivery.

3. Reliable Server Pooling

RS Pool supports high availability and scalability of the
Applications through the use of pools of servers

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 Analysis
 Strength:
Backup support
Value-added services
Ever-increasing subscribers
Ever-increasing coverage area
 Weaknesses:
Late entry into the market
Least count current subscribers
Low area coverage (so far)
 Opportunities:
Covering such areas where othershave not yet reached
Quality services to obtain customers’ loyalty
Lower tariffs
 Threats:
Security threats to towers
Threat of competitor strategies for tariffs and packages.

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Conclusion

ZONG have astrong financial position and growing very fast in

the current position of the market of Pakistan in which other
companies growing very slowly or decreasing their market
shares. As we can check in the market growth analysis ZONG
increased its market share by 3% from December 2010 to
December2011. It is very big achievement for the ZONG
because it is new brand in the market. As ZONG has become
the favorite brand of the youngsters just because of its best
prepaidpackages and the best sms packages, we can say that
ZONG can be a market leader after few years as early it is
growing. As all of we know that the other communication
companiesespecially UFONE providing more and more
packages for its customers ZONG also have to focus on it and
provide more offerings to its customers. The best suggestion
for ZONG to become more favorite brand of telecom
customers it should provide cheaper GPRS packages like
ZONG GPRS daily free package with some daily charges etc.
ZONG have kept in mind that these points are for the better
progress in ZONG and ZONG have to use more promotion
campaigns to increase the sale.

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 Suggestions and Recommendations

After doing internship in the ZONGI have find out some

deficiencies in the ZONG so I suggest some following points

to the ZONG. Voice clarity and call disconnection is the major

issue of ZONG, this issue can be resolve by installing new

boosters in the different areas. ZONG emphasis on hiring

young, fresh, and energetic personnel and they should train

their old experienced workers because human resource are

the assets of the company, after training those old workers will

perform well as compare to the fresh workers.

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Reference:https://en.wikipedia.org/wiki/Zong
_Telecom

http://www.Zongtel.com/

https://www.google.com.pk/search?
q=Zong+cellular+subscriberandbiw=1280andbih=
689andsource=lnmsandtbm=ischandsa=Xandved
=0ahUKEwiw3vi3utLLAhXGOhoKHWwwALoQ_A
UIBigB#imgrc=7AfnxrrwdELEcM%3A

https://www.ufone.com/

https://www.zong.com.pk/

http://www.mobilink.com.pk/

https://www.telenor.com.pk/

http://notes-
university.blogspot.com/2012/07/Zong-telecom-
internship-report.html

https://en.wikipedia.org/wiki/Zong_Pakistan